Dstillery Audiences

SUSTAINABLE LIFESTYLE ENTHUSIASTS

Audience Size: 1.4 Million Devices

Explore the Sustainable Lifestyle Enthusiasts Audience

Below you'll find more information about the Sustainable Lifestyle Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Sustainable Lifestyle Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sustainable Lifestyle Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sustainable Lifestyle Enthusiasts audience is Seasonal Recipe Blog Readers.

Interest Composition Index
Seasonal Recipe Blog Readers 53.09% 49.67x
Seasonal Lifestyle Blog Readers 53.18% 49.12x
Shelf-Stable Food Content Readers 15.13% 43.19x
Beekeeping Enthusiasts 31.14% 41.37x
Kitchen & Bathroom Remodelers 23.93% 41.09x
Healthy Snacks Shoppers 30.57% 40.48x
Dessert/Sweets Bakers 34.02% 40.28x
Lawn & Garden Enthusiasts 34.50% 40.02x
Home Kitchen Chefs 29.93% 38.81x
Healthy Diet Recipe Researchers 25.52% 37.04x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sustainable Lifestyle Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sustainable Lifestyle Enthusiasts audience is Talbots.

Location Composition Index
Talbots 0.02% 1.57x
Dressbarn 0.01% 1.54x
Maurices 0.04% 1.53x
Carhartt 0.11% 1.45x
Mens Wearhouse 0.01% 1.20x
White House Black Market 0.01% 1.17x
Chicos 0.01% 1.13x
American Eagle Outfitters 0.01% 1.08x
Old Navy 0.02% 1.06x
Lululemon 0.01% 1.06x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Location attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sustainable Lifestyle Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sustainable Lifestyle Enthusiasts audience is familygrowingpains.com.

Website Composition Index
familygrowingpains.com 1.09% 63.14x
mranimalfarm.com 1.00% 59.15x
lavenderhomefront.com 1.00% 57.14x
healingharvesthomestead.com 1.29% 56.85x
muranochickenfarm.com 2.34% 56.77x
schneiderpeeps.com 1.58% 56.74x
saltinmycoffee.com 1.43% 56.04x
plantinstructions.com 1.89% 55.41x
reformationacres.com 1.00% 55.24x
oakhillhomestead.com 1.55% 53.49x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Web attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sustainable Lifestyle Enthusiasts audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.24% 33.18x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.26% 31.67x
Homesteading 5.53% 28.67x
Vegans & Animal Welfare 0.26% 28.65x
Cakes & Sweets 0.70% 27.29x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 8.63% 24.39x
Canada Shopping - Kitchenware 0.34% 24.14x
Canada Consumer Product Cluster 1.35% 22.34x
Female Lifestyle Content Readers 2.58% 22.09x
Paleo & Keto Diet Enthusiasts 0.45% 21.24x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sustainable Lifestyle Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female