Dstillery Audiences

SUSTAINABLE LIFESTYLE ENTHUSIASTS

Audience Size: 3.5 Million Devices

Explore the Sustainable Lifestyle Enthusiasts Audience

Below you'll find more information about the Sustainable Lifestyle Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Sustainable Lifestyle Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sustainable Lifestyle Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sustainable Lifestyle Enthusiasts audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 23.70% 38.59x
Lawn & Garden Enthusiasts 43.32% 34.00x
Beekeeping Enthusiasts 38.49% 33.74x
Healthy Snacks Shoppers 38.90% 32.12x
Organic Food Eaters 46.39% 32.02x
Pantry Recipes Researchers 19.31% 31.92x
Home Kitchen Chefs 36.66% 31.78x
Home and Garden TV Fans 31.20% 30.49x
Recipe Researchers 32.30% 30.38x
Plant Based & Vegan Food Recipe Shoppers 36.47% 30.20x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sustainable Lifestyle Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sustainable Lifestyle Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.21% 1.24x
Chicos 0.02% 1.10x
Jos A. Bank Clothiers 0.01% 1.09x
American Eagle Outfitters 0.02% 1.04x
Old Navy 0.03% 0.99x
Gymboree 0.01% 0.99x
LOFT 0.01% 0.96x
Victoria's Secret 0.02% 0.96x
Maurices 0.03% 0.93x
Aeropostale 0.01% 0.89x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Location attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sustainable Lifestyle Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sustainable Lifestyle Enthusiasts audience is growforagecookferment.com.

Website Composition Index
growforagecookferment.com 4.98% 40.29x
schneiderpeeps.com 1.57% 39.62x
attainable-sustainable.net 3.82% 39.31x
muranochickenfarm.com 2.25% 39.03x
plantinstructions.com 1.71% 38.99x
youngliving.com 1.08% 38.31x
homespunseasonalliving.com 1.50% 38.16x
familyfoodgarden.com 1.38% 37.96x
journeywithjill.net 2.42% 37.79x
104homestead.com 1.79% 37.77x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Web attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sustainable Lifestyle Enthusiasts audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.34% 31.14x
Organic Beauty & Skincare Products 0.25% 24.43x
Homesteading 6.68% 23.98x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.15% 23.46x
Canada Shopping - General Commerce 0.51% 22.41x
Homeschooling 0.05% 22.34x
Vegans & Animal Welfare 0.93% 21.34x
Canada Shopping - Kitchenware 0.74% 20.45x
Canada Job Seekers Cluster 0.11% 20.22x
Tattoos & Costumes 0.05% 19.55x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sustainable Lifestyle Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female