Dstillery Audiences

SUSTAINABLE LIFESTYLE ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Sustainable Lifestyle Enthusiasts Audience

Below you'll find more information about the Sustainable Lifestyle Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Sustainable Lifestyle Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sustainable Lifestyle Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sustainable Lifestyle Enthusiasts audience is Seasonal Recipe Blog Readers.

Interest Composition Index
Seasonal Recipe Blog Readers 2.00% 46.02x
Seasonal Lifestyle Blog Readers 18.67% 43.88x
Shelf-Stable Food Content Readers 22.88% 42.32x
Dessert/Sweets Bakers 0.32% 40.64x
Lawn & Garden Enthusiasts 41.51% 36.90x
Beekeeping Enthusiasts 36.61% 36.62x
Healthy Snacks Shoppers 37.46% 35.39x
Pantry Recipes Researchers 19.15% 35.01x
Home Kitchen Chefs 34.30% 34.79x
Organic Food Eaters 46.72% 34.69x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sustainable Lifestyle Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sustainable Lifestyle Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.23% 1.29x
Aeropostale 0.02% 1.16x
Maurices 0.03% 1.13x
Old Navy 0.03% 1.03x
Victoria's Secret 0.02% 0.98x
Jos A. Bank Clothiers 0.01% 0.97x
Dressbarn 0.01% 0.94x
American Eagle Outfitters 0.01% 0.86x
Buckle 0.02% 0.85x
Journeys 0.02% 0.84x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Location attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sustainable Lifestyle Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sustainable Lifestyle Enthusiasts audience is plantinstructions.com.

Website Composition Index
plantinstructions.com 1.79% 50.21x
growforagecookferment.com 5.45% 48.98x
muranochickenfarm.com 2.02% 48.56x
schneiderpeeps.com 1.69% 48.53x
attainable-sustainable.net 4.31% 47.67x
imperfectlyhappy.com 1.81% 47.26x
homespunseasonalliving.com 1.39% 47.15x
familyfoodgarden.com 1.36% 46.06x
104homestead.com 1.69% 45.99x
journeywithjill.net 1.53% 45.67x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Web attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sustainable Lifestyle Enthusiasts audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.32% 32.41x
Homesteading 6.53% 26.83x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.17% 25.62x
Vegans & Animal Welfare 0.67% 23.11x
Organic Beauty & Skincare Products 0.14% 22.87x
Cakes & Sweets 0.97% 22.40x
Hair & Beauty 0.04% 21.22x
Canada Shopping - Kitchenware 0.50% 21.09x
Low Carb Diets 4.93% 20.19x
Canada Shopping - General Commerce 0.17% 20.03x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sustainable Lifestyle Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female