Explore the Sustainable Lifestyle Enthusiasts Audience
Below you'll find more information about the Sustainable Lifestyle Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Sustainable Lifestyle Enthusiasts audience.
INTERESTS
The Sustainable Lifestyle Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sustainable Lifestyle Enthusiasts audience is Organic Food Eaters.
| Interest | Composition | Index |
| Organic Food Eaters | 45.94% | 28.39x |
| Lawn & Garden Enthusiasts | 44.27% | 27.63x |
| Beekeeping Enthusiasts | 43.44% | 27.48x |
| Healthy Snacks Shoppers | 42.43% | 26.94x |
| Home Kitchen Chefs | 39.66% | 26.77x |
| Recipe Researchers | 41.99% | 26.54x |
| Survivalist Enthusiasts | 40.26% | 25.92x |
| Home and Garden TV Fans | 37.70% | 25.77x |
| Gourmet Food & Wine Researchers | 37.25% | 25.47x |
| Cooking Show Fans | 35.83% | 24.91x |
Composition Percentage:
The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Sustainable Lifestyle Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sustainable Lifestyle Enthusiasts audience is REI.
| Location | Composition | Index |
| REI | 0.01% | 1.46x |
| Carhartt | 0.33% | 1.32x |
| Dressbarn | 0.03% | 1.03x |
| Urban Outfitters | 0.03% | 1.01x |
| Eddie Bauer | 0.02% | 1.01x |
| Buckle | 0.04% | 0.95x |
| Chicos | 0.04% | 0.95x |
| Talbots | 0.02% | 0.92x |
| Forever 21 | 0.03% | 0.92x |
| Jos A. Bank Clothiers | 0.03% | 0.92x |
Composition Percentage:
The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Location attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
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WEBSITES
The Sustainable Lifestyle Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Sustainable Lifestyle Enthusiasts audience is aromaweb.com.
| Website | Composition | Index |
| aromaweb.com | 1.49% | 39.62x |
| theresaneoforthat.com | 1.11% | 38.93x |
| growforagecookferment.com | 2.79% | 38.03x |
| 104homestead.com | 1.41% | 37.71x |
| familyfoodgarden.com | 1.03% | 37.08x |
| attainable-sustainable.net | 2.72% | 36.40x |
| yammiesnoshery.com | 1.21% | 36.29x |
| ourstoneyacres.com | 1.02% | 36.13x |
| thecapecoop.com | 1.18% | 35.84x |
| themiracleofessentialoils.com | 2.41% | 35.71x |
Composition Percentage:
The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Web attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sustainable Lifestyle Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).
| Content Affinity | Composition | Index |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.31% | 25.73x |
| Survival Guides | 0.40% | 24.91x |
| Homesteading | 6.88% | 22.07x |
| Comedy Content | 0.70% | 21.54x |
| Diet & Weight Loss | 4.68% | 20.35x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 12.76% | 19.58x |
| Female Lifestyle Content Readers | 7.55% | 19.53x |
| Organic Beauty & Skincare Products | 2.37% | 18.73x |
| Holistic Medicine | 0.66% | 18.13x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.04% | 17.80x |
Composition Percentage:
The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Sustainable Lifestyle Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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