Dstillery Audiences

SUSTAINABLE LIFESTYLE ENTHUSIASTS

Audience Size: 4.5 Million Devices

Explore the Sustainable Lifestyle Enthusiasts Audience

Below you'll find more information about the Sustainable Lifestyle Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Sustainable Lifestyle Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sustainable Lifestyle Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sustainable Lifestyle Enthusiasts audience is Organic Food Eaters.

Interest Composition Index
Organic Food Eaters 47.07% 33.51x
Lawn & Garden Enthusiasts 44.30% 33.18x
Home Kitchen Chefs 41.10% 31.72x
Recipe Researchers 42.05% 31.46x
Healthy Snacks Shoppers 43.36% 31.37x
Home and Garden TV Fans 38.64% 30.75x
Survivalist Enthusiasts 40.24% 30.66x
Gourmet Food & Wine Researchers 38.19% 30.33x
Home Remodelers 34.70% 29.45x
Bargain Shopping Researchers 34.23% 29.38x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sustainable Lifestyle Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sustainable Lifestyle Enthusiasts audience is Belk.

Location Composition Index
Belk 0.01% 1.37x
Carhartt 0.30% 1.34x
Lane Bryant 0.03% 1.14x
Talbots 0.02% 1.10x
Eddie Bauer 0.01% 1.09x
Chicos 0.03% 1.07x
Buckle 0.03% 1.06x
Jos A. Bank Clothiers 0.03% 1.06x
American Eagle Outfitters 0.03% 1.03x
Old Navy 0.05% 0.99x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Location attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sustainable Lifestyle Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sustainable Lifestyle Enthusiasts audience is theresaneoforthat.com.

Website Composition Index
theresaneoforthat.com 1.30% 50.03x
104homestead.com 1.59% 48.74x
aromaweb.com 1.80% 48.62x
homespunseasonalliving.com 1.01% 48.18x
ourstoneyacres.com 1.12% 47.19x
familyfoodgarden.com 1.17% 47.15x
thehomesteadinghippy.com 1.05% 47.08x
growforagecookferment.com 3.28% 47.08x
reformationacres.com 1.13% 46.47x
thecapecoop.com 1.32% 45.48x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Web attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sustainable Lifestyle Enthusiasts audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.41% 27.37x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.28% 26.96x
Homesteading 6.83% 23.55x
Comedy Content 0.69% 23.39x
Diet & Weight Loss 4.80% 21.84x
Female Lifestyle Content Readers 7.12% 21.09x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 12.26% 21.01x
Organic Beauty & Skincare Products 2.45% 20.06x
Holistic Medicine 0.71% 19.34x
Paleo & Keto Diet Enthusiasts 8.50% 19.14x
Composition Percentage: The overlap percentage between the Sustainable Lifestyle Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sustainable Lifestyle Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sustainable Lifestyle Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female