Dstillery Audiences

SWEEPSTAKES ENTHUSIASTS

Audience Size: 4.7 Million Devices

Explore the Sweepstakes Enthusiasts Audience

Below you'll find more information about the Sweepstakes Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Sweepstakes Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sweepstakes Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sweepstakes Enthusiasts audience is Trivia Enthusiasts.

Interest Composition Index
Trivia Enthusiasts 40.71% 25.22x
TV Game Show Fans 36.96% 22.73x
Department Store Shoppers 38.37% 22.63x
Budget Grocery Shoppers 32.76% 21.41x
Home Decor Shoppers 37.21% 21.23x
Home Goods Supercenter Shoppers 34.98% 20.22x
Home Rug Shoppers 34.97% 20.22x
Discount Big Box Shoppers 33.75% 19.86x
HGTV Enthusiasts 32.07% 19.56x
Big Box Shoppers 31.77% 18.74x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sweepstakes Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sweepstakes Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.31% 1.19x
Belk 0.01% 1.14x
Dressbarn 0.03% 1.08x
Lane Bryant 0.04% 1.06x
Journeys 0.09% 1.00x
Talbots 0.03% 0.99x
Buckle 0.05% 0.98x
Aeropostale 0.05% 0.98x
Chicos 0.04% 0.94x
Eddie Bauer 0.02% 0.94x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Location attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sweepstakes Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sweepstakes Enthusiasts audience is collectionsetc.com.

Website Composition Index
collectionsetc.com 1.60% 35.01x
sweepstakesalerts.com 2.19% 33.61x
compare99.com 1.71% 32.68x
sweepsadvantage.com 1.12% 30.56x
weekly-ads.us 1.36% 29.54x
2017savings.com 2.25% 28.09x
shopsales.us 2.69% 27.58x
microsoftcasualgames.com 1.38% 26.42x
quizzstar.com 1.39% 26.28x
pollking.com 1.23% 25.44x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Web attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sweepstakes Enthusiasts audience is Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News).

Content Affinity Composition Index
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 41.80% 20.60x
ISPs & Local Services 0.03% 19.75x
Discount Shopping 2.37% 17.98x
Consumer Rewards 0.20% 17.63x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.91% 17.14x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.29% 13.90x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.08% 13.05x
Humor & Entertainment 0.92% 12.90x
Shopping Catalogs 1.60% 12.75x
Assorted Topics (Cooking, Games, Viral Media) 0.07% 12.55x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sweepstakes Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female