Dstillery Audiences

SWEEPSTAKES ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the Sweepstakes Enthusiasts Audience

Below you'll find more information about the Sweepstakes Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Sweepstakes Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sweepstakes Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sweepstakes Enthusiasts audience is Trivia Enthusiasts.

Interest Composition Index
Trivia Enthusiasts 41.10% 26.39x
TV Game Show Fans 33.99% 24.14x
Department Store Shoppers 35.30% 23.71x
Home Decor Shoppers 32.53% 22.65x
Budget Grocery Shoppers 30.64% 22.08x
Home Rug Shoppers 31.55% 21.60x
Home Goods Supercenter Shoppers 31.55% 21.60x
Discount Big Box Shoppers 29.98% 21.31x
HGTV Enthusiasts 30.79% 20.97x
Generic Prescription Drug Shoppers 27.60% 19.47x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sweepstakes Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sweepstakes Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.22% 1.16x
Talbots 0.02% 1.08x
Zumiez 0.03% 1.06x
Buckle 0.03% 1.06x
Chicos 0.03% 1.06x
Old Navy 0.04% 1.06x
Gymboree 0.02% 1.05x
Journeys 0.05% 1.05x
The Childrens Place 0.04% 1.01x
Dressbarn 0.02% 1.01x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Location attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sweepstakes Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sweepstakes Enthusiasts audience is collectionsetc.com.

Website Composition Index
collectionsetc.com 1.49% 39.06x
sweepstakesalerts.com 2.47% 37.57x
compare99.com 1.40% 36.05x
sweepsadvantage.com 1.33% 34.42x
weekly-ads.us 1.30% 32.68x
2017savings.com 1.81% 30.39x
shopsales.us 2.27% 29.79x
microsoftcasualgames.com 1.33% 28.79x
pollking.com 1.60% 28.67x
quizzstar.com 1.34% 28.48x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Web attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sweepstakes Enthusiasts audience is Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News).

Content Affinity Composition Index
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 45.16% 22.65x
Discount Shopping 1.63% 19.89x
Consumer Rewards 0.18% 19.64x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.81% 19.38x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.16% 16.59x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.09% 15.10x
Humor & Entertainment 0.75% 13.77x
Decoration & Fabric 0.02% 13.21x
Shopping Catalogs 1.29% 13.12x
Home Decoration - Crafts & Kids 1.00% 12.79x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sweepstakes Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female