Dstillery Audiences

SWEEPSTAKES ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the Sweepstakes Enthusiasts Audience

Below you'll find more information about the Sweepstakes Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Sweepstakes Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sweepstakes Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sweepstakes Enthusiasts audience is Trivia Enthusiasts.

Interest Composition Index
Trivia Enthusiasts 41.27% 25.71x
TV Game Show Fans 32.96% 23.00x
Department Store Shoppers 34.68% 22.83x
Home Decor Shoppers 32.84% 22.07x
Budget Grocery Shoppers 30.08% 21.31x
Home Rug Shoppers 32.57% 20.86x
Home Goods Supercenter Shoppers 32.57% 20.86x
HGTV Enthusiasts 29.15% 20.43x
Discount Big Box Shoppers 29.19% 20.10x
Big Box Shoppers 28.76% 18.54x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sweepstakes Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sweepstakes Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.15% 1.22x
Journeys 0.01% 1.04x
Old Navy 0.01% 0.89x
Mens Wearhouse 0.01% 0.68x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Location attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sweepstakes Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sweepstakes Enthusiasts audience is collectionsetc.com.

Website Composition Index
collectionsetc.com 1.21% 36.86x
sweepstakesalerts.com 2.51% 36.58x
sweepsadvantage.com 1.23% 32.48x
weekly-ads.us 1.07% 31.22x
mdmexclusives.com 4.37% 28.42x
2017savings.com 1.24% 28.02x
shopsales.us 1.73% 27.92x
microsoftcasualgames.com 1.15% 27.79x
pollking.com 1.79% 26.49x
quizzstar.com 1.05% 26.47x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Web attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sweepstakes Enthusiasts audience is Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News).

Content Affinity Composition Index
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 44.65% 22.47x
Discount Shopping 0.74% 19.28x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.70% 18.96x
Consumer Rewards 0.17% 13.23x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.08% 13.22x
Shopping Catalogs 1.06% 13.02x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.02% 13.01x
Home Decoration - Crafts & Kids 0.81% 12.94x
Survey Websites 0.03% 12.53x
Free Online Game Players 1.08% 12.26x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sweepstakes Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female