Dstillery Audiences

SWEEPSTAKES ENTHUSIASTS

Audience Size: 2.3 Million Devices

Explore the Sweepstakes Enthusiasts Audience

Below you'll find more information about the Sweepstakes Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Sweepstakes Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sweepstakes Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sweepstakes Enthusiasts audience is Medicare Researchers.

Interest Composition Index
Medicare Researchers 29.23% 39.61x
Flower Delivery Shoppers 15.61% 39.12x
Retirees 20.60% 38.92x
Sale Seekers 24.24% 35.93x
Home Goods Supercenter Shoppers 15.26% 35.12x
Restaurant Menu Researchers 18.94% 34.23x
Budget Grocery Shoppers 19.59% 33.82x
Department Store Shoppers 15.95% 33.16x
Generic Prescription Drug Shoppers 17.56% 32.76x
Apartment Furniture Shoppers 10.52% 31.30x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sweepstakes Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sweepstakes Enthusiasts audience is Gap.

Location Composition Index
Gap 0.02% 1.53x
Gymboree 0.03% 1.28x
H&M 0.02% 1.17x
Talbots 0.01% 1.15x
American Eagle Outfitters 0.02% 1.11x
Buckle 0.02% 1.11x
Maurices 0.04% 1.08x
Mens Wearhouse 0.02% 1.08x
Old Navy 0.03% 1.04x
Urban Outfitters 0.02% 1.02x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Location attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sweepstakes Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sweepstakes Enthusiasts audience is sweepstakesalerts.com.

Website Composition Index
sweepstakesalerts.com 1.62% 70.23x
findunclaimedassets.info 6.13% 50.30x
qualityhealth.com 5.22% 47.68x
daily-horoscope.us 1.82% 44.96x
triviatoday.com 3.25% 41.00x
tlcme.com 2.70% 40.35x
conservativeinstitute.org 1.34% 38.73x
braincandy.net 2.21% 38.40x
newstrackerdaily.com 1.79% 37.56x
poplively.com 2.91% 36.58x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Web attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sweepstakes Enthusiasts audience is Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News).

Content Affinity Composition Index
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 15.30% 27.63x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.13% 26.00x
Humor & Entertainment 0.14% 17.52x
Shopping Catalogs 0.16% 15.36x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.50% 15.11x
Charity Walks 0.82% 13.95x
Promo Codes 0.12% 13.48x
Assorted Topics (Events, Tickets, Fitness) 3.45% 12.43x
Free Online Game Players 0.21% 11.94x
Survival Guides 0.05% 11.52x
Composition Percentage: The overlap percentage between the Sweepstakes Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sweepstakes Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sweepstakes Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female