Dstillery Audiences

SWIMMING ENTHUSIASTS

Audience Size: 3.5 Million Devices

Explore the Swimming Enthusiasts Audience

Below you'll find more information about the Swimming Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Swimming Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Swimming Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Swimming Enthusiasts audience is NCAA Fans.

Interest Composition Index
NCAA Fans 41.61% 33.76x
Competitive Sports Participants 37.64% 32.02x
Home Custom Bedroom Decorators 33.41% 28.59x
Custom Home Lighting Shoppers 33.41% 28.59x
Sporting Goods Shoppers 36.93% 28.57x
Running Enthusiasts 34.32% 28.51x
Online Health Researchers 33.27% 28.16x
Olympics Fans 38.36% 27.73x
Vacation Rental Accommodation Researchers 35.74% 27.37x
Tutoring Resources Researchers 35.54% 27.21x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Interest attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Swimming Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Swimming Enthusiasts audience is Bonobos.

Location Composition Index
Bonobos 0.14% 1.87x
Jos A. Bank Clothiers 0.43% 1.77x
Supreme 0.01% 1.66x
White House Black Market 0.51% 1.62x
REI 0.02% 1.59x
Patagonia 0.01% 1.51x
Mens Wearhouse 0.56% 1.37x
Johnston and Murphy 0.67% 1.37x
Topshop 0.03% 1.34x
Buckle 0.29% 1.17x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Location attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Swimming Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Swimming Enthusiasts audience is swimmingrank.com.

Website Composition Index
swimmingrank.com 1.11% 77.79x
tyr.com 1.23% 57.16x
gophersports.com 1.16% 39.36x
yalebulldogs.com 1.36% 38.34x
awfulannouncing.com 1.06% 36.33x
goduke.com 2.18% 35.61x
goheels.com 1.16% 35.42x
trifind.com 1.45% 35.35x
ncaa.org 8.91% 34.77x
californiagoldenblogs.com 1.13% 33.95x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Web attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Swimming Enthusiasts audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.76% 26.50x
Virginia Athletics 0.90% 22.99x
Lacrosse College Athletics 2.01% 22.77x
Pac 12 Sports 2.21% 20.82x
Florida College Athletics 6.70% 20.66x
Southeast College Athletics 2.40% 19.15x
New England & Ivy League Sports 4.21% 18.17x
College Sports 2.21% 18.15x
Upstate New York State Athletics 0.24% 16.78x
Shopping Catalogs 2.00% 14.13x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Swimming Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male