Dstillery Audiences

SWIMMING ENTHUSIASTS

Audience Size: 111.1 Thousand Devices

Explore the Swimming Enthusiasts Audience

Below you'll find more information about the Swimming Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 111.1 thousand unique devices whose actions qualify for the Swimming Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Swimming Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Swimming Enthusiasts audience is Chocolate Lovers.

Interest Composition Index
Chocolate Lovers 19.21% 284.18x
Atlanta United Fans 17.25% 251.55x
Aquarium Trip Planners 13.78% 197.30x
Snow Removal Researchers 10.24% 192.42x
Competitive Sports Participants 42.01% 28.00x
NCAA Fans 35.45% 25.75x
Running Enthusiasts 34.64% 24.05x
Liberal News Readers 29.05% 23.72x
Financial News Readers 28.89% 22.86x
Sporting Goods Shoppers 33.24% 21.17x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Interest attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Swimming Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Swimming Enthusiasts audience is Gap.

Location Composition Index
Gap 0.14% 1.74x
Victoria's Secret 0.07% 1.24x
Old Navy 0.05% 0.93x
Carhartt 0.11% 0.69x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Location attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Swimming Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Swimming Enthusiasts audience is ironman.com.

Website Composition Index
ironman.com 2.71% 59.20x
gocrimson.com 2.58% 40.01x
ncaa.org 11.00% 39.75x
athleticbusiness.com 1.78% 37.59x
awfulannouncing.com 3.14% 36.35x
goduke.com 3.26% 35.47x
jonesday.com 1.60% 34.34x
morganlewis.com 1.49% 32.65x
thecomeback.com 1.86% 32.50x
yogaoutlet.com 1.97% 32.37x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Web attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Swimming Enthusiasts audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 1.34% 23.14x
Lacrosse College Athletics 3.45% 21.42x
Florida College Athletics 8.30% 17.94x
Southeast College Athletics 3.41% 17.76x
New England & Ivy League Sports 6.69% 17.76x
College Sports 3.16% 16.52x
Institutional Investing 2.98% 16.15x
Pac 12 Sports 3.22% 15.41x
Retail Industry News 1.79% 14.08x
Philanthropy - Nonprofits 1.58% 13.33x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.