Dstillery Audiences

SWIMMING ENTHUSIASTS

Audience Size: 2.4 Million Devices

Explore the Swimming Enthusiasts Audience

Below you'll find more information about the Swimming Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Swimming Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Swimming Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Swimming Enthusiasts audience is NCAA Fans.

Interest Composition Index
NCAA Fans 39.35% 25.48x
College Athletic Scholarships Researchers 40.37% 24.19x
Competitive Sports Participants 33.53% 23.16x
Running Enthusiasts 32.74% 21.73x
Executive Travelers 31.18% 21.46x
Olympics Fans 35.96% 21.28x
Sporting Goods Shoppers 32.36% 20.59x
NCAA Football Fans 34.94% 20.51x
Financial News Readers 28.28% 20.12x
Online Health Researchers 29.71% 20.11x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Interest attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Swimming Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Swimming Enthusiasts audience is Talbots.

Location Composition Index
Talbots 0.01% 1.78x
White House Black Market 0.01% 1.67x
Banana Republic 0.01% 1.66x
Gap 0.01% 1.53x
American Eagle Outfitters 0.01% 1.45x
Buckle 0.01% 1.42x
Victoria's Secret 0.02% 1.42x
Dressbarn 0.01% 1.32x
Express 0.01% 1.24x
Chicos 0.01% 1.21x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Location attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Swimming Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Swimming Enthusiasts audience is swimmingrank.com.

Website Composition Index
swimmingrank.com 1.01% 62.59x
ncaa.org 4.27% 42.81x
trifind.com 1.00% 34.98x
ncsasports.org 4.94% 33.79x
streakingthelawn.com 1.54% 32.57x
backingthepack.com 1.12% 30.93x
offtackleempire.com 1.58% 29.06x
collegevine.com 1.32% 28.81x
testudotimes.com 1.26% 28.63x
insidethehall.com 1.81% 28.28x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Web attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Swimming Enthusiasts audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 0.46% 26.19x
Lacrosse College Athletics 1.10% 25.83x
Illinois College Sports 0.35% 25.81x
Florida College Athletics 3.63% 22.90x
College Sports 1.38% 21.92x
Pac 12 Sports 0.84% 20.95x
New England & Ivy League Sports 2.19% 20.93x
Southeast College Athletics 1.15% 19.74x
Upstate New York State Athletics 0.15% 18.81x
Institutional Investing 0.78% 16.04x
Composition Percentage: The overlap percentage between the Swimming Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Swimming Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Swimming Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male