Dstillery Audiences

TV ADVERTISING PROFESSIONALS

Audience Size: 2.3 Million Devices

Explore the TV Advertising Professionals Audience

Below you'll find more information about the TV Advertising Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the TV Advertising Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The TV Advertising Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TV Advertising Professionals audience is Entertainment Industry Decision Makers.

Interest Composition Index
Entertainment Industry Decision Makers 82.68% 58.85x
Liberal News Readers 54.66% 46.64x
Advertising Professionals 66.80% 41.35x
Entertainment & Tabloid Magazine Readers 55.90% 40.91x
TV Junkies 44.96% 38.83x
Mens Fitness Publication Readers 48.90% 37.83x
Media Buying Professionals 54.50% 34.59x
Cholesterol Researchers 45.69% 34.45x
Financial News Readers 41.78% 34.30x
Luxury Second Home Owners 44.67% 33.50x
Composition Percentage: The overlap percentage between the TV Advertising Professionals audience and the Interest attribute.
Index: A comparison of the TV Advertising Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TV Advertising Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TV Advertising Professionals audience is Club Monaco.

Location Composition Index
Club Monaco 0.01% 2.07x
American Apparel 0.04% 2.00x
Ann Taylor 0.03% 1.80x
Free People 0.02% 1.80x
Zara 0.03% 1.76x
Lorna Jane 0.01% 1.75x
Calvin Klein 0.01% 1.70x
Saint Laurent Paris 0.01% 1.69x
Hugo Boss 0.02% 1.68x
Armani 0.03% 1.64x
Composition Percentage: The overlap percentage between the TV Advertising Professionals audience and the Location attribute.
Index: A comparison of the TV Advertising Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The TV Advertising Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the TV Advertising Professionals audience is screendaily.com.

Website Composition Index
screendaily.com 0.28% 87.43x
theplaylist.net 1.26% 82.07x
mcuexchange.com 0.22% 81.18x
cynopsis.com 0.61% 79.36x
digiday.com 0.55% 78.42x
laist.com 0.59% 77.85x
bowerypresents.com 0.47% 77.53x
beet.tv 0.35% 76.91x
newscred.com 0.39% 75.14x
france24.com 1.59% 74.93x
Composition Percentage: The overlap percentage between the TV Advertising Professionals audience and the Web attribute.
Index: A comparison of the TV Advertising Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TV Advertising Professionals audience is Marketing Professionals.

Content Affinity Composition Index
Marketing Professionals 12.32% 24.03x
Assorted Topics #11662 (Viral Media, Paid Traffic) 7.33% 21.81x
Mobile Industry Information 3.91% 21.63x
Feminism 2.43% 21.40x
Film Production 3.92% 19.49x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.54% 19.41x
London Tourism & Events 0.72% 19.10x
Local & Travel England - East Midlands 0.29% 18.89x
Celebrity Gossip 6.78% 18.81x
Australia & New Zealand Media 8.11% 18.18x
Composition Percentage: The overlap percentage between the TV Advertising Professionals audience and the Content Affinity attribute.
Index: A comparison of the TV Advertising Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TV Advertising Professionals audience resonates most for the following age and income brackets.
Age
55-64
Income
Over $250,000