Dstillery Audiences

TABLET RESEARCHERS

Audience Size: 2.6 Million Devices

Explore the Tablet Researchers Audience

Below you'll find more information about the Tablet Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Tablet Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Tablet Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tablet Researchers audience is Android Fans.

Interest Composition Index
Android Fans 46.85% 31.72x
Mobile Phone Comparison Shoppers 47.86% 30.41x
High End TV Shoppers 50.68% 28.50x
IT Decision Makers 44.83% 27.78x
Laptop Researchers 43.86% 23.44x
Tech News Enthusiasts 35.63% 22.88x
Techies 31.52% 22.54x
Home Networking Researchers 40.08% 21.01x
Movie and Game Review Readers 29.75% 20.49x
Home Theater Enthusiasts 30.92% 19.54x
Composition Percentage: The overlap percentage between the Tablet Researchers audience and the Interest attribute.
Index: A comparison of the Tablet Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tablet Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tablet Researchers audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.31x
Columbia 0.01% 1.23x
H&M 0.04% 1.15x
Abercrombie & Fitch 0.02% 1.12x
Carhartt 0.22% 1.04x
Dressbarn 0.04% 1.00x
Old Navy 0.07% 1.00x
Gymboree 0.03% 0.99x
Belk 0.02% 0.99x
Zara 0.03% 0.97x
Composition Percentage: The overlap percentage between the Tablet Researchers audience and the Location attribute.
Index: A comparison of the Tablet Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tablet Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tablet Researchers audience is linuxmint.com.

Website Composition Index
linuxmint.com 0.18% 68.76x
linuxandubuntu.com 0.17% 67.22x
tonymacx86.com 0.28% 63.99x
teamandroid.com 0.15% 62.88x
hardocp.com 0.13% 62.55x
kb.vmware.com 0.73% 61.72x
jonnyguru.com 0.18% 59.88x
thurrott.com 0.71% 59.64x
ps3hax.net 0.19% 58.97x
flashrouters.com 0.16% 58.97x
Composition Percentage: The overlap percentage between the Tablet Researchers audience and the Web attribute.
Index: A comparison of the Tablet Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tablet Researchers audience is Technology News.

Content Affinity Composition Index
Technology News 15.88% 19.76x
Build Your Own Computer Enthusiasts 33.29% 15.43x
Smartphones 48.92% 14.53x
Robotics 2.22% 14.04x
Studio & Franchise Video Game Players 8.96% 13.67x
Gadgets 0.94% 13.61x
Mobile Phone Networks 4.98% 13.27x
Telescopes 1.68% 13.00x
High-End Audio 7.73% 12.37x
Drawing & Animation 0.24% 11.88x
Composition Percentage: The overlap percentage between the Tablet Researchers audience and the Content Affinity attribute.
Index: A comparison of the Tablet Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tablet Researchers audience resonates most for the following age and income brackets.
Age
65+
Income
Under $25,000