Dstillery Audiences

TAILGATE ENTHUSIASTS

Audience Size: 2.4 Million Devices

Explore the Tailgate Enthusiasts Audience

Below you'll find more information about the Tailgate Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Tailgate Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Tailgate Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tailgate Enthusiasts audience is Commercial Vehicles Shoppers.

Interest Composition Index
Commercial Vehicles Shoppers 22.04% 28.51x
RV Owners and Upgraders 26.60% 25.72x
Airstream Enthusiasts 30.11% 24.92x
Off Road Accessories Enthusiasts 22.04% 23.50x
RV Shoppers 28.33% 23.44x
Competitive Car Brand Shoppers 22.45% 22.12x
Motor Scooter Enthusiasts 27.68% 21.97x
Motorcycle Enthusiasts 23.24% 21.50x
Product Manuals Researchers 18.21% 20.88x
Tire Shoppers 13.43% 20.08x
Composition Percentage: The overlap percentage between the Tailgate Enthusiasts audience and the Interest attribute.
Index: A comparison of the Tailgate Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tailgate Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tailgate Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.59x
Maurices 0.03% 1.40x
Composition Percentage: The overlap percentage between the Tailgate Enthusiasts audience and the Location attribute.
Index: A comparison of the Tailgate Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tailgate Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tailgate Enthusiasts audience is jaycoowners.com.

Website Composition Index
jaycoowners.com 2.28% 42.86x
rvrepairclub.com 1.33% 40.67x
forestriverforums.com 5.40% 39.72x
irv2.com 7.27% 38.30x
keystoneforums.com 1.35% 37.95x
rvforum.net 2.20% 36.42x
rvingknowhow.com 3.02% 35.43x
bikez.com 1.92% 34.80x
campaddict.com 1.62% 33.36x
thecrazyoutdoormama.com 1.63% 33.00x
Composition Percentage: The overlap percentage between the Tailgate Enthusiasts audience and the Web attribute.
Index: A comparison of the Tailgate Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tailgate Enthusiasts audience is Recreational Motor Sport Enthusiasts.

Content Affinity Composition Index
Recreational Motor Sport Enthusiasts 1.21% 19.61x
Motorcycle Lifestyle Researchers 4.63% 18.33x
Car Keys, Locks & Remotes 0.04% 16.47x
Motorcycles & Snowmobiles 9.34% 15.03x
Recreational Vehicles 10.36% 14.78x
Survival Guides 0.04% 14.09x
All-Terrain Vehicles 4.68% 13.24x
Trucking 0.62% 12.32x
Power Tools 0.38% 11.25x
Garden Power Equipment 1.29% 10.92x
Composition Percentage: The overlap percentage between the Tailgate Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Tailgate Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tailgate Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male