Dstillery Audiences

TECH NEWS ENTHUSIASTS

Audience Size: 1.9 Million Devices

Explore the Tech News Enthusiasts Audience

Below you'll find more information about the Tech News Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Tech News Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Tech News Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tech News Enthusiasts audience is Techies.

Interest Composition Index
Techies 73.19% 66.20x
Camera Review Readers 70.03% 63.51x
IT Decision Makers 68.52% 59.78x
Market Intelligence Researchers 59.36% 53.42x
Executive and C-Suite 46.57% 53.14x
Advertising Professionals 52.39% 52.20x
Mobile Phone Comparison Shoppers 65.06% 51.72x
Financial Business Intelligence Researchers 51.85% 51.60x
Android Fans 61.40% 51.15x
Liberal News Readers 51.40% 50.92x
Composition Percentage: The overlap percentage between the Tech News Enthusiasts audience and the Interest attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tech News Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tech News Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.05x
Composition Percentage: The overlap percentage between the Tech News Enthusiasts audience and the Location attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tech News Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tech News Enthusiasts audience is androidpolice.com.

Website Composition Index
androidpolice.com 9.91% 69.42x
mobilesyrup.com 1.46% 67.33x
newsbtc.com 1.19% 62.57x
japantoday.com 2.17% 61.52x
sciencenews.org 1.03% 60.39x
oneplus.com 1.00% 59.50x
moneymaven.io 1.05% 59.25x
efinancialcareers.com 1.12% 57.86x
defensenews.com 2.50% 57.64x
thefpsreview.com 3.68% 57.49x
Composition Percentage: The overlap percentage between the Tech News Enthusiasts audience and the Web attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tech News Enthusiasts audience is Australia & New Zealand Media.

Content Affinity Composition Index
Australia & New Zealand Media 4.60% 31.39x
Robotics 0.19% 29.63x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.03% 29.60x
London Tourism & Events 0.13% 29.26x
Assorted Topics (Power Trains, Drones, Web Design) 0.84% 28.07x
Environmental Conservation 0.10% 27.05x
Marijuana 0.10% 25.69x
Film Production 0.70% 24.87x
Public Policy Media 3.05% 24.76x
Phone & Computer Game Downloaders 0.20% 24.45x
Composition Percentage: The overlap percentage between the Tech News Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tech News Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male