Explore the Tech News Enthusiasts Audience
Below you'll find more information about the Tech News Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Tech News Enthusiasts audience.
INTERESTS
The Tech News Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tech News Enthusiasts audience is UConn Huskies Fans.
| Interest | Composition | Index |
| UConn Huskies Fans | 40.87% | 93.25x |
| Camera Shoppers | 39.13% | 88.07x |
| Virtual Reality Enthusiasts | 37.39% | 85.32x |
| Infiniti Vehicle Shoppers | 36.52% | 82.95x |
| Gamers | 36.52% | 80.38x |
| South Carolina Gamecocks Fans | 35.65% | 80.24x |
| High-End Camera Shoppers | 34.78% | 79.73x |
| Spanish Language Learners | 37.39% | 78.48x |
| Getting Off the Grid Travelers | 34.78% | 78.29x |
| Flooring Shoppers | 34.78% | 76.55x |
Composition Percentage:
The overlap percentage between the Tech News Enthusiasts audience and the Interest attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Tech News Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tech News Enthusiasts audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.01% | 1.55x |
| The Childrens Place | 0.01% | 1.22x |
| Victoria's Secret | 0.01% | 1.15x |
| Mens Wearhouse | 0.01% | 1.14x |
| Maurices | 0.01% | 0.94x |
| Old Navy | 0.01% | 0.84x |
| Carhartt | 0.07% | 0.50x |
Composition Percentage:
The overlap percentage between the Tech News Enthusiasts audience and the Location attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
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WEBSITES
The Tech News Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Tech News Enthusiasts audience is fudzilla.com.
| Website | Composition | Index |
| fudzilla.com | 1.42% | 58.62x |
| redsharknews.com | 1.05% | 53.10x |
| phoronix.com | 3.21% | 48.72x |
| technologyreview.com | 3.60% | 47.41x |
| gamasutra.com | 1.74% | 46.18x |
| uploadvr.com | 1.35% | 45.91x |
| gonintendo.com | 1.42% | 44.92x |
| theinquirer.net | 2.92% | 42.23x |
| cnx-software.com | 2.95% | 39.74x |
| infoq.com | 1.25% | 39.66x |
Composition Percentage:
The overlap percentage between the Tech News Enthusiasts audience and the Web attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tech News Enthusiasts audience is Asia Travel.
| Content Affinity | Composition | Index |
| Asia Travel | 35.65% | 39.63x |
| Liberal Media | 47.83% | 38.70x |
| San Francisco Bay Area Cluster | 28.70% | 38.01x |
| Movie Reviews | 22.61% | 35.84x |
| Technology News | 33.91% | 35.45x |
| San Diego Cluster | 18.26% | 33.32x |
| Assorted Topics (Viral Media, Paid Traffic) | 25.22% | 32.30x |
| Small Business Resources | 41.74% | 32.29x |
| Northern California Cluster | 16.52% | 31.95x |
| Assorted Topics (Auto, Hobbies, Viral Media) | 46.96% | 31.32x |
Composition Percentage:
The overlap percentage between the Tech News Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Tech News Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Tech News Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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