Dstillery Audiences

TEEN CONTENT READERS

Audience Size: 6.5 Million Devices

Explore the Teen Content Readers Audience

Below you'll find more information about the Teen Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 6.5 million unique devices whose actions qualify for the Teen Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Teen Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Teen Content Readers audience is Women's Fashion Magazine Readers.

Interest Composition Index
Women's Fashion Magazine Readers 29.18% 23.46x
Hair Care Shoppers 27.86% 22.20x
Women's Fitness Enthusiasts 26.79% 21.54x
Adult Acne Sufferers 31.74% 19.35x
Online Daters 33.17% 18.76x
Wedding Registrants 23.09% 18.14x
Trendy Shoe Shoppers 26.83% 17.50x
Women's Health Researchers 48.04% 16.15x
Home Design Enthusiasts 23.56% 16.07x
Yogis 25.42% 16.04x
Composition Percentage: The overlap percentage between the Teen Content Readers audience and the Interest attribute.
Index: A comparison of the Teen Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Teen Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Teen Content Readers audience is Everlane.

Location Composition Index
Everlane 0.01% 1.66x
Express Outlets 0.01% 1.57x
American Apparel 0.06% 1.55x
Free People 0.03% 1.47x
Supreme 0.01% 1.44x
Levi Strauss 0.02% 1.33x
Patagonia 0.03% 1.32x
Kate Spade 0.02% 1.29x
Madewell 0.03% 1.28x
Zara 0.04% 1.28x
Composition Percentage: The overlap percentage between the Teen Content Readers audience and the Location attribute.
Index: A comparison of the Teen Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Teen Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Teen Content Readers audience is gurl.com.

Website Composition Index
gurl.com 12.99% 44.10x
anewmode.com 3.97% 40.70x
elfcosmetics.com 1.07% 38.79x
beautyeditor.ca 1.20% 36.70x
vixendaily.com 3.74% 35.95x
xojane.com 6.54% 35.84x
clevver.com 1.64% 35.18x
prettydesigns.com 2.44% 34.95x
charlotterusse.com 2.16% 34.02x
essentialdayspa.com 1.24% 34.01x
Composition Percentage: The overlap percentage between the Teen Content Readers audience and the Web attribute.
Index: A comparison of the Teen Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Teen Content Readers audience is Tattoos & Costumes.

Content Affinity Composition Index
Tattoos & Costumes 0.52% 17.19x
Teen Hair 8.05% 16.09x
Travel, Food, Fashion & Fitness 3.44% 14.67x
Dating & Relationships 20.16% 14.26x
Local & Travel England - East Midlands 0.23% 14.26x
Hipster Clothing 0.99% 14.17x
Mysticism 0.31% 14.12x
Beauty & Cosmetics 4.19% 13.41x
Comedy Content 0.70% 13.37x
Assorted Topics (Television, Origami, Men's Health) 0.22% 13.05x
Composition Percentage: The overlap percentage between the Teen Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Teen Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Teen Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female