TESLA ENTHUSIASTS

Audience Size: 2.6 Million Devices

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Explore the Tesla Enthusiasts Audience

Below you'll find more information about the Tesla Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Tesla Enthusiasts audience.

INTERESTS

The Tesla Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla Enthusiasts audience is Electric Vehicle Shoppers.

Interest	Composition	Index
Electric Vehicle Shoppers	65.26%	51.00x
BMW Vehicle Shoppers	47.05%	39.27x
Market Intelligence Researchers	39.85%	39.23x
Techies	38.33%	38.39x
Automotive News Readers	42.64%	37.34x
Camera Review Readers	37.70%	37.34x
Tech News Enthusiasts	35.22%	36.82x
Space Travel Enthusiasts	46.78%	35.94x
Car Enthusiasts	39.65%	35.55x
Financial Business Intelligence Researchers	30.38%	33.05x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Interest attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

APPAREL RETAILERS

The Tesla Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla Enthusiasts audience is Mens Wearhouse.

Location	Composition	Index
Mens Wearhouse	0.02%	1.42x
Chicos	0.01%	1.29x
Dressbarn	0.01%	1.29x
White House Black Market	0.01%	1.07x
Carhartt	0.12%	1.03x
Old Navy	0.01%	0.87x
The Childrens Place	0.01%	0.83x
Victoria's Secret	0.02%	0.83x
Express	0.01%	0.82x
Maurices	0.01%	0.79x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Location attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

WEBSITES

The Tesla Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tesla Enthusiasts audience is insideevs.com.

Website	Composition	Index
insideevs.com	27.20%	48.66x
teslarati.com	9.68%	47.01x
cleantechnica.com	29.75%	46.22x
newsbtc.com	1.22%	41.59x
gmauthority.com	4.26%	41.04x
greencarreports.com	10.73%	39.24x
coindesk.com	1.71%	38.44x
autospies.com	1.81%	38.39x
cnx-software.com	1.91%	38.06x
defensenews.com	2.58%	37.30x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Web attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla Enthusiasts audience is Assorted Topics (Photography Resources, Stock Photos, Motorcycles).

Content Affinity	Composition	Index
Assorted Topics (Photography Resources, Stock Photos, Motorcycles)	3.25%	29.40x
Assorted Topics (Power Trains, Drones, Web Design)	1.32%	25.77x
Robotics	0.22%	22.06x
Clean Energy	0.58%	21.82x
Assorted Topics (Auto, Hobbies, Viral Media)	49.55%	21.71x
Gadgets	0.04%	20.21x
Australia & New Zealand Media	3.06%	19.26x
Motorcycle Racing Researchers	1.25%	18.75x
Hobby Drones & Remote-Controlled Cars	0.23%	18.54x
General Interest	0.04%	17.87x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Content Affinity attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

DEMOGRAPHICS

The Tesla Enthusiasts audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male