TESLA ENTHUSIASTS

Audience Size: 1.9 Million Devices

View All Audiences

Explore the Tesla Enthusiasts Audience

Below you'll find more information about the Tesla Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Tesla Enthusiasts audience.

INTERESTS

The Tesla Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla Enthusiasts audience is Electric Vehicle Shoppers.

Interest	Composition	Index
Electric Vehicle Shoppers	63.42%	79.44x
BMW Vehicle Shoppers	45.98%	57.99x
Techies	36.74%	50.50x
Automotive News Readers	36.03%	49.15x
Tech News Enthusiasts	38.42%	47.14x
Car Enthusiasts	37.44%	46.40x
Space Travel Enthusiasts	37.36%	46.18x
Camera Review Readers	38.11%	44.37x
Market Intelligence Researchers	38.72%	43.56x
Mobile Phone Comparison Shoppers	35.48%	43.21x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Interest attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

APPAREL RETAILERS

The Tesla Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla Enthusiasts audience is REI.

Location	Composition	Index
REI	0.03%	1.79x
Saint Laurent Paris	0.02%	1.70x
Uniqlo	0.03%	1.67x
Patagonia	0.02%	1.56x
Topshop	0.02%	1.55x
Jos A. Bank Clothiers	0.46%	1.55x
Bonobos	0.09%	1.45x
Johnston and Murphy	0.20%	1.40x
Levi Strauss	0.03%	1.39x
Mens Wearhouse	0.66%	1.36x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Location attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

WEBSITES

The Tesla Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tesla Enthusiasts audience is teslarati.com.

Website	Composition	Index
teslarati.com	10.90%	81.90x
autospies.com	2.00%	78.85x
spaceflightinsider.com	1.51%	77.54x
fleetcarma.com	1.31%	76.19x
gas2.org	1.07%	73.63x
nextbigfuture.com	7.28%	69.61x
spacenews.com	4.59%	68.27x
insideevs.com	15.77%	68.20x
pv-tech.org	1.12%	66.09x
cleantechnica.com	40.88%	64.97x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Web attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla Enthusiasts audience is Environmentally Friendly Cars.

Content Affinity	Composition	Index
Environmentally Friendly Cars	0.38%	50.81x
Assorted Topics (Auto, Hobbies, Viral Media)	48.89%	28.45x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles)	4.96%	25.50x
Clean Energy	4.11%	24.62x
General Interest	0.39%	20.29x
Robotics	2.25%	19.22x
Motorcycle Racing Researchers	1.11%	18.39x
Assorted Topics (Power Trains, Drones, Web Design)	2.52%	17.07x
Technology News	19.44%	16.68x
Australia & New Zealand Media	5.81%	15.52x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Content Affinity attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

DEMOGRAPHICS

The Tesla Enthusiasts audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male