TESLA ENTHUSIASTS

Audience Size: 3.5 Million Devices

View All Audiences

Explore the Tesla Enthusiasts Audience

Below you'll find more information about the Tesla Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Tesla Enthusiasts audience.

INTERESTS

The Tesla Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla Enthusiasts audience is Electric Vehicle Shoppers.

Interest	Composition	Index
Electric Vehicle Shoppers	63.96%	45.44x
BMW Vehicle Shoppers	49.80%	36.79x
Techies	42.35%	34.58x
Automotive News Readers	36.37%	33.00x
Tech News Enthusiasts	43.06%	32.38x
Camera Review Readers	42.11%	31.50x
Space Travel Enthusiasts	41.41%	30.78x
Market Intelligence Researchers	43.34%	30.62x
Car Enthusiasts	41.34%	30.49x
Mobile Phone Comparison Shoppers	40.54%	29.89x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Interest attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

APPAREL RETAILERS

The Tesla Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla Enthusiasts audience is Lorna Jane.

Location	Composition	Index
Lorna Jane	0.01%	2.02x
REI	0.03%	1.65x
Bonobos	0.12%	1.56x
Jos A. Bank Clothiers	0.41%	1.49x
Topshop	0.03%	1.42x
White House Black Market	0.46%	1.41x
Mens Wearhouse	0.65%	1.40x
The North Face	0.03%	1.34x
Johnston and Murphy	0.57%	1.27x
Lululemon	0.06%	1.27x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Location attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

WEBSITES

The Tesla Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tesla Enthusiasts audience is spaceflightinsider.com.

Website	Composition	Index
spaceflightinsider.com	1.28%	48.83x
teslarati.com	8.33%	47.73x
autospies.com	1.21%	47.51x
insideevs.com	14.77%	43.92x
spacenews.com	2.82%	43.47x
nextbigfuture.com	4.62%	42.62x
pv-tech.org	1.07%	41.75x
cleantechnica.com	35.89%	41.29x
spaceflightnow.com	2.32%	39.39x
greencarreports.com	14.49%	38.26x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Web attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla Enthusiasts audience is Environmentally Friendly Cars.

Content Affinity	Composition	Index
Environmentally Friendly Cars	0.21%	31.13x
Assorted Topics (Auto, Hobbies, Viral Media)	43.25%	19.52x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles)	3.87%	18.29x
Clean Energy	2.88%	16.87x
Assorted Topics (Power Trains, Drones, Web Design)	2.20%	14.81x
Robotics	1.64%	14.41x
General Interest	0.26%	14.22x
Motorcycle Racing Researchers	0.96%	13.86x
Technology News	21.10%	13.50x
Australia & New Zealand Media	5.24%	13.26x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Content Affinity attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

DEMOGRAPHICS

The Tesla Enthusiasts audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male