TESLA ENTHUSIASTS

Audience Size: 4.2 Million Devices

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Explore the Tesla Enthusiasts Audience

Below you'll find more information about the Tesla Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Tesla Enthusiasts audience.

INTERESTS

The Tesla Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tesla Enthusiasts audience is Electric Vehicle Shoppers.

Interest	Composition	Index
Electric Vehicle Shoppers	67.18%	38.38x
BMW Vehicle Shoppers	50.79%	31.34x
Automotive News Readers	37.98%	30.98x
Techies	46.01%	28.71x
Space Travel Enthusiasts	46.46%	28.33x
Tech News Enthusiasts	46.26%	26.40x
Market Intelligence Researchers	46.96%	26.25x
Car Enthusiasts	42.35%	25.61x
Camera Review Readers	47.60%	25.50x
Commercial Contractors & Designers	44.80%	24.33x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Interest attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

APPAREL RETAILERS

The Tesla Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tesla Enthusiasts audience is REI.

Location	Composition	Index
REI	0.02%	1.83x
Patagonia	0.01%	1.71x
Tommy Bahama	0.02%	1.35x
Urban Outfitters	0.04%	1.35x
Uniqlo	0.02%	1.31x
Free People	0.02%	1.28x
Madewell	0.02%	1.26x
H&M	0.06%	1.25x
The North Face	0.02%	1.25x
Ralph Lauren	0.01%	1.20x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Location attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

WEBSITES

The Tesla Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tesla Enthusiasts audience is teslarati.com.

Website	Composition	Index
teslarati.com	11.07%	48.94x
cleantechnica.com	35.29%	44.69x
insideevs.com	29.82%	42.56x
nextbigfuture.com	2.96%	41.38x
ethereumworldnews.com	1.05%	40.78x
spaceflightnow.com	1.37%	40.71x
greencarreports.com	13.90%	39.13x
fudzilla.com	1.60%	38.53x
autospies.com	1.93%	37.96x
autonews.com	2.53%	36.51x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Web attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tesla Enthusiasts audience is Environmentally Friendly Cars.

Content Affinity	Composition	Index
Environmentally Friendly Cars	0.10%	28.41x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles)	4.03%	20.90x
Assorted Topics (Auto, Hobbies, Viral Media)	50.69%	18.76x
Clean Energy	2.09%	16.44x
Assorted Topics (Power Trains, Drones, Web Design)	1.88%	16.42x
Motorcycle Racing Researchers	0.99%	14.87x
Australia & New Zealand Media	4.71%	14.84x
Robotics	1.02%	14.35x
General Interest	0.19%	14.25x
Technology News	23.93%	13.37x

Composition Percentage: The overlap percentage between the Tesla Enthusiasts audience and the Content Affinity attribute.

Index: A comparison of the Tesla Enthusiasts audience to the internet population.

DEMOGRAPHICS

The Tesla Enthusiasts audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male