Explore the Texas Activity Researchers Audience
Below you'll find more information about the Texas Activity Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Texas Activity Researchers audience.
INTERESTS
The Texas Activity Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Texas Activity Researchers audience is Orlando Activities Researchers.
| Interest | Composition | Index |
| Orlando Activities Researchers | 62.39% | 45.06x |
| Nashville Activity Researchers | 58.24% | 42.10x |
| Louisiana Activities Researchers | 59.75% | 39.64x |
| Cholesterol Researchers | 50.75% | 39.42x |
| Custom Home Lighting Shoppers | 53.55% | 38.66x |
| Home Custom Bedroom Decorators | 53.55% | 38.66x |
| Online Health Researchers | 50.30% | 37.79x |
| Houston Activity Researchers | 61.61% | 37.73x |
| Hardware Shoppers | 49.29% | 37.69x |
| Heartburn Sufferers | 54.12% | 36.52x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Interest attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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APPAREL RETAILERS
The Texas Activity Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Texas Activity Researchers audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 0.02% | 1.55x |
| Banana Republic | 0.02% | 1.44x |
| Jos A. Bank Clothiers | 0.01% | 1.34x |
| Zumiez | 0.01% | 1.32x |
| Journeys | 0.02% | 1.27x |
| Dressbarn | 0.01% | 1.19x |
| American Eagle Outfitters | 0.01% | 1.18x |
| The Childrens Place | 0.02% | 1.16x |
| Aeropostale | 0.01% | 1.15x |
| Carhartt | 0.20% | 1.14x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Location attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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WEBSITES
The Texas Activity Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Texas Activity Researchers audience is texasoutside.com.
| Website | Composition | Index |
| texasoutside.com | 1.31% | 53.76x |
| guidelive.com | 1.18% | 45.09x |
| communityimpact.com | 1.88% | 42.38x |
| houstoniamag.com | 1.65% | 40.83x |
| visithoustontexas.com | 1.50% | 40.04x |
| texaslawhelp.org | 1.14% | 39.99x |
| austintexas.org | 1.26% | 37.83x |
| winstar.com | 1.04% | 37.54x |
| memorialhermann.org | 1.07% | 36.48x |
| destinationtips.com | 1.59% | 34.43x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Web attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Texas Activity Researchers audience is Texas Sporting & Outdoors Cluster.
| Content Affinity | Composition | Index |
| Texas Sporting & Outdoors Cluster | 0.17% | 29.08x |
| Texas Off-Roading | 0.05% | 21.05x |
| Assorted Topics (Safari, Health, Wellness, Sports) | 0.04% | 19.13x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.04% | 19.13x |
| Weather Information | 0.79% | 18.08x |
| Texas University Athletics | 16.28% | 17.75x |
| Home Decoration - Crafts & Kids | 0.48% | 17.36x |
| Costumes | 0.10% | 17.15x |
| Lawns & Pest Control | 2.76% | 17.03x |
| Assorted Topics (Power Trains, Drones, Web Design) | 1.61% | 16.72x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Content Affinity attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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DEMOGRAPHICS
The Texas Activity Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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