Explore the Texas Activity Researchers Audience
Below you'll find more information about the Texas Activity Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 372.6 thousand unique devices whose actions qualify for the Texas Activity Researchers audience.
INTERESTS
The Texas Activity Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Texas Activity Researchers audience is Houston Activity Researchers.
| Interest | Composition | Index |
| Houston Activity Researchers | 68.10% | 99.99x |
| Orlando Activities Researchers | 9.15% | 98.07x |
| Nashville Activity Researchers | 17.85% | 80.12x |
| Home Custom Bedroom Decorators | 8.67% | 75.37x |
| Custom Home Lighting Shoppers | 8.67% | 75.37x |
| Houston Trip Planners | 70.99% | 72.33x |
| Louisiana Activities Researchers | 31.46% | 62.19x |
| Austin Trip Planners | 47.63% | 50.95x |
| Texas Longhorn Fans | 57.93% | 49.05x |
| Heart Surgery Researchers | 24.83% | 48.81x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Interest attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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APPAREL RETAILERS
The Texas Activity Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Texas Activity Researchers audience is Ann Taylor.
| Location | Composition | Index |
| Ann Taylor | 0.01% | 7.53x |
| Gymboree | 0.07% | 4.54x |
| Express | 0.02% | 1.59x |
| Buckle | 0.01% | 1.51x |
| Aeropostale | 0.01% | 1.49x |
| H&M | 0.01% | 1.28x |
| Urban Outfitters | 0.02% | 1.20x |
| Old Navy | 0.02% | 1.17x |
| American Eagle Outfitters | 0.01% | 0.97x |
| Journeys | 0.01% | 0.78x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Location attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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WEBSITES
The Texas Activity Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Texas Activity Researchers audience is texasmonthly.com.
| Website | Composition | Index |
| texasmonthly.com | 4.25% | 104.93x |
| krgv.com | 2.43% | 100.00x |
| kltv.com | 5.52% | 87.85x |
| hookem.com | 3.49% | 86.66x |
| cw33.com | 6.34% | 84.75x |
| fox44news.com | 4.50% | 84.48x |
| gigemgazette.com | 1.85% | 83.64x |
| dfw.cbslocal.com | 21.65% | 82.71x |
| ketk.com | 16.22% | 77.23x |
| enchantingtexas.com | 1.51% | 76.74x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Web attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Texas Activity Researchers audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 11.49% | 52.99x |
| Austin Cluster | 39.58% | 51.96x |
| Texas University Athletics | 20.61% | 51.28x |
| East Texas Cluster | 6.38% | 44.88x |
| Northern Texas Cluster | 31.80% | 36.45x |
| Texas News | 36.27% | 34.37x |
| Texas Media | 46.36% | 25.71x |
| Assorted Topics (Viral Media, Paid Traffic) | 14.56% | 18.22x |
| Nature & Wildlife | 2.34% | 18.19x |
| US Military Cluster | 0.57% | 16.00x |
Composition Percentage:
The overlap percentage between the Texas Activity Researchers audience and the Content Affinity attribute.
Index: A comparison of the Texas Activity Researchers audience to the internet population.
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DEMOGRAPHICS
The Texas Activity Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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