Dstillery Audiences

TEXAS COUNTY AND LOCAL FAIR VISITORS

Audience Size: 3.5 Million Devices

Explore the Texas County and Local Fair Visitors Audience

Below you'll find more information about the Texas County and Local Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Texas County and Local Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The Texas County and Local Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Texas County and Local Fair Visitors audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 27.00% 23.22x
Texas Energy Providers 31.65% 16.71x
Billiards Enthusiasts 26.52% 16.56x
Texas Longhorn Fans 24.65% 16.11x
Houston Astros Fans 24.10% 15.95x
Texas Activity Researchers 14.78% 15.41x
Texas AM Aggies Fans 21.73% 15.39x
Texas State Fairs 30.43% 15.14x
Houston Trip Planners 32.04% 14.40x
Dallas Cowboys Fans 20.38% 12.59x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Interest attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Texas County and Local Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Texas County and Local Fair Visitors audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.17x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Location attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Texas County and Local Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Texas County and Local Fair Visitors audience is houstononthecheap.com.

Website Composition Index
houstononthecheap.com 1.46% 29.88x
cw39.com 2.34% 27.92x
yourconroenews.com 1.94% 25.72x
fox26houston.com 5.50% 22.97x
texashillcountry.com 3.55% 22.07x
centerpointenergy.com 2.38% 21.83x
fox7austin.com 2.12% 21.18x
kbtx.com 7.01% 20.88x
theeagle.com 2.62% 20.66x
fox4news.com 6.20% 20.31x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Web attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Texas County and Local Fair Visitors audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.04% 26.50x
Texas News Cluster 6.67% 13.83x
East Texas Cluster 4.65% 13.42x
Texas University Athletics 8.20% 12.75x
Texas Media 37.58% 12.40x
Austin Cluster 16.13% 12.19x
Texas News 14.52% 10.86x
Farming & Agriculture 0.23% 9.97x
Oil & Energy 0.29% 9.15x
Northern Texas Cluster 8.99% 8.88x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Texas County and Local Fair Visitors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female