Dstillery Audiences

TEXAS COUNTY AND LOCAL FAIR VISITORS

Audience Size: 3.5 Million Devices

Explore the Texas County and Local Fair Visitors Audience

Below you'll find more information about the Texas County and Local Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Texas County and Local Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The Texas County and Local Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Texas County and Local Fair Visitors audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 25.89% 26.58x
Texas Activity Researchers 12.93% 17.65x
Billiards Enthusiasts 25.05% 17.10x
Houston Astros Fans 22.04% 16.53x
Texas Energy Providers 31.19% 16.22x
Texas Longhorn Fans 21.78% 16.10x
Texas AM Aggies Fans 19.45% 15.46x
Texas State Fairs 29.14% 15.34x
Houston Trip Planners 31.23% 13.54x
Painting Hobbyist 19.79% 12.59x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Interest attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Texas County and Local Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Texas County and Local Fair Visitors audience is Dressbarn.

Location Composition Index
Dressbarn 0.03% 1.34x
Talbots 0.02% 1.27x
Hollister 0.02% 1.27x
Carhartt 0.33% 1.24x
Lane Bryant 0.03% 1.20x
Express 0.03% 1.18x
The Childrens Place 0.04% 1.16x
Jos A. Bank Clothiers 0.02% 1.14x
Buckle 0.03% 1.14x
Zumiez 0.02% 1.14x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Location attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Texas County and Local Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Texas County and Local Fair Visitors audience is houstononthecheap.com.

Website Composition Index
houstononthecheap.com 1.65% 30.35x
cw39.com 2.42% 29.16x
yourconroenews.com 2.09% 25.97x
lonestartravelguide.com 1.63% 24.65x
fox26houston.com 4.90% 24.56x
heb.com 1.32% 23.38x
kbtx.com 6.01% 23.04x
centerpointenergy.com 2.57% 22.70x
texashillcountry.com 3.34% 21.99x
climbingtalshill.com 1.55% 21.56x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Web attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Texas County and Local Fair Visitors audience is Sports - Golf, Hunting, Fishing.

Content Affinity Composition Index
Sports - Golf, Hunting, Fishing 0.05% 13.95x
East Texas Cluster 4.05% 13.38x
Texas News Cluster 6.18% 13.03x
Texas Media 37.02% 12.80x
Texas University Athletics 8.20% 12.57x
Austin Cluster 14.74% 11.94x
Texas News 15.45% 10.99x
Oil & Energy 0.10% 9.19x
Northern Texas Cluster 8.26% 8.63x
Rural Living 0.02% 7.75x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Texas County and Local Fair Visitors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female