Dstillery Audiences

TEXAS COUNTY AND LOCAL FAIR VISITORS

Audience Size: 2.5 Million Devices

Explore the Texas County and Local Fair Visitors Audience

Below you'll find more information about the Texas County and Local Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Texas County and Local Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The Texas County and Local Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Texas County and Local Fair Visitors audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 32.82% 19.48x
Texas Energy Providers 36.50% 16.57x
Texas Longhorn Fans 31.21% 16.39x
Houston Astros Fans 28.37% 16.16x
Texas State Fairs 36.40% 15.70x
Billiards Enthusiasts 29.70% 14.97x
Houston Trip Planners 39.44% 14.90x
Texas AM Aggies Fans 26.38% 14.67x
Austin Trip Planners 28.81% 13.20x
Texas Activity Researchers 19.26% 12.85x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Interest attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Texas County and Local Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Texas County and Local Fair Visitors audience is Gap.

Location Composition Index
Gap 0.01% 1.39x
Banana Republic 0.01% 1.32x
Old Navy 0.02% 1.26x
Express 0.01% 1.22x
Mens Wearhouse 0.02% 1.19x
The Childrens Place 0.01% 1.18x
Lane Bryant 0.01% 1.16x
Carhartt 0.18% 1.15x
Buckle 0.01% 1.13x
Journeys 0.01% 1.03x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Location attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Texas County and Local Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Texas County and Local Fair Visitors audience is memorialhermann.org.

Website Composition Index
memorialhermann.org 1.38% 33.88x
visithoustontexas.com 1.68% 31.79x
winstar.com 1.12% 29.70x
texaslawhelp.org 1.18% 29.50x
coveringkaty.com 1.24% 26.92x
houstononthecheap.com 2.65% 26.72x
houstoniamag.com 1.48% 25.99x
communityimpact.com 1.56% 25.84x
kagstv.com 1.14% 23.61x
freefuninaustin.com 1.03% 22.35x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Web attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Texas County and Local Fair Visitors audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.16% 22.01x
Texas News Cluster 10.68% 12.52x
Texas Off-Roading 0.03% 12.27x
East Texas Cluster 7.08% 11.89x
Quinceanera Planning 0.02% 11.81x
Austin Cluster 19.40% 11.70x
Texas University Athletics 11.84% 11.67x
Texas Media 46.90% 10.29x
Rural Living 0.02% 10.12x
Texas News 20.47% 9.86x
Composition Percentage: The overlap percentage between the Texas County and Local Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the Texas County and Local Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Texas County and Local Fair Visitors audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female