Dstillery Audiences

TEXAS STATE FAIRS

Audience Size: 4.3 Million Devices

Explore the Texas State Fairs Audience

Below you'll find more information about the Texas State Fairs audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Texas State Fairs audience.

Dstillery Crafted Audiences

INTERESTS

The Texas State Fairs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Texas State Fairs audience is Texas County and Local Fair Visitors.

Interest Composition Index
Texas County and Local Fair Visitors 34.60% 18.84x
Houston Activity Researchers 22.73% 15.52x
Texas Longhorn Fans 25.23% 14.78x
Dallas Cowboys Fans 23.99% 14.01x
Texas Energy Providers 25.01% 13.70x
Texas Activity Researchers 17.00% 13.33x
Austin Trip Planners 23.33% 12.87x
Billiards Enthusiasts 22.11% 12.83x
Texas AM Aggies Fans 20.08% 12.63x
Painting Hobbyist 21.73% 12.19x
Composition Percentage: The overlap percentage between the Texas State Fairs audience and the Interest attribute.
Index: A comparison of the Texas State Fairs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Texas State Fairs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Texas State Fairs audience is Aeropostale.

Location Composition Index
Aeropostale 0.01% 1.78x
The Childrens Place 0.01% 1.43x
Journeys 0.01% 1.38x
Carhartt 0.21% 1.32x
Maurices 0.02% 1.30x
Old Navy 0.02% 1.27x
Victoria's Secret 0.01% 1.27x
Lane Bryant 0.01% 1.26x
Mens Wearhouse 0.02% 1.20x
Composition Percentage: The overlap percentage between the Texas State Fairs audience and the Location attribute.
Index: A comparison of the Texas State Fairs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Texas State Fairs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Texas State Fairs audience is amarillo.com.

Website Composition Index
amarillo.com 2.26% 36.16x
tylerpaper.com 4.91% 35.25x
winstar.com 1.55% 34.65x
grapevinetexasusa.com 1.23% 34.17x
newschannel10.com 7.33% 33.68x
myhighplains.com 6.93% 33.18x
texaslawhelp.org 1.69% 33.10x
guidelive.com 1.32% 28.99x
kdhnews.com 1.19% 28.50x
cbs19.tv 7.61% 28.29x
Composition Percentage: The overlap percentage between the Texas State Fairs audience and the Web attribute.
Index: A comparison of the Texas State Fairs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Texas State Fairs audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.19% 24.91x
East Texas Cluster 11.36% 21.44x
Texas Off-Roading 0.06% 16.47x
Northern Texas Cluster 21.56% 15.42x
Texas News Cluster 11.76% 14.97x
Austin Cluster 15.41% 11.70x
Texas University Athletics 9.04% 10.92x
Farming & Agriculture 0.72% 10.16x
England Tourism 0.01% 9.33x
Quinceanera Planning 0.02% 9.21x
Composition Percentage: The overlap percentage between the Texas State Fairs audience and the Content Affinity attribute.
Index: A comparison of the Texas State Fairs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Texas State Fairs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female