Dstillery Audiences

TEXAS TRIP PLANNERS

Audience Size: 2.9 Million Devices

Explore the Texas Trip Planners Audience

Below you'll find more information about the Texas Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Texas Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Texas Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Texas Trip Planners audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 33.94% 30.02x
Austin Trip Planners 30.24% 29.17x
Houston Activity Researchers 22.66% 27.71x
Texas Energy Providers 27.18% 27.40x
Louisiana Trip Planners 23.00% 22.31x
Billiards Enthusiasts 19.26% 21.64x
Dallas Cowboys Fans 18.14% 20.83x
Texas Activity Researchers 14.50% 20.06x
Southern Central Voters 16.36% 18.52x
Painting Hobbyist 18.63% 18.47x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Interest attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Texas Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Texas Trip Planners audience is Buckle.

Location Composition Index
Buckle 0.29% 1.73x
Jos A. Bank Clothiers 0.37% 1.31x
Mens Wearhouse 0.52% 1.15x
Lane Bryant 0.05% 1.08x
White House Black Market 0.23% 1.06x
Johnston and Murphy 0.14% 1.02x
Journeys 0.06% 1.00x
Dressbarn 0.05% 0.98x
The Childrens Place 0.09% 0.97x
Aeropostale 0.06% 0.95x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Location attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Texas Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Texas Trip Planners audience is santikos.com.

Website Composition Index
santikos.com 1.85% 71.63x
kristv.com 3.22% 61.74x
kemahboardwalk.com 1.30% 59.32x
houstontoyotacenter.com 2.80% 56.87x
bswhealth.com 1.17% 55.65x
texashighways.com 2.46% 55.60x
discoverygreen.com 1.13% 52.98x
brownsvilleherald.com 1.28% 50.55x
fortworth.com 1.20% 47.83x
cmhouston.org 1.23% 44.55x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Web attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Texas Trip Planners audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.87% 30.88x
Texas News 21.37% 20.97x
Austin Cluster 10.76% 15.69x
Texas News Cluster 11.17% 14.56x
Texas Off-Roading 0.14% 14.21x
East Texas Cluster 4.28% 12.24x
Northern Texas Cluster 9.90% 12.07x
Texas University Athletics 7.00% 10.69x
Texas Media 21.10% 10.61x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.28% 10.44x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Texas Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female