Dstillery Audiences

TEXAS TRIP PLANNERS

Audience Size: 6 Million Devices

Explore the Texas Trip Planners Audience

Below you'll find more information about the Texas Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 6 million unique devices whose actions qualify for the Texas Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Texas Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Texas Trip Planners audience is Texas County and Local Fair Visitors.

Interest Composition Index
Texas County and Local Fair Visitors 27.11% 16.51x
Houston Trip Planners 30.36% 16.27x
Austin Trip Planners 24.52% 15.54x
Texas Energy Providers 22.95% 14.40x
Texas State Fairs 24.62% 14.03x
Houston Activity Researchers 17.68% 14.01x
Louisiana Trip Planners 19.51% 12.67x
Billiards Enthusiasts 17.00% 11.64x
Dallas Cowboys Fans 16.00% 10.72x
Painting Hobbyist 16.75% 10.39x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Interest attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Texas Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Texas Trip Planners audience is Buckle.

Location Composition Index
Buckle 0.05% 1.50x
Lane Bryant 0.03% 1.29x
Aeropostale 0.05% 1.25x
The Childrens Place 0.06% 1.18x
Dressbarn 0.02% 1.15x
Express 0.05% 1.13x
Hollister 0.03% 1.13x
Eddie Bauer 0.02% 1.12x
Carhartt 0.25% 1.12x
American Eagle Outfitters 0.04% 1.12x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Location attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Texas Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Texas Trip Planners audience is santikos.com.

Website Composition Index
santikos.com 1.13% 34.58x
kristv.com 6.06% 33.26x
kztv10.com 1.95% 32.63x
krgv.com 3.63% 28.38x
saws.org 1.18% 28.32x
austintexas.org 2.99% 28.30x
visithoustontexas.com 3.62% 27.90x
caller.com 5.29% 26.86x
texaslawhelp.org 2.77% 25.20x
houstononthecheap.com 1.31% 25.06x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Web attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Texas Trip Planners audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.36% 20.22x
Texas News 17.65% 14.32x
Austin Cluster 7.89% 10.83x
Texas Off-Roading 0.07% 10.07x
Texas News Cluster 7.26% 9.72x
East Texas Cluster 2.96% 8.39x
Northern Texas Cluster 7.43% 8.12x
Texas Media 15.08% 7.45x
Beach Vacations 2.73% 7.18x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.08% 7.15x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Texas Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female