Dstillery Audiences

TEXAS TRIP PLANNERS

Audience Size: 5.2 Million Devices

Explore the Texas Trip Planners Audience

Below you'll find more information about the Texas Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Texas Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Texas Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Texas Trip Planners audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 31.50% 17.43x
Texas County and Local Fair Visitors 28.58% 17.35x
Austin Trip Planners 26.56% 16.34x
Texas Energy Providers 24.53% 15.14x
Houston Activity Researchers 19.07% 14.98x
Texas State Fairs 26.18% 14.88x
Louisiana Trip Planners 22.01% 13.37x
Billiards Enthusiasts 18.37% 12.23x
Dallas Cowboys Fans 16.44% 11.15x
Painting Hobbyist 17.91% 10.99x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Interest attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Texas Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Texas Trip Planners audience is Buckle.

Location Composition Index
Buckle 0.39% 1.78x
Topshop 0.02% 1.37x
Jos A. Bank Clothiers 0.27% 1.23x
White House Black Market 0.34% 1.20x
Mens Wearhouse 0.41% 1.13x
Johnston and Murphy 0.49% 1.11x
Aeropostale 0.05% 1.10x
Bonobos 0.07% 1.07x
Journeys 0.04% 1.03x
Lane Bryant 0.04% 1.02x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Location attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Texas Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Texas Trip Planners audience is kztv10.com.

Website Composition Index
kztv10.com 1.43% 40.08x
kristv.com 4.73% 35.75x
houstontoyotacenter.com 1.02% 34.99x
visithoustontexas.com 4.05% 29.42x
austintexas.org 3.26% 29.24x
krgv.com 3.43% 28.87x
caller.com 4.95% 27.71x
saws.org 1.25% 27.16x
houstononthecheap.com 1.43% 26.96x
texaslawhelp.org 2.96% 25.82x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Web attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Texas Trip Planners audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.42% 20.03x
Texas News 16.70% 14.24x
Austin Cluster 7.86% 11.06x
Texas Off-Roading 0.09% 10.28x
Texas News Cluster 7.55% 10.09x
East Texas Cluster 3.19% 8.70x
Northern Texas Cluster 7.60% 8.23x
Texas Media 15.85% 7.54x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.12% 7.44x
Mexico Travel 0.25% 7.41x
Composition Percentage: The overlap percentage between the Texas Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Texas Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Texas Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female