Dstillery Audiences

THANKSGIVING MEAL PLANNERS

Audience Size: 1.5 Million Devices

Explore the Thanksgiving Meal Planners Audience

Below you'll find more information about the Thanksgiving Meal Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Thanksgiving Meal Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Thanksgiving Meal Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Thanksgiving Meal Planners audience is Plant Based & Vegan Food Recipe Shoppers.

Interest Composition Index
Plant Based & Vegan Food Recipe Shoppers 37.22% 51.89x
Pre-Measured Grocery Shoppers 40.02% 46.72x
Wine Lovers 37.24% 46.16x
Healthy Eaters 27.00% 46.00x
Gourmet Food & Wine Researchers 34.54% 44.70x
Shelf-Stable Food Content Readers 16.89% 44.22x
Nutrition Conscious Eaters 26.02% 43.72x
Cooking Show Fans 32.71% 43.36x
Luxury Athletic Footwear Shoppers 23.57% 43.05x
Luxury Fitness Shoppers 23.57% 43.05x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Interest attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Thanksgiving Meal Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Thanksgiving Meal Planners audience is Talbots.

Location Composition Index
Talbots 0.01% 1.59x
Chicos 0.02% 1.57x
Zumiez 0.03% 1.51x
LOFT 0.01% 1.39x
Maurices 0.03% 1.20x
Gap 0.01% 1.16x
Carhartt 0.11% 1.11x
Urban Outfitters 0.01% 1.10x
Mens Wearhouse 0.01% 1.09x
Old Navy 0.02% 1.08x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Location attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Thanksgiving Meal Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Thanksgiving Meal Planners audience is thegreenloot.com.

Website Composition Index
thegreenloot.com 2.45% 53.14x
rabbitandwolves.com 2.10% 49.93x
thefirstmess.com 2.12% 49.75x
mydarlingvegan.com 2.19% 48.39x
nosweatvegan.com 1.45% 47.74x
lazycatkitchen.com 1.83% 47.13x
veganhuggs.com 2.39% 46.12x
zardyplants.com 1.27% 45.63x
shortgirltallorder.com 1.73% 45.58x
thissavoryvegan.com 1.90% 44.85x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Web attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Thanksgiving Meal Planners audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 0.47% 43.02x
Vegetarian Diet 11.66% 29.23x
Cakes & Sweets 0.71% 21.83x
Low Carb Diets 4.18% 21.05x
Canada Consumer Product Cluster 1.35% 20.87x
Assorted Topics (Family, Household Wellness, The Beach) 17.76% 20.52x
Canada Shopping - Kitchenware 0.30% 19.79x
Canadian Universities 0.15% 19.01x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.18% 18.92x
Paleo & Keto Diet Enthusiasts 0.42% 16.81x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Content Affinity attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Thanksgiving Meal Planners audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female