Dstillery Audiences

THANKSGIVING MEAL PLANNERS

Audience Size: 2.5 Million Devices

Explore the Thanksgiving Meal Planners Audience

Below you'll find more information about the Thanksgiving Meal Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Thanksgiving Meal Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Thanksgiving Meal Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Thanksgiving Meal Planners audience is Mexican Food Shoppers.

Interest Composition Index
Mexican Food Shoppers 21.08% 15.44x
Cook at Home Parents 20.10% 15.20x
Italian Food Enthusiasts 19.99% 14.97x
Cooking Show Fans 17.98% 14.93x
Home Kitchen Chefs 18.19% 14.86x
Home Coffee Makers 17.35% 14.79x
Gourmet Food & Wine Researchers 17.68% 14.35x
Healthy Snacks Shoppers 19.06% 14.28x
Blender Shoppers 17.73% 13.94x
Malaysian Food Enthusiasts 18.11% 13.91x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Interest attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Thanksgiving Meal Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Thanksgiving Meal Planners audience is Belk.

Location Composition Index
Belk 0.01% 1.45x
Carhartt 0.07% 1.34x
Columbia 0.01% 1.28x
The North Face 0.01% 1.16x
Dressbarn 0.04% 1.14x
Chicos 0.04% 1.09x
Talbots 0.03% 1.09x
Eddie Bauer 0.02% 1.07x
Free People 0.02% 1.06x
Brooks Brothers 0.02% 1.05x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Location attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Thanksgiving Meal Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Thanksgiving Meal Planners audience is createdby-diane.com.

Website Composition Index
createdby-diane.com 1.35% 32.07x
nourishedkitchen.com 1.82% 27.06x
reynoldskitchens.com 2.20% 19.69x
creative-culinary.com 1.05% 17.72x
kraftrecipes.com 11.09% 17.66x
hellmanns.com 1.32% 16.99x
auntbeesrecipes.com 2.03% 16.93x
prettymyparty.com 1.12% 16.84x
thesuburbansoapbox.com 1.77% 16.73x
oliviascuisine.com 1.35% 16.20x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Web attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Thanksgiving Meal Planners audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.11% 10.81x
As Seen On TV Products 0.03% 9.29x
Consumer Packaged Goods 7.74% 9.19x
Cakes & Sweets 2.21% 8.59x
Food Cluster 1.36% 8.26x
Coupons & Family 3.59% 7.81x
Low Carb Diets 3.26% 7.48x
Custom Gifts 1.33% 7.48x
ISPs & Local Services 0.02% 7.45x
Scrapbooking & Home Art Projects 2.24% 7.41x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Content Affinity attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Thanksgiving Meal Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female