Dstillery Audiences

THANKSGIVING MEAL PLANNERS

Audience Size: 2.9 Million Devices

Explore the Thanksgiving Meal Planners Audience

Below you'll find more information about the Thanksgiving Meal Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Thanksgiving Meal Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Thanksgiving Meal Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Thanksgiving Meal Planners audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 21.42% 24.91x
Home Coffee Makers 20.04% 24.82x
Gourmet Food & Wine Researchers 19.74% 23.95x
Italian Food Enthusiasts 21.68% 23.83x
Mexican Food Shoppers 23.10% 23.64x
Blender Shoppers 20.88% 23.55x
Cookie Eaters 21.42% 23.37x
Cooking Show Fans 19.35% 23.31x
Healthy Snacks Shoppers 20.50% 23.24x
Supermarket Shoppers 22.43% 22.86x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Interest attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Thanksgiving Meal Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Thanksgiving Meal Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.38% 1.37x
Belk 0.01% 1.35x
Mens Wearhouse 0.56% 1.23x
Buckle 0.19% 1.13x
Bonobos 0.06% 1.12x
Columbia 0.02% 1.11x
White House Black Market 0.23% 1.08x
Talbots 0.05% 1.08x
Dressbarn 0.05% 1.06x
Lane Bryant 0.05% 1.04x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Location attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Thanksgiving Meal Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Thanksgiving Meal Planners audience is createdby-diane.com.

Website Composition Index
createdby-diane.com 2.44% 47.16x
nourishedkitchen.com 3.15% 38.17x
thanksgiving.com 2.28% 32.38x
recipetips.com 1.70% 30.20x
ricekrispies.com 2.27% 30.14x
save-on-crafts.com 1.18% 28.10x
thewickednoodle.com 1.66% 27.82x
dreamingindiy.com 1.81% 27.42x
familydoctor.org 2.33% 27.39x
mastercook.com 1.05% 27.32x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Web attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Thanksgiving Meal Planners audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.20% 15.71x
Tattoos & Costumes 0.28% 13.87x
As Seen On TV Products 0.09% 13.41x
Consumer Packaged Goods 16.88% 13.21x
Food Cluster 3.45% 12.36x
Cakes & Sweets 4.21% 11.92x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.30% 11.45x
Coupons & Family 6.24% 11.41x
Custom Gifts 2.99% 10.92x
Costumes 0.55% 10.62x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Content Affinity attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Thanksgiving Meal Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female