Dstillery Audiences

THANKSGIVING MEAL PLANNERS

Audience Size: 4.6 Million Devices

Explore the Thanksgiving Meal Planners Audience

Below you'll find more information about the Thanksgiving Meal Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Thanksgiving Meal Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Thanksgiving Meal Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Thanksgiving Meal Planners audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 21.09% 15.64x
Mexican Food Shoppers 23.19% 15.63x
Cook at Home Parents 22.01% 15.49x
Home Coffee Makers 19.96% 15.38x
Italian Food Enthusiasts 22.71% 15.37x
Cooking Show Fans 20.27% 15.27x
Gourmet Food & Wine Researchers 20.73% 15.07x
Healthy Snacks Shoppers 21.23% 14.89x
Essential Oils Enthusiasts 0.04% 14.86x
Blender Shoppers 20.64% 14.61x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Interest attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Thanksgiving Meal Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Thanksgiving Meal Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.30% 1.27x
White House Black Market 0.33% 1.18x
REI 0.02% 1.18x
Buckle 0.26% 1.17x
Mens Wearhouse 0.45% 1.13x
Bonobos 0.08% 1.10x
Belk 0.01% 1.06x
Johnston and Murphy 0.41% 1.06x
Patagonia 0.01% 1.05x
Kate Spade 0.03% 1.04x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Location attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Thanksgiving Meal Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Thanksgiving Meal Planners audience is createdby-diane.com.

Website Composition Index
createdby-diane.com 1.50% 32.09x
nourishedkitchen.com 2.05% 26.74x
thanksgiving.com 1.30% 23.55x
recipetips.com 1.01% 20.67x
ricekrispies.com 1.16% 20.38x
reynoldskitchens.com 2.76% 19.29x
thewickednoodle.com 1.04% 19.27x
dreamingindiy.com 1.11% 19.24x
creative-culinary.com 1.14% 18.49x
bonnieplants.com 1.29% 18.28x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Web attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Thanksgiving Meal Planners audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.14% 11.05x
Consumer Packaged Goods 10.71% 9.36x
Tattoos & Costumes 0.17% 8.81x
Cakes & Sweets 2.81% 8.56x
Food Cluster 2.03% 8.28x
As Seen On TV Products 0.05% 8.26x
Coupons & Family 4.29% 8.06x
Custom Gifts 1.82% 7.69x
Scrapbooking & Home Art Projects 2.74% 7.56x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 5.66% 7.36x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Content Affinity attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Thanksgiving Meal Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female