Dstillery Audiences

THANKSGIVING MEAL PLANNERS

Audience Size: 3.4 Million Devices

Explore the Thanksgiving Meal Planners Audience

Below you'll find more information about the Thanksgiving Meal Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Thanksgiving Meal Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Thanksgiving Meal Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Thanksgiving Meal Planners audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 22.44% 27.57x
Home Coffee Makers 20.71% 26.83x
Cookie Eaters 22.51% 25.87x
Italian Food Enthusiasts 23.75% 25.65x
Blender Shoppers 21.41% 25.54x
Healthy Snacks Shoppers 22.08% 25.32x
Gourmet Food & Wine Researchers 22.99% 25.18x
Mexican Food Shoppers 24.52% 25.15x
Supermarket Shoppers 23.99% 25.06x
Cooking Show Fans 21.16% 24.98x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Interest attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Thanksgiving Meal Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Thanksgiving Meal Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.30% 1.27x
Charlotte Russe 0.02% 1.19x
Mens Wearhouse 0.43% 1.14x
Columbia 0.01% 1.04x
Lululemon 0.05% 1.02x
Buckle 0.09% 1.00x
Supreme 0.01% 0.98x
White House Black Market 0.07% 0.97x
Gymboree 0.02% 0.96x
The North Face 0.01% 0.95x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Location attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Thanksgiving Meal Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Thanksgiving Meal Planners audience is createdby-diane.com.

Website Composition Index
createdby-diane.com 2.40% 51.61x
nourishedkitchen.com 3.15% 41.37x
whole30.com 1.00% 32.71x
thanksgiving.com 2.58% 32.49x
ricekrispies.com 2.53% 31.80x
recipetips.com 1.88% 31.63x
lovetobeinthekitchen.com 1.03% 31.13x
thewickednoodle.com 1.72% 30.83x
boxofficeticketsales.com 1.10% 30.52x
reynoldskitchens.com 3.93% 30.44x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Web attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Thanksgiving Meal Planners audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.19% 16.40x
As Seen On TV Products 0.10% 14.86x
Tattoos & Costumes 0.31% 14.34x
Consumer Packaged Goods 17.66% 13.83x
Food Cluster 3.54% 12.87x
Cakes & Sweets 4.26% 12.74x
Coupons & Family 6.38% 12.40x
Custom Gifts 3.10% 11.29x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.31% 10.94x
Washington D.C. Hotels 0.01% 10.91x
Composition Percentage: The overlap percentage between the Thanksgiving Meal Planners audience and the Content Affinity attribute.
Index: A comparison of the Thanksgiving Meal Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Thanksgiving Meal Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female