Dstillery Audiences

THRIFT STORE SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Thrift Store Shoppers Audience

Below you'll find more information about the Thrift Store Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Thrift Store Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Thrift Store Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Thrift Store Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 38.98% 28.80x
Women's Fashion Magazine Readers 37.72% 27.35x
Yogis 40.86% 27.27x
Los Angeles Activities Researchers 41.17% 26.58x
Hair Care Shoppers 36.59% 26.48x
San Diego Activities Researchers 36.26% 25.82x
Restaurant Researchers 37.58% 25.72x
Women's Fitness Enthusiasts 35.19% 25.67x
Adult Acne Sufferers 40.79% 25.05x
Study Abroad Researchers 40.45% 25.00x
Composition Percentage: The overlap percentage between the Thrift Store Shoppers audience and the Interest attribute.
Index: A comparison of the Thrift Store Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Thrift Store Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Thrift Store Shoppers audience is Everlane.

Location Composition Index
Everlane 0.03% 5.13x
Supreme 0.05% 3.59x
Intermix 0.03% 2.61x
Lorna Jane 0.01% 2.36x
Topshop 0.03% 2.18x
American Apparel 0.10% 2.11x
Levi Strauss 0.04% 2.05x
Bonobos 0.12% 1.99x
Patagonia 0.03% 1.98x
REI 0.04% 1.96x
Composition Percentage: The overlap percentage between the Thrift Store Shoppers audience and the Location attribute.
Index: A comparison of the Thrift Store Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Thrift Store Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Thrift Store Shoppers audience is buffaloexchange.com.

Website Composition Index
buffaloexchange.com 2.30% 95.88x
gilt.com 1.23% 46.42x
plannedparenthood.org 1.73% 44.82x
hollywoodbowl.com 2.26% 44.37x
elfcosmetics.com 1.08% 42.95x
cb2.com 1.38% 42.88x
saltandstraw.com 1.23% 42.54x
beautyeditor.ca 1.25% 42.41x
menupages.com 2.31% 41.97x
lepainquotidien.com 1.13% 41.50x
Composition Percentage: The overlap percentage between the Thrift Store Shoppers audience and the Web attribute.
Index: A comparison of the Thrift Store Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Thrift Store Shoppers audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 1.28% 22.12x
Los Angeles Cluster 0.90% 18.19x
Travel, Food, Fashion & Fitness 5.11% 17.29x
Law School Research Cluster 0.69% 17.13x
Beauty & Cosmetics 5.00% 16.95x
Assorted Topics (Television, Origami, Men's Health) 0.26% 16.84x
Feminism 1.99% 16.81x
Higher-End Fashion Brands 1.96% 16.37x
Southern California Cluster 2.02% 16.02x
Philanthropy - Nonprofits 0.94% 15.74x
Composition Percentage: The overlap percentage between the Thrift Store Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Thrift Store Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Thrift Store Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female