Explore the Tiny Home Researchers Audience
Below you'll find more information about the Tiny Home Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Tiny Home Researchers audience.
INTERESTS
The Tiny Home Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tiny Home Researchers audience is Home DIY Enthusiasts.
| Interest | Composition | Index |
| Home DIY Enthusiasts | 26.47% | 26.11x |
| Beach House Second Home Owners | 25.17% | 25.75x |
| Home and Garden TV Fans | 25.93% | 25.34x |
| Online Home Decor Shoppers | 23.80% | 24.51x |
| Home Remodelers | 24.64% | 24.44x |
| Home Exterior Design Enthusiasts | 26.04% | 24.38x |
| Pet Lovers | 29.61% | 24.17x |
| Kitchen & Bathroom Remodelers | 27.17% | 23.94x |
| Home Design Enthusiasts | 23.30% | 23.72x |
| Custom Home Lighting Shoppers | 18.71% | 23.01x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Interest attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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APPAREL RETAILERS
The Tiny Home Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tiny Home Researchers audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.01% | 1.37x |
| Carhartt | 0.22% | 1.14x |
| Dressbarn | 0.02% | 1.11x |
| Maurices | 0.03% | 1.06x |
| LOFT | 0.02% | 1.02x |
| Jos A. Bank Clothiers | 0.01% | 1.02x |
| Victoria's Secret | 0.03% | 0.91x |
| Banana Republic | 0.01% | 0.89x |
| Old Navy | 0.03% | 0.88x |
| Aeropostale | 0.01% | 0.88x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Location attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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WEBSITES
The Tiny Home Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Tiny Home Researchers audience is smallerliving.org.
| Website | Composition | Index |
| smallerliving.org | 7.65% | 59.18x |
| mobileadventurers.com | 6.70% | 52.76x |
| mytinyhouse.org | 1.19% | 42.40x |
| thetinylife.com | 1.38% | 40.43x |
| fierceleague.com | 1.32% | 39.27x |
| lifedaily.com | 1.57% | 38.72x |
| goodietravel.com | 2.32% | 34.07x |
| faktually.com | 3.53% | 33.43x |
| itinyhouses.com | 3.82% | 31.52x |
| tinyhouseblog.com | 1.90% | 31.17x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Web attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tiny Home Researchers audience is Natural & Healthy Living Researchers.
| Content Affinity | Composition | Index |
| Natural & Healthy Living Researchers | 0.29% | 22.42x |
| Holiday Gifts | 0.04% | 20.99x |
| Tiny & Modular Home Researchers | 5.73% | 20.75x |
| Yard Structures | 0.15% | 20.71x |
| Comedy Content | 0.61% | 19.99x |
| Survival Guides | 0.19% | 17.46x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.87% | 16.34x |
| Home Remodeling | 1.22% | 15.25x |
| Conscious Living | 4.01% | 15.15x |
| Auctions & Repossessions | 0.07% | 14.87x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Content Affinity attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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DEMOGRAPHICS
The Tiny Home Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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