Dstillery Audiences

TINY HOME RESEARCHERS

Audience Size: 4.2 Million Devices

Explore the Tiny Home Researchers Audience

Below you'll find more information about the Tiny Home Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Tiny Home Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Tiny Home Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tiny Home Researchers audience is Home Remodelers.

Interest Composition Index
Home Remodelers 35.95% 31.21x
Home and Garden TV Fans 37.34% 30.58x
Beach House Second Home Owners 34.28% 30.33x
Home Design Enthusiasts 34.85% 30.10x
Home DIY Enthusiasts 35.26% 29.64x
Home Exterior Design Enthusiasts 33.54% 29.47x
Kitchen & Bathroom Remodelers 37.61% 29.35x
Eco-Conscious Consumers 32.74% 28.66x
Bargain Shopping Researchers 30.74% 27.79x
Country Home Decorators 33.63% 27.61x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Interest attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tiny Home Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tiny Home Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.44x
Columbia 0.01% 1.18x
Chicos 0.05% 1.18x
Eddie Bauer 0.02% 1.17x
Madewell 0.01% 1.16x
Journeys 0.05% 1.08x
Lane Bryant 0.04% 1.07x
Talbots 0.03% 1.06x
White House Black Market 0.08% 1.05x
Dressbarn 0.03% 1.02x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Location attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tiny Home Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tiny Home Researchers audience is thetinylife.com.

Website Composition Index
thetinylife.com 2.03% 47.42x
diyeverywhere.com 1.54% 44.02x
cooktopcove.com 1.93% 37.60x
tinyhouseblog.com 1.37% 37.16x
reinventingaging.org 1.33% 36.19x
offgridworld.com 1.86% 36.16x
coolhouseplans.com 1.16% 35.62x
tinyliving.com 1.16% 35.48x
theveteranssite.com 1.00% 34.99x
thehouseplanshop.com 1.04% 34.84x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Web attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tiny Home Researchers audience is Comedy Content.

Content Affinity Composition Index
Comedy Content 0.75% 24.36x
Survival Guides 0.39% 24.07x
Tiny & Modular Home Researchers 6.64% 20.42x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.18% 17.72x
DIY Decoration & Furniture 3.23% 17.19x
Rural Living 0.10% 15.87x
Right Wing Blogs - Political Activism 1.61% 15.22x
Golf & Boats 0.02% 15.17x
Yard Structures 3.07% 15.10x
Natural & Healthy Living Researchers 1.13% 14.99x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Content Affinity attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tiny Home Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female