Dstillery Audiences

TINY HOME RESEARCHERS

Audience Size: 3.2 Million Devices

Explore the Tiny Home Researchers Audience

Below you'll find more information about the Tiny Home Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Tiny Home Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Tiny Home Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tiny Home Researchers audience is Home DIY Enthusiasts.

Interest Composition Index
Home DIY Enthusiasts 26.47% 26.11x
Beach House Second Home Owners 25.17% 25.75x
Home and Garden TV Fans 25.93% 25.34x
Online Home Decor Shoppers 23.80% 24.51x
Home Remodelers 24.64% 24.44x
Home Exterior Design Enthusiasts 26.04% 24.38x
Pet Lovers 29.61% 24.17x
Kitchen & Bathroom Remodelers 27.17% 23.94x
Home Design Enthusiasts 23.30% 23.72x
Custom Home Lighting Shoppers 18.71% 23.01x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Interest attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tiny Home Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tiny Home Researchers audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.37x
Carhartt 0.22% 1.14x
Dressbarn 0.02% 1.11x
Maurices 0.03% 1.06x
LOFT 0.02% 1.02x
Jos A. Bank Clothiers 0.01% 1.02x
Victoria's Secret 0.03% 0.91x
Banana Republic 0.01% 0.89x
Old Navy 0.03% 0.88x
Aeropostale 0.01% 0.88x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Location attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tiny Home Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tiny Home Researchers audience is smallerliving.org.

Website Composition Index
smallerliving.org 7.65% 59.18x
mobileadventurers.com 6.70% 52.76x
mytinyhouse.org 1.19% 42.40x
thetinylife.com 1.38% 40.43x
fierceleague.com 1.32% 39.27x
lifedaily.com 1.57% 38.72x
goodietravel.com 2.32% 34.07x
faktually.com 3.53% 33.43x
itinyhouses.com 3.82% 31.52x
tinyhouseblog.com 1.90% 31.17x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Web attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tiny Home Researchers audience is Natural & Healthy Living Researchers.

Content Affinity Composition Index
Natural & Healthy Living Researchers 0.29% 22.42x
Holiday Gifts 0.04% 20.99x
Tiny & Modular Home Researchers 5.73% 20.75x
Yard Structures 0.15% 20.71x
Comedy Content 0.61% 19.99x
Survival Guides 0.19% 17.46x
Assorted Topics (Car News, Animals, Viral Media) 0.87% 16.34x
Home Remodeling 1.22% 15.25x
Conscious Living 4.01% 15.15x
Auctions & Repossessions 0.07% 14.87x
Composition Percentage: The overlap percentage between the Tiny Home Researchers audience and the Content Affinity attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tiny Home Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female