Explore the Tiny Home Researchers Audience
Below you'll find more information about the Tiny Home Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Tiny Home Researchers audience.
INTERESTS
The Tiny Home Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tiny Home Researchers audience is Home and Garden TV Fans.
| Interest | Composition | Index |
| Home and Garden TV Fans | 20.10% | 21.04x |
| RV Owners and Upgraders | 28.95% | 20.70x |
| Beach House Second Home Owners | 29.78% | 20.39x |
| Pet Lovers | 34.89% | 20.07x |
| Nature and Outdoors Book Readers | 21.06% | 19.92x |
| Home Exterior Design Enthusiasts | 30.61% | 19.79x |
| Realtors & Real Estate Researchers | 28.68% | 19.46x |
| Home DIY Enthusiasts | 28.15% | 19.41x |
| Survivalist Enthusiasts | 25.73% | 19.25x |
| Home Remodelers | 29.45% | 19.20x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Interest attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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APPAREL RETAILERS
The Tiny Home Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tiny Home Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.23% | 1.31x |
| Maurices | 0.03% | 1.17x |
| Lane Bryant | 0.01% | 1.10x |
| Chicos | 0.01% | 1.09x |
| Banana Republic | 0.01% | 1.08x |
| Old Navy | 0.02% | 1.05x |
| Gap | 0.01% | 1.03x |
| Victoria's Secret | 0.02% | 0.99x |
| Mens Wearhouse | 0.01% | 0.96x |
| Journeys | 0.02% | 0.93x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Location attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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WEBSITES
The Tiny Home Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Tiny Home Researchers audience is smallerliving.org.
| Website | Composition | Index |
| smallerliving.org | 5.32% | 47.24x |
| mobileadventurers.com | 4.33% | 39.76x |
| thetinylife.com | 1.48% | 38.58x |
| familyhomeplans.com | 2.05% | 31.90x |
| fierceleague.com | 1.97% | 31.86x |
| tickld.com | 2.76% | 28.93x |
| brainjet.com | 1.02% | 28.78x |
| tinyhouseblog.com | 2.26% | 28.38x |
| tpxoffbeat.com | 1.95% | 26.17x |
| pplmotorhomes.com | 1.16% | 25.59x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Web attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tiny Home Researchers audience is Texas Off-Roading.
| Content Affinity | Composition | Index |
| Texas Off-Roading | 0.04% | 18.44x |
| Natural & Healthy Living Researchers | 0.54% | 15.92x |
| Tiny & Modular Home Researchers | 5.21% | 14.90x |
| Yard Structures | 0.80% | 14.59x |
| Assorted Topics (Car News, Animals, Viral Media) | 1.32% | 14.24x |
| Survival Guides | 0.23% | 13.80x |
| Teaching Abroad | 0.03% | 12.90x |
| Right Wing Blogs - Political Activism | 0.14% | 12.64x |
| Comedy Content | 0.62% | 11.88x |
| Scuba Diving | 0.04% | 11.68x |
Composition Percentage:
The overlap percentage between the Tiny Home Researchers audience and the Content Affinity attribute.
Index: A comparison of the Tiny Home Researchers audience to the internet population.
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DEMOGRAPHICS
The Tiny Home Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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