Dstillery Audiences

TIRE SHOPPERS

Audience Size: 4 Million Devices

Explore the Tire Shoppers Audience

Below you'll find more information about the Tire Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Tire Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Tire Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tire Shoppers audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 44.95% 27.62x
Auto Repair Researchers 42.05% 27.07x
Car Buyers 38.03% 26.52x
Corvette Enthusiasts 41.53% 26.45x
Ford Mustang Enthusiasts 38.15% 25.49x
Jeep Vehicle Shoppers 42.19% 25.49x
Honda Vehicle Shoppers 37.89% 24.75x
Car Enthusiasts 33.87% 24.42x
Mazda Vehicle Shoppers 34.21% 24.21x
Quads and ATV Enthusiasts 40.05% 24.17x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Interest attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tire Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tire Shoppers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.50x
Carhartt 0.17% 1.25x
Journeys 0.01% 1.23x
Maurices 0.02% 1.23x
Mens Wearhouse 0.01% 1.13x
The Childrens Place 0.01% 1.13x
Victoria's Secret 0.01% 1.13x
Old Navy 0.01% 0.84x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Location attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tire Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tire Shoppers audience is tirebuyer.com.

Website Composition Index
tirebuyer.com 1.82% 47.79x
tires-easy.com 1.74% 42.84x
dieselpowerproducts.com 1.59% 40.58x
thoroughbreddiesel.com 1.70% 39.58x
miataturbo.net 1.13% 38.65x
f150hub.com 1.52% 37.94x
engineswapdepot.com 1.10% 37.40x
autohausaz.com 1.71% 36.09x
ls1gto.com 1.19% 35.95x
moddedmustangs.com 1.14% 35.52x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Web attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tire Shoppers audience is Auto Tires & Parts Repair Researchers.

Content Affinity Composition Index
Auto Tires & Parts Repair Researchers 2.74% 32.07x
Motorsport Equipment 8.41% 26.50x
Auto Body Upkeep & Repair Researchers 3.53% 25.69x
Trucking 10.21% 25.62x
Car Keys, Locks & Remotes 5.37% 24.59x
Environmentally Friendly Cars 0.03% 24.06x
Canadian Construction & Renovation Research Cluster 0.31% 23.07x
Motorcycles & Snowmobiles 14.91% 20.31x
Car Enthusiasts 12.56% 19.03x
Texas Off-Roading 0.07% 18.62x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tire Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male