Dstillery Audiences

TIRE SHOPPERS

Audience Size: 4.2 Million Devices

Explore the Tire Shoppers Audience

Below you'll find more information about the Tire Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Tire Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Tire Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tire Shoppers audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 45.94% 27.67x
Auto Repair Researchers 43.51% 27.36x
Corvette Enthusiasts 42.96% 26.92x
Jeep Vehicle Shoppers 42.78% 26.43x
Car Buyers 40.16% 26.27x
Ford Mustang Enthusiasts 39.96% 25.58x
Honda Vehicle Shoppers 39.77% 25.16x
Mazda Vehicle Shoppers 36.66% 24.53x
Car Enthusiasts 36.48% 24.39x
Quads and ATV Enthusiasts 42.09% 24.30x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Interest attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tire Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tire Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.17% 1.42x
Dressbarn 0.01% 1.32x
LOFT 0.02% 1.22x
Lane Bryant 0.01% 1.21x
Jos A. Bank Clothiers 0.01% 1.18x
Mens Wearhouse 0.05% 1.16x
White House Black Market 0.01% 1.07x
Old Navy 0.02% 1.05x
Chicos 0.01% 1.02x
American Eagle Outfitters 0.01% 1.00x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Location attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tire Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tire Shoppers audience is tirebuyer.com.

Website Composition Index
tirebuyer.com 2.88% 48.02x
enjukuracing.com 1.17% 45.92x
tires-easy.com 2.14% 45.72x
evasivemotorsports.com 1.26% 41.98x
dieselpowerproducts.com 1.99% 41.53x
goapr.com 1.16% 40.87x
f150hub.com 1.73% 40.58x
monstertransmission.com 1.26% 40.12x
1010tires.com 6.21% 39.35x
dieselworldmag.com 1.33% 39.28x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Web attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tire Shoppers audience is Auto Tires & Parts Repair Researchers.

Content Affinity Composition Index
Auto Tires & Parts Repair Researchers 3.58% 33.32x
Motorsport Equipment 9.16% 26.40x
Trucking 11.31% 25.90x
Auto Body Upkeep & Repair Researchers 4.34% 25.73x
Car Keys, Locks & Remotes 7.31% 24.33x
Canadian Construction & Renovation Research Cluster 0.42% 21.30x
Texas Off-Roading 0.11% 20.91x
Motorcycles & Snowmobiles 13.73% 20.91x
Environmentally Friendly Cars 0.05% 20.60x
Home Improvement Contractor 0.17% 19.41x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tire Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male