Dstillery Audiences

TIRE SHOPPERS

Audience Size: 486.3 Thousand Devices

Explore the Tire Shoppers Audience

Below you'll find more information about the Tire Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 486.3 thousand unique devices whose actions qualify for the Tire Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Tire Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tire Shoppers audience is Car Buyers.

Interest Composition Index
Car Buyers 35.35% 31.98x
Auto Repair Researchers 41.41% 31.38x
Truck Shoppers 45.45% 30.53x
Corvette Enthusiasts 40.03% 30.29x
Car Enthusiasts 31.09% 29.59x
Jeep Vehicle Shoppers 41.58% 29.55x
Ford Mustang Enthusiasts 38.20% 28.59x
Honda Vehicle Shoppers 37.94% 28.19x
Mazda Vehicle Shoppers 33.00% 27.75x
Lexus Vehicle Shoppers 41.10% 27.60x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Interest attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tire Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tire Shoppers audience is Aeropostale.

Location Composition Index
Aeropostale 0.01% 1.71x
Mens Wearhouse 0.02% 1.71x
Carhartt 0.17% 1.21x
Journeys 0.01% 1.14x
Maurices 0.02% 1.03x
Old Navy 0.01% 0.93x
The Childrens Place 0.01% 0.87x
Victoria's Secret 0.01% 0.84x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Location attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tire Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tire Shoppers audience is tirebuyer.com.

Website Composition Index
tirebuyer.com 1.13% 42.16x
thoroughbreddiesel.com 1.21% 36.94x
tires-easy.com 1.48% 36.17x
dieselpowerproducts.com 1.27% 34.73x
miataturbo.net 1.05% 34.72x
autohausaz.com 1.26% 33.27x
ls1gto.com 1.16% 33.09x
f150hub.com 1.50% 32.92x
moddedmustangs.com 1.11% 32.29x
supraforums.com 1.38% 32.18x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Web attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tire Shoppers audience is Auto Tires & Parts Repair Researchers.

Content Affinity Composition Index
Auto Tires & Parts Repair Researchers 2.00% 32.69x
Motorsport Equipment 7.80% 27.04x
Auto Body Upkeep & Repair Researchers 2.69% 26.17x
Car Keys, Locks & Remotes 3.92% 25.61x
Trucking 9.17% 25.41x
Motorcycles & Snowmobiles 14.77% 20.29x
Hobby Drones & Remote-Controlled Cars 0.53% 19.67x
Canadian Construction & Renovation Research Cluster 0.16% 19.56x
Car Enthusiasts 11.72% 19.19x
Auto Enthusiast Information Researchers 9.01% 18.89x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tire Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male