Dstillery Audiences

TIRE SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Tire Shoppers Audience

Below you'll find more information about the Tire Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Tire Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Tire Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tire Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 38.82% 26.39x
Car Buyers 33.54% 25.87x
Truck Shoppers 42.10% 25.69x
Corvette Enthusiasts 37.94% 24.93x
Jeep Vehicle Shoppers 38.13% 24.85x
Ford Mustang Enthusiasts 34.27% 23.70x
Honda Vehicle Shoppers 33.29% 23.63x
Mazda Vehicle Shoppers 30.04% 23.24x
Audi Vehicle Shoppers 28.32% 22.96x
Lexus Vehicle Shoppers 38.11% 22.91x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Interest attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tire Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tire Shoppers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.31x
Maurices 0.03% 1.20x
Carhartt 0.21% 1.17x
Dressbarn 0.01% 1.12x
Aeropostale 0.02% 1.10x
Victoria's Secret 0.03% 1.09x
American Eagle Outfitters 0.02% 1.09x
Lane Bryant 0.02% 1.06x
Journeys 0.03% 1.05x
Buckle 0.02% 0.99x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Location attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tire Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tire Shoppers audience is herculestire.com.

Website Composition Index
herculestire.com 1.23% 53.18x
texas-speed.com 1.44% 43.12x
dormanproducts.com 1.03% 41.77x
tires-easy.com 1.02% 41.17x
ls1gto.com 1.28% 40.22x
miataturbo.net 1.10% 39.81x
paceperformance.com 1.24% 37.35x
moddedmustangs.com 1.38% 37.34x
fourwheeler.com 4.68% 37.26x
hoonigan.com 1.08% 37.13x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Web attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tire Shoppers audience is Auto Tires & Parts Repair Researchers.

Content Affinity Composition Index
Auto Tires & Parts Repair Researchers 0.63% 30.73x
Auto Body Upkeep & Repair Researchers 0.65% 26.37x
Car Keys, Locks & Remotes 0.53% 26.19x
Motorsport Equipment 5.45% 24.40x
Trucking 6.26% 23.43x
Electronic Cabling 0.04% 19.09x
Auctions & Repossessions 0.09% 18.41x
Hobby Drones & Remote-Controlled Cars 0.11% 18.19x
Car Enthusiasts 12.02% 17.64x
Assorted Topics (Toys, T-Shirts, Volvos) 0.04% 17.63x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tire Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male