Dstillery Audiences

TIRE SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Tire Shoppers Audience

Below you'll find more information about the Tire Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Tire Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Tire Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tire Shoppers audience is Jeep Vehicle Shoppers.

Interest Composition Index
Jeep Vehicle Shoppers 35.79% 26.94x
Truck Shoppers 41.70% 26.88x
Auto Repair Researchers 36.35% 26.83x
Corvette Enthusiasts 36.97% 26.66x
Car Buyers 29.99% 26.55x
Honda Vehicle Shoppers 32.65% 25.24x
Ford Mustang Enthusiasts 32.36% 24.64x
Mazda Vehicle Shoppers 27.49% 24.64x
Audi Vehicle Shoppers 26.64% 24.62x
Subaru Vehicle Shoppers 24.34% 24.32x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Interest attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tire Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tire Shoppers audience is H&M.

Location Composition Index
H&M 0.01% 1.46x
Carhartt 0.21% 1.26x
Gymboree 0.01% 1.13x
Zumiez 0.01% 1.11x
Maurices 0.03% 1.11x
Banana Republic 0.01% 1.10x
Jos A. Bank Clothiers 0.01% 1.07x
Journeys 0.02% 1.06x
Old Navy 0.03% 1.04x
Gap 0.01% 1.03x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Location attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tire Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tire Shoppers audience is herculestire.com.

Website Composition Index
herculestire.com 1.40% 57.56x
ls1gto.com 1.08% 44.16x
fourwheeler.com 2.20% 43.92x
superchevy.com 2.00% 41.77x
sdparts.com 1.06% 41.40x
moddedmustangs.com 1.20% 40.90x
mustangandfords.com 1.06% 39.69x
supraforums.com 1.22% 39.65x
paceperformance.com 1.10% 39.64x
superstreetonline.com 1.32% 39.33x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Web attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tire Shoppers audience is Auto Tires & Parts Repair Researchers.

Content Affinity Composition Index
Auto Tires & Parts Repair Researchers 0.27% 29.83x
Car Keys, Locks & Remotes 0.18% 28.92x
Auto Body Upkeep & Repair Researchers 0.34% 24.91x
Motorsport Equipment 4.32% 23.74x
Trucking 3.95% 22.36x
Car Enthusiasts 10.86% 17.13x
Yard Structures 0.03% 17.12x
Classic Car Enthusiasts 17.96% 16.73x
Power Tools 1.72% 16.40x
Auto Enthusiast Information Researchers 6.50% 16.33x
Composition Percentage: The overlap percentage between the Tire Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Tire Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tire Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male