Dstillery Audiences

TRAIN TRAVELERS

Audience Size: 2.9 Million Devices

Explore the Train Travelers Audience

Below you'll find more information about the Train Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Train Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Train Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Train Travelers audience is Travel Industry.

Interest Composition Index
Travel Industry 35.40% 21.33x
Retired Assisted Living Shoppers 34.40% 20.95x
Bargain Shopping Researchers 26.18% 19.46x
Retired Health Insurance Researchers 30.06% 19.35x
Budget Grocery Shoppers 30.20% 18.92x
Myrtle Beach Trip Planners 31.26% 18.65x
Retirees 28.28% 18.54x
Mailing & Shipping Shoppers 33.60% 18.13x
Auto Insurance Shoppers 32.09% 17.95x
Furniture and Appliances Industry 28.65% 17.86x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Interest attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Train Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Train Travelers audience is Columbia.

Location Composition Index
Columbia 0.01% 1.25x
Lane Bryant 0.04% 1.20x
Ann Taylor 0.02% 1.19x
Zara 0.02% 1.13x
Chicos 0.04% 1.12x
Dressbarn 0.04% 1.11x
Gymboree 0.02% 1.08x
Hugo Boss 0.01% 1.07x
Gap 0.08% 1.07x
Urban Outfitters 0.04% 1.05x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Location attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Train Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Train Travelers audience is ccra.com.

Website Composition Index
ccra.com 0.17% 74.97x
glacierparkcollection.com 0.31% 70.36x
thetrain.com 3.13% 68.07x
amtrakvacations.com 7.16% 66.82x
amtrak.com 2.90% 65.97x
seat61.com 0.95% 64.46x
brendanvacations.com 0.14% 63.53x
travelstore.com 0.52% 60.09x
vantagetravel.com 0.26% 59.64x
americanqueensteamboatcompany.com 1.35% 57.99x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Web attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Train Travelers audience is National Parks.

Content Affinity Composition Index
National Parks 5.27% 15.72x
Washington D.C. Hotels 0.06% 15.08x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.73% 14.44x
Local Events & Travel Guide 10.38% 13.06x
As Seen On TV Products 0.15% 13.05x
Caribbean Vacation 3.23% 12.58x
Cruise Vacations 27.55% 12.14x
Healthcare Jobs 3.38% 11.94x
Travel Adventure 18.44% 11.79x
Community Planning & Transportation 1.49% 11.76x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Content Affinity attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Train Travelers audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000