Dstillery Audiences

TRAIN TRAVELERS

Audience Size: 2.8 Million Devices

Explore the Train Travelers Audience

Below you'll find more information about the Train Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Train Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Train Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Train Travelers audience is Retired Assisted Living Shoppers.

Interest Composition Index
Retired Assisted Living Shoppers 22.54% 26.43x
Family Adventures Travelers 17.94% 25.64x
Retired Health Insurance Researchers 21.56% 24.80x
Discount Flight Searchers 27.37% 24.57x
Retired Budget Healthcare Shoppers 22.98% 24.14x
Budget Grocery Shoppers 20.17% 22.55x
Work Comes First Travelers 13.67% 22.32x
Country Home Decorators 18.23% 20.54x
Heart Surgery Researchers 15.15% 20.39x
Home Buyers 17.45% 20.17x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Interest attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Train Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Train Travelers audience is Dressbarn.

Location Composition Index
Dressbarn 0.02% 1.30x
J. Crew 0.01% 1.27x
Old Navy 0.04% 1.24x
Banana Republic 0.02% 1.22x
Talbots 0.01% 1.22x
Gap 0.02% 1.19x
American Eagle Outfitters 0.02% 1.18x
Hollister 0.01% 1.09x
Journeys 0.03% 1.07x
The Childrens Place 0.03% 1.01x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Location attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Train Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Train Travelers audience is amtrak.com.

Website Composition Index
amtrak.com 1.09% 73.57x
amtrakvacations.com 3.85% 54.95x
cruisemaven.com 2.02% 50.76x
americanqueensteamboatcompany.com 1.57% 43.46x
railwayage.com 2.38% 31.69x
rome2rio.com 20.27% 29.68x
followmeaway.com 1.16% 23.56x
hotels.com 3.34% 21.89x
gosection8.com 1.55% 21.57x
yellowstonepark.com 1.82% 20.48x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Web attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Train Travelers audience is Community Planning & Transportation.

Content Affinity Composition Index
Community Planning & Transportation 0.53% 20.82x
National Parks 0.17% 19.26x
Flower Shopping 0.03% 16.61x
Hobby Vehicles 0.21% 15.84x
Cruise Vacations 1.27% 14.85x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.05% 14.58x
Assorted Topics (Elderly, Europe, Viral Media) 0.05% 13.22x
Mid-Atlantic Beaches 0.03% 12.99x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.10% 12.00x
Assorted Topics (Events, Tickets, Fitness) 2.40% 11.05x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Content Affinity attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Train Travelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female