Dstillery Audiences

TRAIN TRAVELERS

Audience Size: 3.8 Million Devices

Explore the Train Travelers Audience

Below you'll find more information about the Train Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Train Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Train Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Train Travelers audience is Retired Assisted Living Shoppers.

Interest Composition Index
Retired Assisted Living Shoppers 39.29% 27.97x
Discount Flight Searchers 41.94% 27.90x
Orlando Activities Researchers 33.22% 26.78x
Budget Grocery Shoppers 37.23% 26.38x
Work Hard, Play Hard Travelers 38.97% 26.36x
Retired Health Insurance Researchers 36.35% 26.05x
Big Box Shoppers 39.03% 25.15x
Legal Advice Researchers 33.86% 25.09x
Family Adventures Travelers 37.19% 24.64x
Louisiana Activities Researchers 32.23% 24.49x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Interest attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Train Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Train Travelers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.56x
The Childrens Place 0.01% 1.17x
Old Navy 0.01% 1.15x
Carhartt 0.14% 1.14x
Journeys 0.01% 1.12x
Mens Wearhouse 0.02% 1.06x
Victoria's Secret 0.01% 0.93x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Location attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Train Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Train Travelers audience is bnsf.com.

Website Composition Index
bnsf.com 1.26% 48.31x
amtrak.com 1.73% 43.27x
amtrakvacations.com 4.45% 40.86x
trn.trains.com 1.82% 39.32x
lensa.com 1.36% 34.56x
usparklodging.com 1.12% 33.40x
hotels-for-everyone.com 1.09% 33.18x
viator.com 1.30% 32.25x
jobapscloud.com 2.13% 32.11x
cruiseweb.com 2.39% 32.03x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Web attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Train Travelers audience is National Parks.

Content Affinity Composition Index
National Parks 2.53% 20.01x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.12% 19.84x
Southern California Cluster 0.33% 17.99x
Healthcare Jobs 1.42% 17.64x
Beach Vacations 4.41% 17.60x
England Tourism 0.02% 17.59x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.09% 17.06x
Assorted Topics (Animals, Clothing, Events, Education) 0.02% 16.79x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.10% 16.69x
London Tourism 0.10% 16.69x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Content Affinity attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Train Travelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female