Dstillery Audiences

TRAIN TRAVELERS

Audience Size: 2.8 Million Devices

Explore the Train Travelers Audience

Below you'll find more information about the Train Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Train Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Train Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Train Travelers audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 38.11% 25.85x
Texas Activity Researchers 31.96% 25.80x
Louisiana Activities Researchers 32.11% 25.47x
Nashville Activity Researchers 33.79% 24.81x
Retired Health Insurance Researchers 31.20% 24.36x
Discount Flight Searchers 40.52% 24.10x
Retired Assisted Living Shoppers 36.42% 24.02x
Bargain Shopping Researchers 29.72% 22.88x
Houston Activity Researchers 30.48% 22.70x
Myrtle Beach Trip Planners 34.81% 22.41x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Interest attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Train Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Train Travelers audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.87x
Columbia 0.02% 1.62x
Madewell 0.03% 1.30x
Uniqlo 0.02% 1.29x
Jos A. Bank Clothiers 0.21% 1.29x
Express 0.04% 1.29x
H&M 0.06% 1.28x
Mens Wearhouse 0.31% 1.25x
Brooks Brothers 0.04% 1.23x
Victoria's Secret 0.10% 1.22x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Location attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Train Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Train Travelers audience is thetrain.com.

Website Composition Index
thetrain.com 2.15% 78.90x
americanqueensteamboatcompany.com 1.17% 63.69x
amtrak.com 2.51% 62.84x
amtrakvacations.com 6.56% 61.49x
bnsf.com 2.39% 60.42x
railwayage.com 1.27% 60.11x
alaskatravel.com 1.01% 53.29x
aa.com 1.67% 51.59x
trn.trains.com 3.06% 51.14x
usparklodging.com 1.78% 48.93x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Web attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Train Travelers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.04% 19.62x
National Parks 5.15% 18.17x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.63% 17.54x
As Seen On TV Products 0.14% 16.62x
South Carolina Travel 0.45% 14.69x
Community Planning & Transportation 1.38% 14.60x
Local Events & Travel Guide 11.32% 14.30x
Healthcare Jobs 3.28% 14.25x
Southern California Cluster 1.81% 14.19x
Cruise Vacations 27.47% 13.89x
Composition Percentage: The overlap percentage between the Train Travelers audience and the Content Affinity attribute.
Index: A comparison of the Train Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Train Travelers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female