Explore the Travel Book Readers Audience
Below you'll find more information about the Travel Book Readers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Travel Book Readers audience.
INTERESTS
The Travel Book Readers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travel Book Readers audience is Nature and Outdoors Book Readers.
| Interest | Composition | Index |
| Nature and Outdoors Book Readers | 39.58% | 24.13x |
| Custom Home Lighting Shoppers | 34.00% | 23.81x |
| Home Custom Bedroom Decorators | 34.00% | 23.80x |
| Netherlands Trip Planners | 42.34% | 23.52x |
| San Diego Activities Researchers | 44.41% | 23.41x |
| Luxury Travel Researchers | 32.19% | 23.19x |
| Travel Reward Points Enthusiasts | 37.83% | 23.06x |
| New York City Events Researchers | 42.74% | 22.77x |
| Discount Flight Searchers | 41.02% | 22.73x |
| Trendy Shoe Shoppers | 36.43% | 22.63x |
Composition Percentage:
The overlap percentage between the Travel Book Readers audience and the Interest attribute.
Index: A comparison of the Travel Book Readers audience to the internet population.
Curious about what else the Travel Book Readers audience is interested in?
Sign Up
APPAREL RETAILERS
The Travel Book Readers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travel Book Readers audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.03% | 2.88x |
| Joe's Jeans | 0.01% | 2.81x |
| Ralph Lauren | 0.02% | 2.49x |
| Calvin Klein | 0.02% | 2.26x |
| Club Monaco | 0.02% | 2.13x |
| Zara | 0.05% | 2.03x |
| Saint Laurent Paris | 0.02% | 2.03x |
| Intermix | 0.02% | 1.94x |
| Levi Strauss | 0.02% | 1.92x |
| American Apparel | 0.06% | 1.92x |
Composition Percentage:
The overlap percentage between the Travel Book Readers audience and the Location attribute.
Index: A comparison of the Travel Book Readers audience to the internet population.
Want to find more of the Travel Book Readers audience in the real world?
Sign Up
WEBSITES
The Travel Book Readers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Travel Book Readers audience is sleepinginairports.net.
| Website | Composition | Index |
| sleepinginairports.net | 1.34% | 66.30x |
| lonelyplanet.com | 6.08% | 64.87x |
| icelandair.us | 1.41% | 63.33x |
| nationalgeographicexpeditions.com | 1.54% | 62.89x |
| iheartreykjavik.net | 1.09% | 61.98x |
| adventurouskate.com | 1.56% | 58.71x |
| thepointsguy.com | 1.95% | 58.27x |
| thehotelguru.com | 1.12% | 56.31x |
| whattowearonvacation.com | 1.05% | 55.82x |
| likealocalguide.com | 1.67% | 54.19x |
Composition Percentage:
The overlap percentage between the Travel Book Readers audience and the Web attribute.
Index: A comparison of the Travel Book Readers audience to the internet population.
Want to see more of the websites the Travel Book Readers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travel Book Readers audience is European Museums, Restaurants & Events.
| Content Affinity | Composition | Index |
| European Museums, Restaurants & Events | 7.82% | 25.47x |
| London Tourism | 0.96% | 22.41x |
| Scotland Travel | 0.62% | 21.05x |
| Travel Adventure | 30.05% | 20.98x |
| London Tourism & Events | 0.62% | 20.09x |
| Teaching Abroad | 0.51% | 19.78x |
| San Francisco Tourism | 3.95% | 19.17x |
| Mexico Travel | 1.52% | 18.74x |
| National Parks | 5.40% | 18.38x |
| Washington D.C. Hotels | 0.04% | 16.94x |
Composition Percentage:
The overlap percentage between the Travel Book Readers audience and the Content Affinity attribute.
Index: A comparison of the Travel Book Readers audience to the internet population.
Want to see more of the Content Affinities the Travel Book Readers audience visits?
Sign Up
DEMOGRAPHICS
The Travel Book Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other demographic characteristics of the Travel Book Readers audience?
Sign Up