Explore the Travel Reward Points Enthusiasts Audience
Below you'll find more information about the Travel Reward Points Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Travel Reward Points Enthusiasts audience.
INTERESTS
The Travel Reward Points Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travel Reward Points Enthusiasts audience is Last Minute Travelers.
| Interest | Composition | Index |
| Last Minute Travelers | 50.22% | 28.47x |
| Credit Card Researchers | 49.87% | 27.87x |
| Men's Clothing Shoppers | 39.23% | 26.44x |
| Restaurant Researchers | 39.48% | 25.33x |
| Luxury Travel Researchers | 34.96% | 25.30x |
| Business Travelers | 39.77% | 25.27x |
| Discount Flight Searchers | 28.35% | 24.31x |
| Travel Book Readers | 39.16% | 23.58x |
| Men's Shoe Shoppers | 40.77% | 23.43x |
| Advertising Professionals | 34.42% | 23.27x |
Composition Percentage:
The overlap percentage between the Travel Reward Points Enthusiasts audience and the Interest attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Travel Reward Points Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travel Reward Points Enthusiasts audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.02% | 2.24x |
| Madewell | 0.03% | 2.15x |
| American Apparel | 0.05% | 2.14x |
| Levi Strauss | 0.02% | 2.08x |
| Armani | 0.04% | 2.04x |
| Club Monaco | 0.02% | 1.98x |
| Urban Outfitters | 0.07% | 1.89x |
| Hugo Boss | 0.03% | 1.87x |
| Lorna Jane | 0.01% | 1.84x |
| Joe's Jeans | 0.01% | 1.83x |
Composition Percentage:
The overlap percentage between the Travel Reward Points Enthusiasts audience and the Location attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
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WEBSITES
The Travel Reward Points Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Travel Reward Points Enthusiasts audience is thepointsguy.com.
| Website | Composition | Index |
| thepointsguy.com | 4.06% | 97.10x |
| frugaltravelguy.com | 3.46% | 88.27x |
| sleepinginairports.net | 2.11% | 83.02x |
| travelskills.com | 1.72% | 81.95x |
| rewardexpert.com | 2.98% | 77.03x |
| independenttraveler.com | 1.26% | 68.07x |
| icelandair.us | 1.84% | 65.63x |
| theflightdeal.com | 3.52% | 62.70x |
| corcoran.com | 1.29% | 60.44x |
| starwoodhotels.com | 4.14% | 59.29x |
Composition Percentage:
The overlap percentage between the Travel Reward Points Enthusiasts audience and the Web attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travel Reward Points Enthusiasts audience is Smart Travel.
| Content Affinity | Composition | Index |
| Smart Travel | 23.81% | 32.19x |
| Washington D.C. Hotels | 0.07% | 26.03x |
| European Museums, Restaurants & Events | 7.09% | 21.42x |
| Assorted Topics #11257 (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.27% | 21.26x |
| San Francisco Tourism | 4.24% | 18.54x |
| Institutional Investing | 3.21% | 18.17x |
| Travel Adventure | 27.72% | 17.98x |
| London Tourism & Events | 0.62% | 17.87x |
| Bags & Luggage | 4.16% | 17.53x |
| Environmentally Friendly Cars | 0.16% | 17.19x |
Composition Percentage:
The overlap percentage between the Travel Reward Points Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Travel Reward Points Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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