Dstillery Audiences

TRAVEL REWARD POINTS ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Travel Reward Points Enthusiasts Audience

Below you'll find more information about the Travel Reward Points Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Travel Reward Points Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Travel Reward Points Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel Reward Points Enthusiasts audience is Credit Card Researchers.

Interest Composition Index
Credit Card Researchers 47.76% 52.80x
Men's Clothing Shoppers 40.06% 50.19x
Last Minute Travelers 47.62% 49.17x
Mens Business Clothes Shoppers 41.66% 48.36x
Travel Researchers 49.21% 47.75x
Home Custom Bedroom Decorators 33.63% 46.98x
Restaurant Researchers 40.98% 46.61x
Luxury Travel Researchers 37.44% 46.52x
San Diego Activities Researchers 39.53% 46.41x
Liberal News Readers 29.55% 44.92x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Interest attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel Reward Points Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel Reward Points Enthusiasts audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 2.58x
Calvin Klein 0.02% 2.53x
Kate Spade 0.03% 2.52x
Everlane 0.01% 2.52x
Joe's Jeans 0.01% 2.51x
Bonobos 0.08% 2.45x
American Apparel 0.08% 2.40x
Intermix 0.02% 2.39x
Levi Strauss 0.02% 2.35x
Topshop 0.02% 2.31x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Location attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel Reward Points Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel Reward Points Enthusiasts audience is thepointsguy.com.

Website Composition Index
thepointsguy.com 2.68% 85.71x
sleepinginairports.net 1.38% 76.21x
frugaltravelguy.com 2.81% 74.42x
travelskills.com 1.41% 67.68x
rewardexpert.com 2.97% 64.13x
icelandair.us 1.22% 60.17x
starwoodhotels.com 2.78% 59.63x
gilt.com 1.73% 58.63x
pointswithacrew.com 1.69% 55.56x
travelcodex.com 2.49% 53.84x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Web attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel Reward Points Enthusiasts audience is Smart Travel.

Content Affinity Composition Index
Smart Travel 21.00% 39.56x
Washington D.C. Hotels 0.04% 34.47x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.21% 29.65x
European Museums, Restaurants & Events 6.20% 26.09x
Men's Dress Shirt Shopping 2.70% 24.74x
San Francisco Tourism 3.52% 23.27x
Meeting Planning & Hotels 1.43% 22.74x
Bags & Luggage 3.91% 22.69x
Institutional Investing 3.21% 22.05x
London Tourism 0.61% 21.68x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel Reward Points Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male