Dstillery Audiences

TRAVEL REWARD POINTS ENTHUSIASTS

Audience Size: 3.2 Million Devices

Explore the Travel Reward Points Enthusiasts Audience

Below you'll find more information about the Travel Reward Points Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Travel Reward Points Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Travel Reward Points Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel Reward Points Enthusiasts audience is Market Intelligence Researchers.

Interest Composition Index
Market Intelligence Researchers 35.07% 29.50x
Executive Travelers 40.01% 29.22x
Credit Card Researchers 39.09% 28.57x
Personal Stock Portfolio Managers 36.05% 28.53x
Men's Clothing Shoppers 34.69% 26.60x
Liberal News Readers 29.93% 26.25x
Financial News Readers 30.75% 26.24x
Financial Business Intelligence Researchers 29.75% 26.14x
Executive and C-Suite 27.06% 25.85x
Mens Business Clothes Shoppers 34.24% 25.21x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Interest attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel Reward Points Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel Reward Points Enthusiasts audience is Chicos.

Location Composition Index
Chicos 0.01% 1.81x
LOFT 0.01% 1.78x
Victoria's Secret 0.01% 1.44x
Old Navy 0.01% 1.31x
Mens Wearhouse 0.01% 1.27x
Carhartt 0.12% 0.95x
Maurices 0.01% 0.84x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Location attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel Reward Points Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel Reward Points Enthusiasts audience is cheapair.com.

Website Composition Index
cheapair.com 1.42% 39.44x
southwestaircommunity.com 2.84% 37.72x
theflightdeal.com 1.02% 37.29x
travelmarketreport.com 1.51% 35.36x
alaskaair.com 2.05% 34.77x
pointswithacrew.com 1.26% 34.48x
advisorhub.com 1.06% 33.92x
institutionalinvestor.com 1.25% 33.62x
godsavethepoints.com 5.11% 32.63x
travelpulse.com 5.30% 32.13x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Web attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel Reward Points Enthusiasts audience is Smart Travel.

Content Affinity Composition Index
Smart Travel 11.71% 33.86x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.18% 28.10x
Institutional Investing 1.31% 24.20x
European Museums, Restaurants & Events 1.90% 22.62x
Men's Dress Shirt Shopping 0.65% 21.65x
Retail Industry News 0.89% 19.45x
San Francisco Tourism 0.51% 19.31x
London Tourism 0.06% 18.94x
Southern California Cluster 0.19% 18.87x
Business News & Information Readers 5.19% 18.26x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel Reward Points Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male