Dstillery Audiences

TRAVEL REWARD POINTS ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the Travel Reward Points Enthusiasts Audience

Below you'll find more information about the Travel Reward Points Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Travel Reward Points Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Travel Reward Points Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel Reward Points Enthusiasts audience is Travel Industry.

Interest Composition Index
Travel Industry 43.64% 26.67x
Last Minute Travelers 51.69% 25.97x
Credit Card Researchers 50.41% 25.79x
Men's Clothing Shoppers 36.82% 24.93x
Luxury Travel Researchers 33.76% 23.64x
Business Travelers 39.70% 23.55x
Restaurant Researchers 38.61% 23.48x
Telecom Industry 34.15% 23.00x
Men's Shoe Shoppers 41.27% 21.75x
Personal Investment Researchers 40.00% 21.68x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Interest attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel Reward Points Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel Reward Points Enthusiasts audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 2.51x
Calvin Klein 0.02% 2.48x
American Apparel 0.05% 2.30x
Club Monaco 0.01% 2.28x
Levi Strauss 0.02% 2.23x
Patagonia 0.01% 2.22x
Lorna Jane 0.01% 2.12x
Zara 0.04% 2.05x
REI 0.03% 2.02x
Free People 0.02% 1.97x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Location attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel Reward Points Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel Reward Points Enthusiasts audience is frequentflyerbonuses.com.

Website Composition Index
frequentflyerbonuses.com 0.20% 101.81x
wheretocredit.com 0.23% 100.04x
thepointsguy.com 4.70% 96.55x
frugaltravelguy.com 3.66% 88.40x
abercrombiekent.com 0.36% 83.32x
travelskills.com 1.85% 83.24x
slh.com 0.32% 80.33x
sleepinginairports.net 2.43% 79.52x
rewardexpert.com 2.76% 79.01x
etihadguest.com 0.17% 78.03x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Web attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel Reward Points Enthusiasts audience is Smart Travel.

Content Affinity Composition Index
Smart Travel 24.00% 30.39x
Washington D.C. Hotels 0.09% 23.30x
European Museums, Restaurants & Events 7.03% 20.20x
Assorted Topics #11257 (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.27% 17.64x
San Francisco Tourism 4.24% 17.30x
Travel Adventure 27.54% 17.26x
Bags & Luggage 3.79% 17.02x
London Tourism & Events 0.64% 16.94x
Men's Dress Shirt Shopping 3.21% 16.84x
Institutional Investing 3.07% 16.79x
Composition Percentage: The overlap percentage between the Travel Reward Points Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Travel Reward Points Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel Reward Points Enthusiasts audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999