Dstillery Audiences

TRENDY DENIM SHOPPERS

Audience Size: 4.2 Million Devices

Explore the Trendy Denim Shoppers Audience

Below you'll find more information about the Trendy Denim Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Trendy Denim Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Trendy Denim Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trendy Denim Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 42.39% 31.74x
Womens Fashion Brands Shoppers 47.82% 30.07x
Home Interior Design Enthusiasts 39.45% 29.17x
Hair Care Shoppers 37.08% 26.84x
Home Goods Shoppers 40.25% 26.78x
Luxury Retail Shoppers 54.61% 26.62x
Wedding Registrants 33.56% 23.96x
Womens Subscription Box Shoppers 36.18% 23.63x
Women's Fashion Magazine Readers 32.96% 23.40x
Beauty & Skincare Buyers 37.55% 22.94x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Interest attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trendy Denim Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trendy Denim Shoppers audience is Bonobos.

Location Composition Index
Bonobos 0.03% 2.42x
Saint Laurent Paris 0.01% 2.27x
Armani 0.04% 2.26x
Patagonia 0.01% 2.21x
Club Monaco 0.02% 2.18x
Intermix 0.01% 2.17x
Zara 0.04% 1.95x
REI 0.02% 1.86x
Madewell 0.02% 1.74x
Lululemon 0.05% 1.70x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Location attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trendy Denim Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trendy Denim Shoppers audience is therealreal.com.

Website Composition Index
therealreal.com 4.54% 41.41x
katespade.com 1.37% 41.05x
vince.com 3.08% 39.16x
selfridges.com 1.38% 35.49x
farfetch.com 3.42% 33.05x
potterybarnkids.com 1.20% 31.88x
food52.com 1.77% 28.45x
westelm.com 4.95% 28.32x
sundancecatalog.com 3.48% 27.74x
vicicollection.com 1.96% 27.25x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Web attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trendy Denim Shoppers audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 1.15% 22.21x
Hipster Clothing 0.75% 18.77x
Travel, Food, Fashion & Fitness 3.48% 18.47x
Fashion Cluster 11.43% 18.40x
Beauty & Cosmetics 2.83% 16.64x
Dermatology 3.17% 15.77x
Beach & Intimate Wear 0.61% 15.40x
Furniture & Home Improvement 9.64% 15.07x
Home Office Products 0.25% 14.41x
Hair & Beauty 2.75% 13.57x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trendy Denim Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female