Dstillery Audiences

TRENDY DENIM SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Trendy Denim Shoppers Audience

Below you'll find more information about the Trendy Denim Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Trendy Denim Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Trendy Denim Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trendy Denim Shoppers audience is Womens Fashion Brands Shoppers.

Interest Composition Index
Womens Fashion Brands Shoppers 54.71% 23.40x
Hair Care Shoppers 31.17% 21.59x
Women's Fashion Magazine Readers 27.30% 19.92x
Wedding Registrants 27.85% 18.92x
Womens Subscription Box Shoppers 36.33% 18.35x
Soap Shoppers 31.07% 17.56x
Sun Protection Shoppers 34.20% 17.40x
Supermarket Shoppers 35.82% 16.93x
Thrift Store Shoppers 32.88% 16.62x
Apartment Furniture Shoppers 26.67% 16.43x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Interest attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trendy Denim Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trendy Denim Shoppers audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.02% 2.36x
Club Monaco 0.02% 2.18x
Intermix 0.02% 2.05x
American Apparel 0.05% 2.04x
Patagonia 0.01% 1.98x
Free People 0.03% 1.95x
Hugo Boss 0.02% 1.87x
J. Crew 0.06% 1.84x
Joe's Jeans 0.01% 1.83x
Ann Taylor 0.03% 1.83x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Location attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trendy Denim Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trendy Denim Shoppers audience is goodamerican.com.

Website Composition Index
goodamerican.com 0.91% 84.87x
kittenish.com 0.13% 81.76x
intermixonline.com 0.47% 79.25x
jeffreycampbellshoes.com 0.17% 79.02x
thedreslyn.com 0.13% 76.14x
faithfullthebrand.com 0.46% 75.30x
shopredone.com 1.22% 74.55x
motherdenim.com 1.63% 72.95x
soludos.com 0.37% 72.03x
loefflerrandall.com 0.94% 72.01x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Web attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trendy Denim Shoppers audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 5.37% 23.82x
Hipster Clothing 1.85% 23.38x
Travel, Food, Fashion & Fitness 4.69% 20.77x
Fashion Cluster 18.32% 19.15x
Beauty & Cosmetics 6.50% 17.36x
Beach & Intimate Wear 2.36% 15.14x
Home Office Products 0.68% 14.05x
Dermatology 10.80% 13.98x
Unique & Personalized Fashion 4.71% 13.71x
Home Décor, Furniture, & Decorating 0.07% 13.51x
Composition Percentage: The overlap percentage between the Trendy Denim Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Trendy Denim Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trendy Denim Shoppers audience resonates most for the following age and income brackets.
Age
35-44
Income
$150,000-$249,999