Dstillery Audiences

TRIVIA ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Trivia Enthusiasts Audience

Below you'll find more information about the Trivia Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Trivia Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Trivia Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trivia Enthusiasts audience is Sweepstakes Enthusiasts.

Interest Composition Index
Sweepstakes Enthusiasts 36.25% 49.27x
TV Game Show Fans 24.45% 36.17x
Tea Party Policy Supporters 23.80% 34.21x
Solitaire Players 24.76% 34.16x
Ancestry Researchers 25.25% 33.96x
Retirees 22.13% 30.91x
Mahjong Players 21.61% 28.95x
Crochet Enthusiasts 22.37% 28.20x
Budget Grocery Shoppers 17.94% 26.96x
Back Pain Sufferers 18.76% 26.47x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Interest attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trivia Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trivia Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.41% 1.20x
Jos A. Bank Clothiers 0.25% 1.19x
Dressbarn 0.03% 1.15x
Michael Kors 0.01% 1.03x
Aeropostale 0.01% 1.01x
J. Crew 0.02% 1.00x
Chicos 0.04% 0.96x
Buckle 0.10% 0.93x
Gymboree 0.01% 0.87x
Journeys 0.02% 0.87x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Location attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trivia Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trivia Enthusiasts audience is braincandy.net.

Website Composition Index
braincandy.net 8.53% 130.35x
triviatoday.com 10.81% 76.03x
quizzclub.com 6.53% 73.28x
sweepstakesalerts.com 1.68% 68.74x
americanlibertyreport.com 1.15% 66.70x
triptrivia.com 1.32% 60.05x
americanupdate.com 1.47% 58.02x
allfreeslowcookerrecipes.com 2.31% 56.85x
allfreecasserolerecipes.com 2.08% 50.37x
mydailymoment.com 1.90% 49.40x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Web attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trivia Enthusiasts audience is Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News).

Content Affinity Composition Index
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 38.45% 22.40x
Humor & Entertainment 2.00% 20.07x
Consumer Rewards 0.54% 18.77x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 1.05% 16.19x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 1.97% 15.15x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.71% 14.59x
Right Wing Blogs - Pro-gun & Pro-life 7.26% 14.45x
Right Wing Blogs - Political Activism 2.46% 14.21x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.86% 14.21x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.19% 13.55x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trivia Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female