Dstillery Audiences

TRIVIA ENTHUSIASTS

Audience Size: 4.1 Million Devices

Explore the Trivia Enthusiasts Audience

Below you'll find more information about the Trivia Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Trivia Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Trivia Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trivia Enthusiasts audience is Sweepstakes Enthusiasts.

Interest Composition Index
Sweepstakes Enthusiasts 44.58% 25.22x
Tea Party Policy Supporters 33.05% 21.33x
Solitaire Players 34.32% 19.99x
TV Game Show Fans 30.90% 19.01x
Ancestry Researchers 29.88% 18.01x
Retirees 27.59% 17.29x
Home Medical Supplies Shoppers 27.16% 16.86x
Medicare Price Shoppers 40.50% 16.76x
Crochet Enthusiasts 28.47% 16.66x
Budget Grocery Shoppers 25.20% 16.47x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Interest attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trivia Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trivia Enthusiasts audience is Belk.

Location Composition Index
Belk 0.01% 1.24x
Talbots 0.03% 1.19x
Carhartt 0.30% 1.16x
Dressbarn 0.03% 1.08x
Chicos 0.04% 1.03x
Lane Bryant 0.03% 0.99x
Jos A. Bank Clothiers 0.03% 0.96x
Brooks Brothers 0.02% 0.92x
Mens Wearhouse 0.05% 0.91x
Hollister 0.04% 0.90x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Location attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trivia Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trivia Enthusiasts audience is braincandy.net.

Website Composition Index
braincandy.net 6.19% 58.72x
quizzclub.com 3.73% 40.54x
pollking.com 1.94% 39.88x
everydaywinner.com 1.08% 35.58x
triviatoday.com 9.01% 34.84x
americasspotlight.com 1.12% 34.43x
sweepstakesalerts.com 2.18% 33.49x
microsoftcasualgames.com 1.75% 32.01x
allfreeslowcookerrecipes.com 1.20% 31.84x
mydailymoment.com 1.36% 30.31x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Web attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trivia Enthusiasts audience is Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News).

Content Affinity Composition Index
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 35.09% 17.39x
Consumer Rewards 0.18% 16.29x
ISPs & Local Services 0.02% 15.82x
Humor & Entertainment 1.09% 15.41x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.29% 14.00x
Right Wing Blogs - Political Activism 0.97% 13.78x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.44% 12.77x
Online Games for Kids 5.53% 12.22x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.44% 12.22x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.64% 12.02x
Composition Percentage: The overlap percentage between the Trivia Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Trivia Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trivia Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female