UCONN HUSKIES FANS

Audience Size: 2.7 Million Devices

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Explore the UConn Huskies Fans Audience

Below you'll find more information about the UConn Huskies Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the UConn Huskies Fans audience.

INTERESTS

The UConn Huskies Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the UConn Huskies Fans audience is Liberal News Readers.

Interest	Composition	Index
Liberal News Readers	35.50%	27.46x
Boston Trip Planners	44.26%	27.28x
Financial Business Intelligence Researchers	35.19%	23.26x
TV Advertising Professionals	32.67%	22.55x
Entertainment Industry Decision Makers	30.46%	21.79x
Financial News Readers	30.89%	21.67x
Tampa and St Petersburg Trip Planners	31.32%	21.50x
Social Liberals	32.26%	21.38x
Cholesterol Researchers	29.22%	20.63x
Advertising Professionals	33.67%	19.64x

Composition Percentage: The overlap percentage between the UConn Huskies Fans audience and the Interest attribute.

Index: A comparison of the UConn Huskies Fans audience to the internet population.

APPAREL RETAILERS

The UConn Huskies Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the UConn Huskies Fans audience is LL Bean.

Location	Composition	Index
LL Bean	0.01%	2.58x
Ann Taylor	0.03%	2.07x
Talbots	0.07%	1.85x
Intermix	0.01%	1.84x
Armani	0.03%	1.76x
J. Crew	0.05%	1.68x
Free People	0.02%	1.66x
REI	0.02%	1.60x
Journeys	0.04%	1.58x
Tommy Bahama	0.03%	1.55x

Composition Percentage: The overlap percentage between the UConn Huskies Fans audience and the Location attribute.

Index: A comparison of the UConn Huskies Fans audience to the internet population.

WEBSITES

The UConn Huskies Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the UConn Huskies Fans audience is reuters.com.

Website	Composition	Index
reuters.com	60.23%	15.36x
chicagotribune.com	69.30%	14.11x
theatlantic.com	60.67%	13.91x
wsj.com	64.77%	13.82x
vox.com	55.56%	13.16x
marketwatch.com	55.70%	13.07x
rollingstone.com	48.83%	13.07x
money.cnn.com	74.85%	11.95x
latimes.com	75.44%	11.83x
tmz.com	54.68%	11.12x

Composition Percentage: The overlap percentage between the UConn Huskies Fans audience and the Web attribute.

Index: A comparison of the UConn Huskies Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the UConn Huskies Fans audience is Connecticut News.

Content Affinity	Composition	Index
Connecticut News	55.97%	28.60x
Online Games	5.04%	23.41x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research)	0.54%	19.96x
Assorted Topics #11662 (Viral Media, Paid Traffic)	6.78%	18.09x
New England & Ivy League Sports	6.42%	17.27x
Local & Travel England - North Midlands	0.05%	17.09x
Rhode Island Cluster	4.82%	16.26x
Hudson Valley New York Media	7.18%	14.63x
Vermont Cluster	4.50%	14.54x
Environmental Conservation	0.08%	14.00x

Composition Percentage: The overlap percentage between the UConn Huskies Fans audience and the Content Affinity attribute.

Index: A comparison of the UConn Huskies Fans audience to the internet population.

DEMOGRAPHICS

The UConn Huskies Fans audience resonates most for the following age and income brackets.

Age

65+

Income

$75,000-$99,999