Explore the UNC Tar Heels Fans Audience
Below you'll find more information about the UNC Tar Heels Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the UNC Tar Heels Fans audience.
INTERESTS
The UNC Tar Heels Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the UNC Tar Heels Fans audience is ACC Fans.
| Interest | Composition | Index |
| ACC Fans | 58.60% | 40.24x |
| Duke Blue Devils Fans | 58.87% | 37.56x |
| Kentucky Wildcats Fans | 48.07% | 35.12x |
| Louisville Cardinals Fans | 43.91% | 32.44x |
| Syracuse Orange Fans | 41.12% | 31.82x |
| Florida State Seminoles Fans | 42.43% | 29.83x |
| Atlanta Hawks Fans | 38.07% | 27.63x |
| Notre Dame Fighting Irish Fans | 35.37% | 27.49x |
| ESPN Enthusiasts | 35.08% | 26.94x |
| Ohio State Buckeyes Fans | 36.94% | 26.81x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Interest attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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APPAREL RETAILERS
The UNC Tar Heels Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the UNC Tar Heels Fans audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.30% | 1.50x |
| Mens Wearhouse | 0.32% | 1.04x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Location attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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WEBSITES
The UNC Tar Heels Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the UNC Tar Heels Fans audience is tarheelblog.com.
| Website | Composition | Index |
| tarheelblog.com | 5.61% | 109.50x |
| atthehive.com | 1.01% | 107.48x |
| dukebasketballreport.com | 7.84% | 103.19x |
| gobblercountry.com | 1.39% | 96.90x |
| zagsblog.com | 1.40% | 94.72x |
| streakingthelawn.com | 3.11% | 90.49x |
| keepingitheel.com | 4.69% | 89.50x |
| highschoolot.com | 1.58% | 88.56x |
| townofchapelhill.org | 1.66% | 88.46x |
| balldurham.com | 3.72% | 87.26x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Web attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the UNC Tar Heels Fans audience is Southeast College Athletics.
| Content Affinity | Composition | Index |
| Southeast College Athletics | 5.49% | 25.07x |
| North Carolina Education | 15.64% | 18.96x |
| North Carolina News | 24.51% | 17.66x |
| Florida College Athletics | 6.84% | 14.56x |
| Latest Sports News | 70.67% | 12.88x |
| Lacrosse College Athletics | 1.72% | 11.91x |
| North Carolina | 12.51% | 11.85x |
| Fantasy Sports | 16.90% | 11.75x |
| Pac 12 Sports | 2.43% | 11.45x |
| Texas University Athletics | 6.69% | 10.19x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Content Affinity attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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DEMOGRAPHICS
The UNC Tar Heels Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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