Dstillery Audiences

UNC TAR HEELS FANS

Audience Size: 2.4 Million Devices

Explore the UNC Tar Heels Fans Audience

Below you'll find more information about the UNC Tar Heels Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the UNC Tar Heels Fans audience.

Dstillery Crafted Audiences

INTERESTS

The UNC Tar Heels Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the UNC Tar Heels Fans audience is ESPN Enthusiasts.

Interest Composition Index
ESPN Enthusiasts 22.50% 34.59x
South Carolina Gamecocks Fans 31.92% 32.59x
Notre Dame Fighting Irish Fans 29.27% 32.48x
Florida State Seminoles Fans 33.29% 31.68x
NCAA Fans 25.07% 31.25x
College Athletic Scholarships Researchers 23.07% 30.77x
Louisville Cardinals Fans 31.80% 30.70x
NCAA Football Fans 44.91% 28.74x
Clemson Tigers Fans 46.13% 28.20x
San Antonio Spurs Fans 26.35% 28.06x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Interest attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The UNC Tar Heels Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the UNC Tar Heels Fans audience is Zumiez.

Location Composition Index
Zumiez 0.01% 1.17x
Maurices 0.01% 0.54x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Location attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The UNC Tar Heels Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the UNC Tar Heels Fans audience is goheels.com.

Website Composition Index
goheels.com 6.17% 63.63x
balldurham.com 2.20% 58.44x
keepingitheel.com 6.13% 51.80x
dukebasketballreport.com 3.36% 50.69x
backingthepack.com 1.29% 50.03x
bustingbrackets.com 3.64% 45.21x
zagsblog.com 1.89% 44.71x
streakingthelawn.com 1.06% 42.58x
highschoolot.com 1.58% 39.84x
slipperstillfits.com 1.44% 39.64x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Web attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the UNC Tar Heels Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 2.27% 25.44x
Virginia Athletics 0.13% 22.74x
Florida College Athletics 0.67% 17.31x
College Greek Life 0.09% 16.70x
North Carolina News 16.82% 16.62x
Illinois College Sports 0.50% 15.07x
North Carolina Education 5.81% 14.96x
New England & Ivy League Sports 0.66% 13.88x
College Sports 0.17% 13.22x
Pac 12 Sports 1.30% 13.00x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Content Affinity attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The UNC Tar Heels Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male