Dstillery Audiences

UNC TAR HEELS FANS

Audience Size: 2.7 Million Devices

Explore the UNC Tar Heels Fans Audience

Below you'll find more information about the UNC Tar Heels Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the UNC Tar Heels Fans audience.

Dstillery Crafted Audiences

INTERESTS

The UNC Tar Heels Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the UNC Tar Heels Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 59.58% 41.40x
ACC Fans 52.52% 39.42x
Kentucky Wildcats Fans 47.13% 31.80x
Florida State Seminoles Fans 45.13% 29.64x
Syracuse Orange Fans 39.02% 28.90x
Clemson Tigers Fans 44.76% 28.69x
Louisville Cardinals Fans 39.73% 27.29x
Notre Dame Fighting Irish Fans 38.16% 26.81x
NCAA Football Fans 36.50% 26.41x
Tennessee Volunteers Fans 42.74% 26.19x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Interest attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The UNC Tar Heels Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the UNC Tar Heels Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.54x
Carhartt 0.05% 0.87x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Location attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The UNC Tar Heels Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the UNC Tar Heels Fans audience is backingthepack.com.

Website Composition Index
backingthepack.com 1.71% 48.80x
dukebasketballreport.com 8.79% 46.63x
streakingthelawn.com 1.46% 45.52x
atthehive.com 1.63% 43.81x
aseaofblue.com 9.53% 42.08x
highschoolot.com 1.93% 41.89x
zagsblog.com 1.95% 41.19x
catscratchreader.com 1.80% 39.81x
keepingitheel.com 4.25% 39.13x
stateoftheu.com 1.95% 37.29x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Web attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the UNC Tar Heels Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 1.40% 21.65x
Virginia Athletics 0.26% 20.02x
North Carolina Education 12.82% 18.35x
Florida College Athletics 1.20% 16.98x
Illinois College Sports 0.32% 14.03x
New England & Ivy League Sports 0.68% 13.41x
North Carolina News 28.25% 13.18x
Upstate New York State Athletics 0.03% 13.13x
College Sports 0.38% 12.92x
North Carolina 16.45% 12.55x
Composition Percentage: The overlap percentage between the UNC Tar Heels Fans audience and the Content Affinity attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The UNC Tar Heels Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male