Explore the UNC Tar Heels Fans Audience
Below you'll find more information about the UNC Tar Heels Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the UNC Tar Heels Fans audience.
INTERESTS
The UNC Tar Heels Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the UNC Tar Heels Fans audience is Duke Blue Devils Fans.
| Interest | Composition | Index |
| Duke Blue Devils Fans | 58.85% | 47.51x |
| ACC Fans | 47.92% | 43.81x |
| North Carolina Football Fans | 45.85% | 31.51x |
| Kentucky Wildcats Fans | 39.49% | 31.01x |
| Clemson Tigers Fans | 43.95% | 30.43x |
| Syracuse Orange Fans | 32.88% | 30.06x |
| Florida State Seminoles Fans | 38.67% | 28.80x |
| NCAA Football Fans | 32.72% | 28.78x |
| ESPN Enthusiasts | 28.26% | 28.37x |
| Notre Dame Fighting Irish Fans | 30.36% | 27.92x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Interest attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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APPAREL RETAILERS
The UNC Tar Heels Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the UNC Tar Heels Fans audience is J. Crew.
| Location | Composition | Index |
| J. Crew | 0.02% | 3.03x |
| Jos A. Bank Clothiers | 0.01% | 1.95x |
| Aeropostale | 0.01% | 1.71x |
| LOFT | 0.01% | 1.64x |
| Victoria's Secret | 0.02% | 1.44x |
| White House Black Market | 0.01% | 1.36x |
| Express | 0.01% | 1.28x |
| Journeys | 0.02% | 1.27x |
| Buckle | 0.01% | 1.17x |
| Chicos | 0.01% | 1.16x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Location attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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WEBSITES
The UNC Tar Heels Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the UNC Tar Heels Fans audience is tarheelblog.com.
| Website | Composition | Index |
| tarheelblog.com | 2.54% | 46.79x |
| backingthepack.com | 1.71% | 44.27x |
| dukebasketballreport.com | 6.09% | 41.78x |
| streakingthelawn.com | 1.98% | 40.03x |
| highschoolot.com | 3.03% | 38.78x |
| keepingitheel.com | 5.23% | 36.55x |
| aseaofblue.com | 9.87% | 35.86x |
| catscratchreader.com | 2.46% | 35.62x |
| goduke.com | 1.08% | 34.85x |
| shakinthesouthland.com | 1.19% | 34.06x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Web attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the UNC Tar Heels Fans audience is Southeast College Athletics.
| Content Affinity | Composition | Index |
| Southeast College Athletics | 1.32% | 27.36x |
| Virginia Athletics | 0.35% | 26.10x |
| North Carolina Education | 20.93% | 21.05x |
| Upstate New York State Athletics | 0.14% | 18.99x |
| Florida College Athletics | 2.17% | 17.70x |
| Men's Fashion Shopping | 0.10% | 17.06x |
| South Carolina Beach Travel | 0.94% | 16.29x |
| Pac 12 Sports | 0.48% | 15.38x |
| New England & Ivy League Sports | 1.20% | 15.29x |
| Lacrosse College Athletics | 0.48% | 14.78x |
Composition Percentage:
The overlap percentage between the UNC Tar Heels Fans audience and the Content Affinity attribute.
Index: A comparison of the UNC Tar Heels Fans audience to the internet population.
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DEMOGRAPHICS
The UNC Tar Heels Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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