Dstillery Audiences

UNITED KINGDOM NEWS READERS

Audience Size: 1.8 Million Devices

Explore the United Kingdom News Readers Audience

Below you'll find more information about the United Kingdom News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the United Kingdom News Readers audience.

Dstillery Crafted Audiences

INTERESTS

The United Kingdom News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the United Kingdom News Readers audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 55.40% 67.87x
TV Advertising Professionals 46.02% 61.42x
Mens Fitness Publication Readers 43.71% 60.09x
Liberal News Readers 45.72% 58.88x
Entertainment Industry Decision Makers 47.48% 58.39x
Entertainment & Tabloid Magazine Readers 50.30% 56.51x
Cholesterol Researchers 32.88% 54.35x
Eco-Conscious Consumers 36.72% 54.24x
Women’s Lifestyle Blogs Researchers 38.23% 53.83x
Women's Fitness Enthusiasts 35.25% 52.39x
Composition Percentage: The overlap percentage between the United Kingdom News Readers audience and the Interest attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The United Kingdom News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the United Kingdom News Readers audience is Banana Republic.

Location Composition Index
Banana Republic 0.02% 1.29x
Chicos 0.03% 1.23x
Talbots 0.01% 1.22x
Coach 0.01% 1.18x
J. Crew 0.01% 1.12x
Gymboree 0.02% 1.12x
Gap 0.02% 1.10x
Lane Bryant 0.02% 1.07x
Jos A. Bank Clothiers 0.02% 1.05x
Old Navy 0.04% 1.04x
Composition Percentage: The overlap percentage between the United Kingdom News Readers audience and the Location attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The United Kingdom News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the United Kingdom News Readers audience is thelifehacker.org.

Website Composition Index
thelifehacker.org 1.05% 87.80x
nationalmemo.com 1.98% 76.11x
luxurycolumnist.com 3.19% 65.37x
theboutiqueadventurer.com 2.65% 64.57x
arynews.tv 1.31% 64.09x
mavenroundtable.io 1.84% 61.74x
wokesloth.com 1.22% 58.27x
politicaltribune.org 1.40% 56.74x
3quarksdaily.com 1.45% 55.86x
fitwirr.com 5.04% 55.03x
Composition Percentage: The overlap percentage between the United Kingdom News Readers audience and the Web attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the United Kingdom News Readers audience is Environmental Conservation.

Content Affinity Composition Index
Environmental Conservation 0.10% 35.97x
Local & Travel England - East Midlands 0.24% 35.24x
Local & Travel England - Northern England 0.39% 31.81x
Feminism 0.63% 31.51x
Liberal Media - Political Activism 5.30% 31.08x
Ireland Cluster 5.93% 30.52x
Local & Travel England - North Midlands 0.11% 30.50x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 6.78% 29.68x
Australia & New Zealand Media 2.53% 28.94x
Assorted Topics (Television, Origami, Men's Health) 1.38% 26.41x
Composition Percentage: The overlap percentage between the United Kingdom News Readers audience and the Content Affinity attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The United Kingdom News Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male