Explore the United Kingdom News Readers Audience
Below you'll find more information about the United Kingdom News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the United Kingdom News Readers audience.
INTERESTS
The United Kingdom News Readers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the United Kingdom News Readers audience is Advertising Professionals.
| Interest | Composition | Index |
| Advertising Professionals | 55.40% | 67.87x |
| TV Advertising Professionals | 46.02% | 61.42x |
| Mens Fitness Publication Readers | 43.71% | 60.09x |
| Liberal News Readers | 45.72% | 58.88x |
| Entertainment Industry Decision Makers | 47.48% | 58.39x |
| Entertainment & Tabloid Magazine Readers | 50.30% | 56.51x |
| Cholesterol Researchers | 32.88% | 54.35x |
| Eco-Conscious Consumers | 36.72% | 54.24x |
| Women’s Lifestyle Blogs Researchers | 38.23% | 53.83x |
| Women's Fitness Enthusiasts | 35.25% | 52.39x |
Composition Percentage:
The overlap percentage between the United Kingdom News Readers audience and the Interest attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
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APPAREL RETAILERS
The United Kingdom News Readers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the United Kingdom News Readers audience is Banana Republic.
| Location | Composition | Index |
| Banana Republic | 0.02% | 1.29x |
| Chicos | 0.03% | 1.23x |
| Talbots | 0.01% | 1.22x |
| Coach | 0.01% | 1.18x |
| J. Crew | 0.01% | 1.12x |
| Gymboree | 0.02% | 1.12x |
| Gap | 0.02% | 1.10x |
| Lane Bryant | 0.02% | 1.07x |
| Jos A. Bank Clothiers | 0.02% | 1.05x |
| Old Navy | 0.04% | 1.04x |
Composition Percentage:
The overlap percentage between the United Kingdom News Readers audience and the Location attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
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WEBSITES
The United Kingdom News Readers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the United Kingdom News Readers audience is thelifehacker.org.
| Website | Composition | Index |
| thelifehacker.org | 1.05% | 87.80x |
| nationalmemo.com | 1.98% | 76.11x |
| luxurycolumnist.com | 3.19% | 65.37x |
| theboutiqueadventurer.com | 2.65% | 64.57x |
| arynews.tv | 1.31% | 64.09x |
| mavenroundtable.io | 1.84% | 61.74x |
| wokesloth.com | 1.22% | 58.27x |
| politicaltribune.org | 1.40% | 56.74x |
| 3quarksdaily.com | 1.45% | 55.86x |
| fitwirr.com | 5.04% | 55.03x |
Composition Percentage:
The overlap percentage between the United Kingdom News Readers audience and the Web attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the United Kingdom News Readers audience is Environmental Conservation.
| Content Affinity | Composition | Index |
| Environmental Conservation | 0.10% | 35.97x |
| Local & Travel England - East Midlands | 0.24% | 35.24x |
| Local & Travel England - Northern England | 0.39% | 31.81x |
| Feminism | 0.63% | 31.51x |
| Liberal Media - Political Activism | 5.30% | 31.08x |
| Ireland Cluster | 5.93% | 30.52x |
| Local & Travel England - North Midlands | 0.11% | 30.50x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 6.78% | 29.68x |
| Australia & New Zealand Media | 2.53% | 28.94x |
| Assorted Topics (Television, Origami, Men's Health) | 1.38% | 26.41x |
Composition Percentage:
The overlap percentage between the United Kingdom News Readers audience and the Content Affinity attribute.
Index: A comparison of the United Kingdom News Readers audience to the internet population.
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DEMOGRAPHICS
The United Kingdom News Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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