Dstillery Audiences

USED CAR SHOPPERS

Audience Size: 2.2 Million Devices

Explore the Used Car Shoppers Audience

Below you'll find more information about the Used Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Used Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Used Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Used Car Shoppers audience is NCAA Fans.

Interest Composition Index
NCAA Fans 19.49% 18.26x
Sports Memorabilia Shoppers 25.22% 18.26x
College Football Fans 20.33% 17.98x
Mens Business Clothes Shoppers 5.23% 17.67x
MLB Fans 20.99% 17.49x
Christmas Lights Shoppers 15.53% 16.98x
ESPN Enthusiasts 15.41% 16.22x
March Madness Enthusiasts 18.36% 16.04x
Golf Course Researchers 21.84% 16.01x
Oil Brand Shoppers 22.07% 15.94x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Interest attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Used Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Used Car Shoppers audience is H&M.

Location Composition Index
H&M 0.02% 1.47x
Dressbarn 0.01% 1.34x
Zumiez 0.03% 1.27x
Lululemon 0.01% 1.26x
Chicos 0.02% 1.23x
LOFT 0.01% 1.20x
Journeys 0.03% 1.19x
Aeropostale 0.02% 1.19x
White House Black Market 0.02% 1.19x
Victoria's Secret 0.01% 1.19x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Location attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Used Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Used Car Shoppers audience is beckett.com.

Website Composition Index
beckett.com 2.10% 37.72x
waxpackgods.com 1.05% 33.24x
sportscollectorsdaily.com 2.68% 31.27x
oldsportscards.com 3.64% 27.83x
baseballamerica.com 3.34% 22.08x
sportscardspro.com 1.81% 19.34x
fbschedules.com 1.07% 18.13x
theundefeated.com 1.64% 17.76x
nbadraft.net 1.54% 17.25x
baseball-almanac.com 7.27% 16.69x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Web attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Used Car Shoppers audience is Discount Shopping.

Content Affinity Composition Index
Discount Shopping 0.03% 13.20x
Collectibles - Coins & Sports Cards 0.92% 11.29x
Virginia Athletics 0.08% 10.40x
College Sports 0.16% 10.26x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.04% 9.43x
Upstate New York State Athletics 0.03% 9.14x
Sports - Golf, Hunting, Fishing 0.03% 8.76x
Lacrosse College Athletics 0.09% 8.70x
National Parks 0.06% 8.64x
Credit Unions & Consumer Protection 0.02% 8.48x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Used Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male