Dstillery Audiences

USED CAR SHOPPERS

Audience Size: 3.8 Million Devices

Explore the Used Car Shoppers Audience

Below you'll find more information about the Used Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Used Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Used Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Used Car Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 50.97% 32.81x
In-Market Car Shoppers 55.51% 31.66x
Nissan Vehicle Shoppers 43.46% 29.06x
Car Buyers 41.37% 28.85x
Online Auto Shoppers 53.40% 28.50x
Ford Vehicle Shoppers 37.43% 25.48x
Classic Car Shoppers 41.44% 24.97x
Ford Mustang Enthusiasts 37.21% 24.87x
Jeep Vehicle Shoppers 40.95% 24.74x
Truck Shoppers 40.13% 24.66x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Interest attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Used Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Used Car Shoppers audience is Aeropostale.

Location Composition Index
Aeropostale 0.01% 1.80x
Express 0.01% 1.56x
Victoria's Secret 0.02% 1.52x
Journeys 0.01% 1.30x
The Childrens Place 0.01% 1.26x
Maurices 0.02% 1.24x
Carhartt 0.18% 1.21x
Mens Wearhouse 0.01% 1.01x
Old Navy 0.01% 0.90x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Location attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Used Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Used Car Shoppers audience is erepairables.com.

Website Composition Index
erepairables.com 1.67% 39.54x
lowmileageparts.com 1.44% 35.76x
auction123.com 1.52% 34.72x
autohausaz.com 1.63% 34.51x
corvettemods.com 1.06% 33.91x
powertrainproducts.net 1.24% 33.38x
rvinyl.com 1.06% 33.15x
bestbuyautoequipment.com 1.08% 32.68x
forums.nasioc.com 2.22% 32.21x
tooltopia.com 1.17% 32.14x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Web attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Used Car Shoppers audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.03% 23.99x
Car Keys, Locks & Remotes 5.06% 23.16x
Auto Body Upkeep & Repair Researchers 3.04% 22.10x
Texas Off-Roading 0.08% 22.00x
Motorsport Equipment 6.68% 21.01x
Trucking 8.02% 20.11x
Auto Tires & Parts Repair Researchers 1.64% 19.24x
General Interest 0.11% 18.18x
Car Shopping 31.76% 17.73x
Auto Enthusiast Information Researchers 9.12% 17.41x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Used Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male