Dstillery Audiences

USED CAR SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Used Car Shoppers Audience

Below you'll find more information about the Used Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Used Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Used Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Used Car Shoppers audience is In-Market Car Shoppers.

Interest Composition Index
In-Market Car Shoppers 54.14% 31.59x
Auto Repair Researchers 49.66% 30.79x
Online Auto Shoppers 56.09% 28.26x
Nissan Vehicle Shoppers 43.98% 26.21x
Car Buyers 36.64% 25.65x
Ford Vehicle Shoppers 37.49% 23.28x
Classic Car Shoppers 37.29% 22.18x
Automotive Safety Researchers 35.01% 21.80x
Jeep Vehicle Shoppers 35.98% 21.79x
Toyota Vehicle Shopper 34.52% 21.78x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Interest attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Used Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Used Car Shoppers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.19x
Carhartt 0.20% 1.14x
Gap 0.02% 1.14x
Gymboree 0.01% 1.13x
Journeys 0.03% 1.13x
Jos A. Bank Clothiers 0.01% 1.11x
Maurices 0.03% 1.10x
Hollister 0.01% 1.09x
Aeropostale 0.01% 1.05x
Dressbarn 0.01% 1.03x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Location attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Used Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Used Car Shoppers audience is texas-speed.com.

Website Composition Index
texas-speed.com 1.16% 33.69x
superstreetonline.com 2.75% 31.38x
cardomain.com 1.86% 30.19x
autabuy.com 1.82% 28.73x
dragtimes.com 1.05% 28.60x
supraforums.com 1.07% 28.20x
hellcat.org 1.34% 27.99x
mustangandfords.com 1.84% 27.70x
theturboforums.com 1.03% 27.58x
pickuptrucks.com 1.27% 27.37x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Web attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Used Car Shoppers audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.52% 23.61x
Auto Body Upkeep & Repair Researchers 0.51% 19.67x
Motorsport Equipment 4.11% 18.14x
Car Shopping 30.51% 17.57x
Trucking 4.76% 17.46x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 17.08x
Marijuana 0.03% 16.18x
Auto Tires & Parts Repair Researchers 0.32% 15.22x
Auctions & Repossessions 0.07% 14.39x
Car Enthusiasts 9.92% 14.31x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Used Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male