Dstillery Audiences

USED CAR SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Used Car Shoppers Audience

Below you'll find more information about the Used Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Used Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Used Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Used Car Shoppers audience is Christmas Lights Shoppers.

Interest Composition Index
Christmas Lights Shoppers 17.79% 19.03x
Videographers 20.27% 18.82x
MLB Fans 21.50% 18.20x
Oil Brand Shoppers 21.98% 18.16x
Home Goods Supercenter Shoppers 12.02% 17.93x
Sports Memorabilia Shoppers 25.77% 17.39x
NCAA Fans 20.11% 17.37x
ESPN Enthusiasts 17.54% 15.96x
Men's Shoe Shoppers 9.57% 15.81x
Men's Clothing Shoppers 9.49% 15.79x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Interest attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Used Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Used Car Shoppers audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.37x
Chicos 0.01% 1.16x
Aeropostale 0.01% 1.15x
White House Black Market 0.01% 0.99x
Carhartt 0.12% 0.95x
Buckle 0.01% 0.91x
Old Navy 0.02% 0.86x
Victoria's Secret 0.02% 0.85x
Express 0.01% 0.85x
The Childrens Place 0.01% 0.82x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Location attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Used Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Used Car Shoppers audience is beckett.com.

Website Composition Index
beckett.com 2.68% 33.08x
waxpackgods.com 1.11% 30.20x
sportscollectorsdaily.com 2.70% 29.44x
rotoworld.com 1.12% 28.34x
oldsportscards.com 4.27% 24.69x
gamestop.com 1.52% 19.67x
hotels.com 1.21% 17.44x
baseballamerica.com 4.11% 17.18x
sportschatplace.com 1.00% 17.16x
expedia.com 2.12% 16.03x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Web attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Used Car Shoppers audience is Consumer Rewards.

Content Affinity Composition Index
Consumer Rewards 0.07% 20.54x
Discount Shopping 0.08% 12.75x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 5.88% 10.43x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.07% 9.66x
Antiques & Auctions 0.76% 9.51x
Oil & Energy 0.05% 9.48x
Virginia Athletics 0.11% 9.40x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.07% 9.19x
Collectibles - Coins & Sports Cards 1.15% 8.90x
Cardiac & Other Health Research 0.03% 8.46x
Composition Percentage: The overlap percentage between the Used Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Used Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Used Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male