Dstillery Audiences

VACUUM SHOPPERS

Audience Size: 6.4 Million Devices

Explore the Vacuum Shoppers Audience

Below you'll find more information about the Vacuum Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 6.4 million unique devices whose actions qualify for the Vacuum Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Vacuum Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vacuum Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 28.68% 18.36x
Blender Shoppers 31.12% 17.53x
Spa and Pool Owners 26.85% 17.53x
As Seen on TV Shoppers 33.51% 17.27x
Retired Health Insurance Researchers 26.08% 16.90x
Bargain Shopping Researchers 24.90% 16.89x
New Homeowners 30.73% 16.57x
Lawn & Garden Enthusiasts 27.13% 16.29x
Pet Food Shoppers 30.11% 16.26x
Discount Big Box Shoppers 22.40% 16.13x
Composition Percentage: The overlap percentage between the Vacuum Shoppers audience and the Interest attribute.
Index: A comparison of the Vacuum Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vacuum Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vacuum Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.21% 1.10x
LL Bean 0.01% 1.08x
Belk 0.02% 1.02x
Chicos 0.05% 0.98x
Lane Bryant 0.04% 0.98x
Dressbarn 0.04% 0.98x
REI 0.02% 0.91x
Supreme 0.00% 0.90x
Express Outlets 0.00% 0.90x
Talbots 0.04% 0.89x
Composition Percentage: The overlap percentage between the Vacuum Shoppers audience and the Location attribute.
Index: A comparison of the Vacuum Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vacuum Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vacuum Shoppers audience is bissell.com.

Website Composition Index
bissell.com 4.06% 44.70x
bulbhead.com 1.24% 39.61x
wdrake.com 1.11% 36.42x
hillspet.com 1.53% 36.23x
truevalue.com 5.17% 35.94x
asseenontvandbeyond.com 1.42% 35.85x
fleetfarm.com 1.43% 35.65x
hhgregg.com 1.49% 35.31x
armstrong.com 1.53% 34.44x
puritan.com 2.26% 34.41x
Composition Percentage: The overlap percentage between the Vacuum Shoppers audience and the Web attribute.
Index: A comparison of the Vacuum Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vacuum Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.18% 15.79x
Home Improvement Contractor 3.13% 14.51x
Holiday Gifts 1.49% 13.11x
Discount Shopping 7.64% 12.87x
Home Decoration - Crafts & Kids 2.45% 11.87x
Rural Living 0.19% 11.77x
Flags & Trump 0.12% 11.40x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.52% 11.02x
Shopping Catalogs 3.75% 10.91x
Low Budget Shoppers 2.66% 10.87x
Composition Percentage: The overlap percentage between the Vacuum Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Vacuum Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vacuum Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female