Dstillery Audiences

VAPING SHOPPERS

Audience Size: 4.6 Million Devices

Explore the Vaping Shoppers Audience

Below you'll find more information about the Vaping Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Vaping Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Vaping Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vaping Shoppers audience is PlayStation Enthusiasts.

Interest Composition Index
PlayStation Enthusiasts 21.94% 11.32x
Xbox Enthusiasts 18.02% 9.54x
Diablo Video Game Fans 15.80% 9.54x
Grand Theft Auto Video Game Fans 17.01% 9.03x
Call of Duty Enthusiasts 17.12% 8.97x
Destiny Video Game Fans 17.25% 8.92x
Hearthstone Video Game Fans 16.56% 8.89x
Online Role Playing Game Enthusiasts 15.68% 8.44x
Home Networking Researchers 14.08% 8.43x
eSports Enthusiasts 13.59% 8.40x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Interest attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vaping Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vaping Shoppers audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.36x
Journeys 0.03% 1.31x
Mens Wearhouse 0.03% 1.27x
Hollister 0.02% 1.26x
Dressbarn 0.02% 1.25x
Gymboree 0.02% 1.21x
Lane Bryant 0.02% 1.20x
J. Crew 0.01% 1.19x
Zumiez 0.02% 1.14x
Express 0.02% 1.11x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Location attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vaping Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vaping Shoppers audience is dsmtuners.com.

Website Composition Index
dsmtuners.com 1.10% 14.35x
prosettings.net 1.39% 14.33x
raider.io 1.13% 13.67x
blazerforum.com 1.05% 13.44x
warcraftlogs.com 1.57% 12.72x
performancetrucks.net 1.37% 12.52x
gamersheroes.com 5.02% 12.02x
gmtruckclub.com 1.63% 11.72x
gameranx.com 4.91% 11.51x
s10forum.com 1.04% 11.34x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Web attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vaping Shoppers audience is Vaping.

Content Affinity Composition Index
Vaping 0.19% 22.02x
Car Keys, Locks & Remotes 0.18% 8.50x
Motorsport Equipment 1.77% 8.10x
Cigars 0.01% 7.89x
Studio & Franchise Video Game Players 1.30% 7.18x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.03% 6.93x
Marijuana 0.01% 6.75x
Assorted Topics (Toys, T-Shirts, Volvos) 0.02% 6.65x
Phone & Computer Game Downloaders 0.03% 6.41x
Auto Body Upkeep & Repair Researchers 0.14% 5.81x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vaping Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male