Dstillery Audiences

VAPING SHOPPERS

Audience Size: 5.3 Million Devices

Explore the Vaping Shoppers Audience

Below you'll find more information about the Vaping Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Vaping Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Vaping Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vaping Shoppers audience is PlayStation Enthusiasts.

Interest Composition Index
PlayStation Enthusiasts 36.45% 19.90x
Xbox Enthusiasts 31.98% 17.01x
Call of Duty Enthusiasts 29.65% 16.92x
Grand Theft Auto Video Game Fans 30.18% 16.39x
Destiny Video Game Fans 28.27% 15.67x
eSports Enthusiasts 26.99% 15.27x
Skateboarding Enthusiasts 28.74% 15.22x
Cosplay Enthusiasts 29.86% 15.01x
Gamers 26.52% 14.91x
Diablo Video Game Fans 26.56% 14.82x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Interest attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vaping Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vaping Shoppers audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.28x
Buckle 0.07% 1.17x
Carhartt 0.38% 1.17x
Aeropostale 0.07% 1.14x
Journeys 0.12% 1.10x
Zumiez 0.09% 1.10x
Hollister 0.06% 1.10x
American Eagle Outfitters 0.06% 1.08x
Express 0.09% 1.07x
Old Navy 0.09% 1.07x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Location attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vaping Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vaping Shoppers audience is ejuiceconnect.com.

Website Composition Index
ejuiceconnect.com 1.48% 49.41x
giantvapes.com 4.65% 48.61x
myvaporstore.com 2.79% 39.21x
vapewild.com 2.82% 38.57x
vapingunderground.com 1.69% 32.68x
odealo.com 1.87% 28.45x
enjukuracing.com 1.04% 25.09x
ubi.com 3.41% 24.94x
mentalmars.com 2.20% 24.82x
playstation.com 2.52% 24.10x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Web attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vaping Shoppers audience is Vaping.

Content Affinity Composition Index
Vaping 3.46% 28.33x
Studio & Franchise Video Game Players 5.22% 14.03x
Marijuana 0.96% 13.55x
Airsoft & Paintball Equipment 0.58% 12.63x
Motorsport Equipment 4.95% 11.68x
Phone & Computer Game Downloaders 1.63% 10.68x
Sports - Golf, Hunting, Fishing 0.25% 10.01x
Cigars 0.22% 9.69x
Gadgets 0.23% 9.49x
Car Keys, Locks & Remotes 4.26% 9.34x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vaping Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male