Dstillery Audiences

VAPING SHOPPERS

Audience Size: 5 Million Devices

Explore the Vaping Shoppers Audience

Below you'll find more information about the Vaping Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Vaping Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Vaping Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vaping Shoppers audience is PlayStation Enthusiasts.

Interest Composition Index
PlayStation Enthusiasts 34.34% 16.77x
Xbox Enthusiasts 29.23% 15.15x
Call of Duty Enthusiasts 27.01% 14.39x
Grand Theft Auto Video Game Fans 27.10% 14.15x
Destiny Video Game Fans 26.08% 13.63x
Diablo Video Game Fans 23.22% 13.36x
eSports Enthusiasts 23.99% 13.36x
Skateboarding Enthusiasts 24.48% 13.18x
PokemonGo Fans 23.31% 12.89x
Cosplay Enthusiasts 28.30% 12.83x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Interest attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vaping Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vaping Shoppers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.02% 1.54x
Buckle 0.02% 1.27x
American Eagle Outfitters 0.02% 1.23x
Carhartt 0.19% 1.19x
Victoria's Secret 0.04% 1.18x
Hollister 0.01% 1.18x
Express 0.02% 1.15x
Journeys 0.02% 1.14x
Zumiez 0.02% 1.12x
Talbots 0.01% 1.07x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Location attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vaping Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vaping Shoppers audience is giantvapes.com.

Website Composition Index
giantvapes.com 2.82% 39.74x
myvaporstore.com 1.75% 33.32x
vapewild.com 1.83% 33.00x
vapingunderground.com 1.16% 28.11x
odealo.com 1.31% 25.68x
mentalmars.com 1.63% 22.92x
playerauctions.com 1.14% 22.48x
ubi.com 2.36% 21.09x
playstation.com 1.76% 19.38x
activision.com 2.59% 19.07x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Web attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vaping Shoppers audience is Vaping.

Content Affinity Composition Index
Vaping 2.11% 26.20x
Marijuana 0.58% 12.82x
Studio & Franchise Video Game Players 4.00% 12.49x
Airsoft & Paintball Equipment 0.35% 12.23x
Motorsport Equipment 3.88% 11.26x
Phone & Computer Game Downloaders 0.97% 10.95x
Texas Off-Roading 0.05% 10.59x
Sports - Golf, Hunting, Fishing 0.16% 10.13x
Hobby Drones & Remote-Controlled Cars 0.51% 9.86x
Cigars 0.15% 9.81x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vaping Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male