Dstillery Audiences

VAPING SHOPPERS

Audience Size: 1 Million Devices

Explore the Vaping Shoppers Audience

Below you'll find more information about the Vaping Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Vaping Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Vaping Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vaping Shoppers audience is PlayStation Enthusiasts.

Interest Composition Index
PlayStation Enthusiasts 26.40% 12.06x
Xbox Enthusiasts 23.04% 10.98x
Call of Duty Enthusiasts 21.21% 10.25x
Grand Theft Auto Video Game Fans 20.37% 10.15x
Hearthstone Video Game Fans 18.84% 10.05x
Destiny Video Game Fans 19.77% 10.01x
Diablo Video Game Fans 18.50% 9.96x
eSports Enthusiasts 18.23% 9.46x
Minecraft Video Game Fans 18.57% 9.42x
Online Role Playing Game Enthusiasts 18.20% 9.06x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Interest attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vaping Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vaping Shoppers audience is Buckle.

Location Composition Index
Buckle 0.01% 1.44x
LOFT 0.01% 1.40x
Mens Wearhouse 0.02% 1.25x
Old Navy 0.02% 1.16x
Journeys 0.01% 1.15x
Victoria's Secret 0.01% 1.11x
Express 0.01% 1.11x
Maurices 0.02% 1.09x
Carhartt 0.15% 1.03x
Chicos 0.01% 1.03x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Location attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vaping Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vaping Shoppers audience is giantvapes.com.

Website Composition Index
giantvapes.com 1.20% 33.29x
activision.com 1.14% 16.79x
destinygamewiki.com 1.21% 16.46x
mentalmars.com 1.17% 16.27x
powerpyx.com 2.60% 15.14x
leagueoflegends.com 1.07% 15.08x
shacknews.com 2.39% 14.51x
dsmtuners.com 1.22% 14.01x
gearnuke.com 1.20% 13.91x
stevivor.com 1.14% 13.54x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Web attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vaping Shoppers audience is Vaping.

Content Affinity Composition Index
Vaping 0.93% 19.78x
Airsoft & Paintball Equipment 0.17% 8.73x
Marijuana 0.22% 8.59x
Studio & Franchise Video Game Players 2.72% 8.29x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 8.20x
Motorsport Equipment 2.60% 7.91x
Phone & Computer Game Downloaders 0.37% 7.60x
Cigars 0.07% 7.33x
Sports - Golf, Hunting, Fishing 0.09% 7.27x
Hobby Drones & Remote-Controlled Cars 0.21% 7.01x
Composition Percentage: The overlap percentage between the Vaping Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Vaping Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vaping Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male