Dstillery Audiences

VERMONT TRIP PLANNERS

Audience Size: 2.9 Million Devices

Explore the Vermont Trip Planners Audience

Below you'll find more information about the Vermont Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Vermont Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Vermont Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vermont Trip Planners audience is Canoeing and Kayaking Enthusiasts.

Interest Composition Index
Canoeing and Kayaking Enthusiasts 35.00% 25.70x
Ski and Snowboard Apparel Shoppers 33.34% 24.63x
Boston Trip Planners 30.38% 21.56x
Custom Home Lighting Shoppers 27.57% 21.52x
Home Custom Bedroom Decorators 27.21% 21.51x
Discount Flight Searchers 28.46% 21.29x
Western Canada Skiers and Snowboarders 26.33% 21.09x
Travel Researchers 30.54% 20.98x
Home Interior Design Enthusiasts 29.19% 20.66x
Cape Cod News Readers 31.31% 20.51x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Interest attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vermont Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vermont Trip Planners audience is LL Bean.

Location Composition Index
LL Bean 0.03% 3.44x
Patagonia 0.05% 2.60x
Supreme 0.03% 2.52x
Ralph Lauren 0.05% 2.42x
Bonobos 0.14% 2.30x
Intermix 0.02% 2.09x
The North Face 0.05% 1.86x
REI 0.04% 1.80x
Everlane 0.01% 1.71x
Talbots 0.10% 1.71x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Location attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vermont Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vermont Trip Planners audience is stowe.com.

Website Composition Index
stowe.com 1.29% 74.22x
flynntix.org 1.26% 66.62x
goremountain.com 1.03% 66.14x
vermont.com 2.55% 63.98x
uvmhealth.org 1.17% 56.60x
nhmagazine.com 1.96% 53.10x
brettonwoods.com 1.12% 51.61x
skiessentials.com 1.13% 49.17x
massrealty.com 1.11% 49.14x
mychamplainvalley.com 3.51% 48.23x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Web attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vermont Trip Planners audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 11.35% 34.92x
Winter Sports & Gear 5.73% 26.83x
Sports - Skiing, Snowboarding 0.06% 24.11x
Washington D.C. Hotels 0.02% 23.90x
Online Games 4.65% 19.77x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.51% 17.82x
South Carolina Travel 0.37% 16.03x
New England & Ivy League Sports 4.98% 15.61x
New England Universities 10.93% 15.60x
New Hampshire News 7.46% 15.44x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vermont Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female