Explore the Vermont Trip Planners Audience
Below you'll find more information about the Vermont Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Vermont Trip Planners audience.
INTERESTS
The Vermont Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Vermont Trip Planners audience is Boston Trip Planners.
| Interest | Composition | Index |
| Boston Trip Planners | 30.45% | 18.05x |
| Canoeing and Kayaking Enthusiasts | 35.57% | 17.44x |
| Ski and Snowboard Apparel Shoppers | 27.43% | 17.38x |
| Travel Industry | 28.32% | 17.07x |
| Broadway Fans | 27.73% | 15.96x |
| Sporting Goods Shoppers | 25.29% | 15.49x |
| Coffee Lovers | 28.57% | 15.46x |
| Vacation Rental Accommodation Researchers | 28.13% | 14.84x |
| New York Trip Planners | 33.36% | 14.45x |
| Furniture and Appliances Industry | 23.04% | 14.37x |
Composition Percentage:
The overlap percentage between the Vermont Trip Planners audience and the Interest attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Vermont Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Vermont Trip Planners audience is Armani.
| Location | Composition | Index |
| Armani | 0.03% | 1.84x |
| Ann Taylor | 0.03% | 1.81x |
| Talbots | 0.06% | 1.81x |
| Uniqlo | 0.02% | 1.80x |
| Abercrombie & Fitch | 0.02% | 1.71x |
| Lululemon | 0.06% | 1.67x |
| J. Crew | 0.04% | 1.67x |
| Ralph Lauren | 0.01% | 1.62x |
| Club Monaco | 0.01% | 1.57x |
| Banana Republic | 0.05% | 1.54x |
Composition Percentage:
The overlap percentage between the Vermont Trip Planners audience and the Location attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
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WEBSITES
The Vermont Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Vermont Trip Planners audience is visitvt.com.
| Website | Composition | Index |
| visitvt.com | 0.20% | 102.80x |
| vtliving.com | 0.17% | 101.40x |
| madrivervalley.com | 0.25% | 98.11x |
| madriverglen.com | 0.31% | 94.53x |
| equinoxresort.com | 0.92% | 91.55x |
| loonmtn.com | 0.18% | 90.16x |
| essexcinemas.com | 0.42% | 88.50x |
| visitnh.gov | 0.38% | 87.74x |
| flynntix.org | 1.05% | 85.85x |
| vtfoodbank.org | 0.14% | 84.97x |
Composition Percentage:
The overlap percentage between the Vermont Trip Planners audience and the Web attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Vermont Trip Planners audience is Vermont Cluster.
| Content Affinity | Composition | Index |
| Vermont Cluster | 9.04% | 29.11x |
| Winter Sports & Gear | 5.06% | 22.08x |
| Sports - Skiing, Snowboarding | 0.07% | 19.00x |
| Online Games | 3.68% | 16.81x |
| Washington D.C. Hotels | 0.05% | 14.44x |
| New Hampshire News | 6.19% | 14.42x |
| Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) | 0.70% | 13.87x |
| New England & Ivy League Sports | 4.77% | 13.31x |
| New England Universities | 10.62% | 12.77x |
| Maine Cluster | 6.75% | 12.19x |
Composition Percentage:
The overlap percentage between the Vermont Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Vermont Trip Planners audience resonates most for the following age and income brackets.
Age
45-54
Income
$100,000-$149,999
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