Dstillery Audiences

VERMONT TRIP PLANNERS

Audience Size: 3.6 Million Devices

Explore the Vermont Trip Planners Audience

Below you'll find more information about the Vermont Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Vermont Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Vermont Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vermont Trip Planners audience is Boston Trip Planners.

Interest Composition Index
Boston Trip Planners 30.45% 18.05x
Canoeing and Kayaking Enthusiasts 35.57% 17.44x
Ski and Snowboard Apparel Shoppers 27.43% 17.38x
Travel Industry 28.32% 17.07x
Broadway Fans 27.73% 15.96x
Sporting Goods Shoppers 25.29% 15.49x
Coffee Lovers 28.57% 15.46x
Vacation Rental Accommodation Researchers 28.13% 14.84x
New York Trip Planners 33.36% 14.45x
Furniture and Appliances Industry 23.04% 14.37x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Interest attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vermont Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vermont Trip Planners audience is Armani.

Location Composition Index
Armani 0.03% 1.84x
Ann Taylor 0.03% 1.81x
Talbots 0.06% 1.81x
Uniqlo 0.02% 1.80x
Abercrombie & Fitch 0.02% 1.71x
Lululemon 0.06% 1.67x
J. Crew 0.04% 1.67x
Ralph Lauren 0.01% 1.62x
Club Monaco 0.01% 1.57x
Banana Republic 0.05% 1.54x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Location attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vermont Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vermont Trip Planners audience is visitvt.com.

Website Composition Index
visitvt.com 0.20% 102.80x
vtliving.com 0.17% 101.40x
madrivervalley.com 0.25% 98.11x
madriverglen.com 0.31% 94.53x
equinoxresort.com 0.92% 91.55x
loonmtn.com 0.18% 90.16x
essexcinemas.com 0.42% 88.50x
visitnh.gov 0.38% 87.74x
flynntix.org 1.05% 85.85x
vtfoodbank.org 0.14% 84.97x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Web attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vermont Trip Planners audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 9.04% 29.11x
Winter Sports & Gear 5.06% 22.08x
Sports - Skiing, Snowboarding 0.07% 19.00x
Online Games 3.68% 16.81x
Washington D.C. Hotels 0.05% 14.44x
New Hampshire News 6.19% 14.42x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.70% 13.87x
New England & Ivy League Sports 4.77% 13.31x
New England Universities 10.62% 12.77x
Maine Cluster 6.75% 12.19x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vermont Trip Planners audience resonates most for the following age and income brackets.
Age
45-54
Income
$100,000-$149,999