Dstillery Audiences

VERMONT TRIP PLANNERS

Audience Size: 3.3 Million Devices

Explore the Vermont Trip Planners Audience

Below you'll find more information about the Vermont Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Vermont Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Vermont Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vermont Trip Planners audience is Cape Cod News Readers.

Interest Composition Index
Cape Cod News Readers 30.78% 22.61x
Ivy League College Researchers 0.12% 22.44x
Work Hard, Play Hard Travelers 31.35% 21.80x
Ski and Snowboard Apparel Shoppers 31.51% 21.66x
Canoeing and Kayaking Enthusiasts 34.53% 21.47x
Western Canada Skiers and Snowboarders 25.94% 20.95x
Pet Boarding and Sitter Researchers 28.82% 20.77x
Home Lending Researchers 31.27% 20.67x
Discount Flight Searchers 29.59% 19.90x
New York City Events Researchers 30.01% 19.81x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Interest attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vermont Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vermont Trip Planners audience is vermont.com.

Website Composition Index
vermont.com 1.45% 56.15x
mychamplainvalley.com 2.50% 43.56x
visitportland.com 1.09% 43.33x
uvm.edu 2.30% 43.04x
sevendaysvt.com 5.68% 42.14x
visitlakegeorge.com 1.61% 42.06x
visitrhodeisland.com 1.68% 42.03x
rutlandherald.com 1.69% 40.35x
thebige.com 2.35% 40.07x
jordans.com 1.80% 39.19x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Web attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vermont Trip Planners audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 8.74% 35.93x
Winter Sports & Gear 3.13% 24.91x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 19.84x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.10% 18.71x
England Tourism 0.03% 17.86x
New England & Ivy League Sports 2.77% 17.54x
Upstate New York State Athletics 0.18% 16.34x
Institutional Investing 1.27% 15.88x
New England Universities 6.12% 15.66x
Online Games 4.53% 15.61x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vermont Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female