Dstillery Audiences

VERMONT TRIP PLANNERS

Audience Size: 3.7 Million Devices

Explore the Vermont Trip Planners Audience

Below you'll find more information about the Vermont Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Vermont Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Vermont Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vermont Trip Planners audience is Canoeing and Kayaking Enthusiasts.

Interest Composition Index
Canoeing and Kayaking Enthusiasts 37.75% 27.33x
Ski and Snowboard Apparel Shoppers 35.06% 26.17x
Custom Home Lighting Shoppers 30.36% 25.98x
Home Custom Bedroom Decorators 30.36% 25.98x
Cape Cod News Readers 33.88% 25.33x
Home Interior Design Enthusiasts 32.40% 25.06x
Boston Trip Planners 29.87% 25.01x
Discount Flight Searchers 32.80% 25.00x
Vacation Rental Accommodation Researchers 32.48% 24.88x
Home Lending Researchers 31.84% 24.72x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Interest attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vermont Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vermont Trip Planners audience is Supreme.

Location Composition Index
Supreme 0.02% 2.74x
LL Bean 0.02% 2.39x
Bonobos 0.19% 2.37x
Everlane 0.01% 2.35x
Ralph Lauren 0.02% 1.96x
Patagonia 0.02% 1.71x
Jos A. Bank Clothiers 0.42% 1.64x
Armani 0.04% 1.64x
White House Black Market 0.53% 1.58x
Intermix 0.01% 1.58x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Location attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vermont Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vermont Trip Planners audience is vermont.com.

Website Composition Index
vermont.com 1.94% 54.11x
ctvisit.com 2.62% 53.58x
shaws.com 1.41% 48.07x
mychamplainvalley.com 2.61% 46.52x
rutlandherald.com 1.51% 44.75x
mainetoday.com 1.45% 43.37x
visitportland.com 1.38% 41.76x
burlingtonfreepress.com 7.25% 41.52x
onthesnow.com 8.75% 41.25x
sevendaysvt.com 6.63% 40.33x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Web attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vermont Trip Planners audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 8.06% 32.72x
Winter Sports & Gear 3.39% 24.68x
Sports - Skiing, Snowboarding 0.03% 22.95x
Washington D.C. Hotels 0.01% 20.30x
Online Games 4.03% 17.17x
South Carolina Travel 0.20% 16.84x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.26% 15.89x
New England & Ivy League Sports 3.64% 15.67x
New England Universities 7.59% 15.55x
Upstate New York State Athletics 0.23% 15.49x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vermont Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male