Dstillery Audiences

VERMONT TRIP PLANNERS

Audience Size: 2.6 Million Devices

Explore the Vermont Trip Planners Audience

Below you'll find more information about the Vermont Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Vermont Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Vermont Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vermont Trip Planners audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 21.29% 24.81x
Cape Cod News Readers 28.98% 22.31x
Work Hard, Play Hard Travelers 24.24% 20.97x
Ski and Snowboard Apparel Shoppers 28.58% 20.70x
Home Lending Researchers 24.84% 19.42x
Pet Boarding and Sitter Researchers 21.34% 19.16x
New York City Events Researchers 23.61% 18.88x
Discount Flight Searchers 24.60% 18.77x
Home Interior Design Enthusiasts 21.58% 18.67x
Canoeing and Kayaking Enthusiasts 30.24% 18.50x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Interest attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vermont Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vermont Trip Planners audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.90x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Location attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vermont Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vermont Trip Planners audience is sevendaysvt.com.

Website Composition Index
sevendaysvt.com 3.91% 48.09x
benningtonbanner.com 1.16% 41.38x
rutlandherald.com 1.49% 41.16x
burlingtonfreepress.com 7.56% 38.02x
nationalgridus.com 1.15% 37.68x
caledonianrecord.com 1.19% 36.40x
wcax.com 13.06% 34.55x
ctvisit.com 3.82% 34.34x
bostoncentral.com 1.02% 34.28x
neren.com 1.03% 34.13x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Web attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vermont Trip Planners audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 6.89% 33.84x
Winter Sports & Gear 0.95% 21.52x
Institutional Investing 0.18% 20.38x
Home Decoration - Crafts & Kids 0.09% 16.95x
Upstate New York State Athletics 0.03% 15.28x
Chemicals 0.04% 14.81x
Online Games 3.61% 14.23x
Action Sports 0.52% 14.20x
National Parks 0.35% 13.41x
Shoes & Accessories 0.50% 13.39x
Composition Percentage: The overlap percentage between the Vermont Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Vermont Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vermont Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female