Dstillery Audiences

VIDEO GAME SHOPPERS

Audience Size: 2.4 Million Devices

Explore the Video Game Shoppers Audience

Below you'll find more information about the Video Game Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Video Game Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Video Game Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Video Game Shoppers audience is Video Gamers.

Interest Composition Index
Video Gamers 56.23% 51.30x
Destiny Video Game Fans 78.24% 45.35x
Game of Thrones Fans 63.17% 43.08x
Movie and Game Review Readers 80.97% 42.77x
Call of Duty Enthusiasts 80.23% 41.73x
Video and Computer Gaming Enthusiasts 59.21% 41.65x
PokemonGo Fans 73.89% 41.10x
PlayStation Enthusiasts 74.40% 39.62x
Gamers 73.42% 38.67x
Xbox Enthusiasts 80.02% 38.05x
Composition Percentage: The overlap percentage between the Video Game Shoppers audience and the Interest attribute.
Index: A comparison of the Video Game Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Video Game Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Video Game Shoppers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.26x
Mens Wearhouse 0.01% 1.25x
Maurices 0.02% 1.15x
Urban Outfitters 0.01% 0.97x
Old Navy 0.01% 0.85x
Composition Percentage: The overlap percentage between the Video Game Shoppers audience and the Location attribute.
Index: A comparison of the Video Game Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Video Game Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Video Game Shoppers audience is wikia.com.

Website Composition Index
wikia.com 1.04% 46.30x
usgamer.net 7.53% 42.85x
brightrockmedia.com 1.25% 41.41x
eorzeacollection.com 1.73% 40.98x
gamesfuze.com 1.07% 39.71x
gamebyte.com 2.33% 39.30x
mentalmars.com 2.49% 39.12x
emulatorgames.net 1.46% 38.82x
gamevoyagers.com 2.14% 38.64x
guidefall.com 5.65% 37.97x
Composition Percentage: The overlap percentage between the Video Game Shoppers audience and the Web attribute.
Index: A comparison of the Video Game Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Video Game Shoppers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 4.64% 22.78x
Anime 4.44% 17.50x
Casual & Nintendo Gamers 53.68% 17.35x
Magic & Games 10.67% 15.73x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.04% 14.48x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 13.92x
Online Mini Game Players 2.36% 13.62x
PC Gamers 15.82% 12.58x
Collectibles - Toys & Collectibles 8.88% 11.98x
Fantasy Name Generators 5.04% 11.59x
Composition Percentage: The overlap percentage between the Video Game Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Video Game Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Video Game Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male