Dstillery Audiences

VIRTUAL REALITY ENTHUSIASTS

Audience Size: 21.9 Thousand Devices

Explore the Virtual Reality Enthusiasts Audience

Below you'll find more information about the Virtual Reality Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 21.9 thousand unique devices whose actions qualify for the Virtual Reality Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Virtual Reality Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Virtual Reality Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 43.58% 130.58x
Video and Computer Gaming Enthusiasts 38.99% 123.53x
High End TV Shoppers 37.16% 116.24x
IT Decision Makers 37.16% 114.08x
eSports Enthusiasts 45.87% 108.65x
Mobile Phone Comparison Shoppers 32.57% 107.29x
Laptop Researchers 36.70% 101.41x
Gamers 45.87% 100.96x
Camera Review Readers 27.98% 99.42x
Movie and Game Review Readers 28.90% 97.13x
Composition Percentage: The overlap percentage between the Virtual Reality Enthusiasts audience and the Interest attribute.
Index: A comparison of the Virtual Reality Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Virtual Reality Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Virtual Reality Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.28% 1.49x
Chicos 0.01% 1.26x
Victoria's Secret 0.01% 1.10x
The Childrens Place 0.01% 1.06x
Mens Wearhouse 0.01% 1.03x
Maurices 0.01% 1.00x
Old Navy 0.01% 0.99x
Journeys 0.01% 0.97x
Composition Percentage: The overlap percentage between the Virtual Reality Enthusiasts audience and the Location attribute.
Index: A comparison of the Virtual Reality Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Virtual Reality Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Virtual Reality Enthusiasts audience is uploadvr.com.

Website Composition Index
uploadvr.com 1.38% 48.42x
gonintendo.com 1.41% 46.66x
gamasutra.com 1.62% 44.61x
roadtovr.com 4.84% 44.01x
msi.com 2.24% 43.09x
ubi.com 2.67% 42.66x
allgamers.com 1.75% 41.35x
dsogaming.com 5.81% 40.87x
gigabyte.com 1.49% 40.56x
gearnuke.com 3.48% 39.33x
Composition Percentage: The overlap percentage between the Virtual Reality Enthusiasts audience and the Web attribute.
Index: A comparison of the Virtual Reality Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Virtual Reality Enthusiasts audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 11.01% 31.78x
Technology News 27.52% 28.77x
PC Gamers 25.69% 26.57x
Casual & Nintendo Gamers 51.83% 22.89x
Minecraft Video Game Players 13.76% 22.75x
Robotics 0.73% 21.85x
Smartphones 36.70% 19.03x
Computers & Accessories 18.81% 18.37x
Build Your Own Computer Enthusiasts 18.81% 18.19x
Roleplay & Fantasy Games 0.51% 17.89x
Composition Percentage: The overlap percentage between the Virtual Reality Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Virtual Reality Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Virtual Reality Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male