Dstillery Audiences

VOLKSWAGEN VEHICLE SHOPPER

Audience Size: 3.6 Million Devices

Explore the Volkswagen Vehicle Shopper Audience

Below you'll find more information about the Volkswagen Vehicle Shopper audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Volkswagen Vehicle Shopper audience.

Dstillery Crafted Audiences

INTERESTS

The Volkswagen Vehicle Shopper audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Volkswagen Vehicle Shopper audience is Audi Vehicle Shoppers.

Interest Composition Index
Audi Vehicle Shoppers 36.71% 28.04x
Mazda Vehicle Shoppers 37.21% 26.87x
Honda Vehicle Shoppers 38.00% 26.62x
Auto Repair Researchers 36.48% 26.51x
Volvo Vehicle Shoppers 28.81% 25.94x
Jeep Vehicle Shoppers 36.89% 25.77x
Corvette Enthusiasts 36.17% 25.58x
Subaru Vehicle Shoppers 33.71% 25.23x
Acura Vehicle Shoppers 33.47% 24.72x
Ford Mustang Enthusiasts 33.46% 24.50x
Composition Percentage: The overlap percentage between the Volkswagen Vehicle Shopper audience and the Interest attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Volkswagen Vehicle Shopper audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Volkswagen Vehicle Shopper audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.37% 1.35x
Mens Wearhouse 0.58% 1.27x
White House Black Market 0.34% 1.22x
Bonobos 0.08% 1.19x
REI 0.02% 1.15x
Talbots 0.06% 1.14x
Johnston and Murphy 0.35% 1.08x
Buckle 0.23% 1.08x
Express Outlets 0.01% 1.07x
Madewell 0.04% 1.05x
Composition Percentage: The overlap percentage between the Volkswagen Vehicle Shopper audience and the Location attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
Dstillery Web Insights

WEBSITES

The Volkswagen Vehicle Shopper audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Volkswagen Vehicle Shopper audience is vwforum.com.

Website Composition Index
vwforum.com 1.48% 112.52x
urotuning.com 1.69% 95.84x
shopdap.com 3.09% 94.32x
passatworld.com 2.87% 92.45x
vwvortex.com 19.15% 88.80x
newbeetle.org 2.17% 87.80x
clubtouareg.com 1.06% 85.35x
myturbodiesel.com 1.71% 77.12x
goapr.com 2.87% 65.63x
rmeuropean.com 2.04% 56.42x
Composition Percentage: The overlap percentage between the Volkswagen Vehicle Shopper audience and the Web attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Volkswagen Vehicle Shopper audience is Car Enthusiasts.

Content Affinity Composition Index
Car Enthusiasts 15.79% 19.68x
Auto Body Upkeep & Repair Researchers 5.58% 17.78x
Motorsport Equipment 8.55% 17.42x
Motorcycles & Snowmobiles 8.85% 16.92x
Auto Enthusiast Information Researchers 13.83% 16.79x
Auto Tires & Parts Repair Researchers 3.61% 16.21x
Car Keys, Locks & Remotes 9.29% 16.02x
Home Improvement Contractor 1.45% 14.19x
Trucking 10.30% 13.80x
Malaya 0.26% 12.78x
Composition Percentage: The overlap percentage between the Volkswagen Vehicle Shopper audience and the Content Affinity attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Volkswagen Vehicle Shopper audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male