Explore the Volkswagen Vehicle Shopper Audience
Below you'll find more information about the Volkswagen Vehicle Shopper audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Volkswagen Vehicle Shopper audience.
INTERESTS
The Volkswagen Vehicle Shopper audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Volkswagen Vehicle Shopper audience is Audi Vehicle Shoppers.
| Interest | Composition | Index |
| Audi Vehicle Shoppers | 36.96% | 22.58x |
| Auto Repair Researchers | 34.93% | 20.71x |
| Subaru Vehicle Shoppers | 31.42% | 19.97x |
| Automotive Industry | 30.81% | 19.81x |
| Jeep Vehicle Shoppers | 34.65% | 19.80x |
| Kia Vehicle Shoppers | 31.83% | 19.47x |
| Corvette Enthusiasts | 34.44% | 19.41x |
| Acura Vehicle Shoppers | 31.30% | 18.81x |
| Ford Mustang Enthusiasts | 31.93% | 18.79x |
| Car Buyers | 30.21% | 18.66x |
Composition Percentage:
The overlap percentage between the Volkswagen Vehicle Shopper audience and the Interest attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
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APPAREL RETAILERS
The Volkswagen Vehicle Shopper audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Volkswagen Vehicle Shopper audience is Express.
| Location | Composition | Index |
| Express | 0.03% | 1.26x |
| Ralph Lauren | 0.01% | 1.10x |
| Journeys | 0.02% | 1.10x |
| Carhartt | 0.18% | 1.06x |
| Saint Laurent Paris | 0.01% | 1.06x |
| Belk | 0.01% | 1.03x |
| Lane Bryant | 0.03% | 1.03x |
| Charlotte Russe | 0.01% | 1.03x |
| Tommy Bahama | 0.02% | 1.01x |
| The North Face | 0.02% | 1.01x |
Composition Percentage:
The overlap percentage between the Volkswagen Vehicle Shopper audience and the Location attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
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WEBSITES
The Volkswagen Vehicle Shopper audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Volkswagen Vehicle Shopper audience is vwforum.com.
| Website | Composition | Index |
| vwforum.com | 1.38% | 95.40x |
| myfastgti.com | 0.40% | 91.69x |
| jettajunkie.com | 0.40% | 89.31x |
| jettaforums.com | 0.04% | 88.85x |
| vwvortex.com | 11.15% | 87.56x |
| r32oc.com | 0.05% | 83.62x |
| passatworld.com | 2.42% | 81.25x |
| newbeetle.org | 1.64% | 80.29x |
| volkswagenforum.com | 0.38% | 79.58x |
| colonialparkmall.com | 0.09% | 79.12x |
Composition Percentage:
The overlap percentage between the Volkswagen Vehicle Shopper audience and the Web attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Volkswagen Vehicle Shopper audience is Car Enthusiasts.
| Content Affinity | Composition | Index |
| Car Enthusiasts | 16.42% | 22.20x |
| Motorcycles & Snowmobiles | 6.77% | 20.00x |
| Auto Enthusiast Information Researchers | 14.07% | 18.23x |
| Motorsport Equipment | 8.76% | 17.43x |
| Auto Body Upkeep & Repair Researchers | 7.73% | 17.18x |
| Car Keys, Locks & Remotes | 9.67% | 16.61x |
| Auto Tires & Parts Repair Researchers | 5.05% | 13.74x |
| Home Improvement Contractor | 3.32% | 13.25x |
| Trucking | 11.89% | 12.83x |
| Car Shopping | 11.11% | 12.24x |
Composition Percentage:
The overlap percentage between the Volkswagen Vehicle Shopper audience and the Content Affinity attribute.
Index: A comparison of the Volkswagen Vehicle Shopper audience to the internet population.
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DEMOGRAPHICS
The Volkswagen Vehicle Shopper audience resonates most for the following age and income brackets.
Age
25-34
Income
Over $250,000
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