Explore the Volvo Vehicle Shoppers Audience
Below you'll find more information about the Volvo Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Volvo Vehicle Shoppers audience.
INTERESTS
The Volvo Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Volvo Vehicle Shoppers audience is Volkswagen Vehicle Shopper.
| Interest | Composition | Index |
| Volkswagen Vehicle Shopper | 31.24% | 47.01x |
| Audi Vehicle Shoppers | 34.64% | 46.33x |
| Subaru Vehicle Shoppers | 28.40% | 42.33x |
| Mercedes-Benz Vehicle Shoppers | 37.26% | 40.40x |
| Auto Show Enthusiasts | 30.07% | 37.18x |
| Mazda Vehicle Shoppers | 32.80% | 37.07x |
| Kia Vehicle Shoppers | 25.73% | 34.67x |
| Tire Shoppers | 25.94% | 33.96x |
| Acura Vehicle Shoppers | 40.24% | 33.52x |
| Japanese Luxury Car Enthusiasts | 39.67% | 33.38x |
Composition Percentage:
The overlap percentage between the Volvo Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Volvo Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Volvo Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Volvo Vehicle Shoppers audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 1.55x |
| Express | 0.01% | 1.24x |
| American Eagle Outfitters | 0.01% | 1.23x |
| H&M | 0.01% | 1.15x |
| Zumiez | 0.02% | 1.14x |
| Old Navy | 0.01% | 0.94x |
| Journeys | 0.01% | 0.77x |
| Maurices | 0.02% | 0.77x |
| Gymboree | 0.01% | 0.74x |
Composition Percentage:
The overlap percentage between the Volvo Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Volvo Vehicle Shoppers audience to the internet population.
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WEBSITES
The Volvo Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Volvo Vehicle Shoppers audience is swedespeed.com.
| Website | Composition | Index |
| swedespeed.com | 4.99% | 95.12x |
| volvoforums.com | 3.05% | 49.84x |
| dsmtuners.com | 2.22% | 43.24x |
| supraforums.com | 1.04% | 42.49x |
| gmforum.com | 1.13% | 41.47x |
| troubleshootmyvehicle.com | 1.03% | 40.27x |
| ck5.com | 1.35% | 40.24x |
| gmfullsize.com | 2.75% | 39.32x |
| fordforum.com | 1.31% | 39.25x |
| ffcars.com | 1.08% | 39.14x |
Composition Percentage:
The overlap percentage between the Volvo Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Volvo Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Volvo Vehicle Shoppers audience is Motorsport Equipment.
| Content Affinity | Composition | Index |
| Motorsport Equipment | 3.04% | 27.18x |
| Trucking | 1.67% | 26.51x |
| Auto Body Upkeep & Repair Researchers | 0.13% | 23.13x |
| Auto Enthusiast Information Researchers | 7.03% | 22.39x |
| Car Enthusiasts | 11.99% | 21.96x |
| Car Shopping | 6.96% | 18.66x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 0.76% | 18.07x |
| Power Tools | 0.75% | 16.98x |
| Recreational Motor Sport Enthusiasts | 1.47% | 16.45x |
| Classic Car Enthusiasts | 16.05% | 16.27x |
Composition Percentage:
The overlap percentage between the Volvo Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Volvo Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Volvo Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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