Dstillery Audiences

WASHINGTON DC TRIP PLANNERS

Audience Size: 4.2 Million Devices

Explore the Washington DC Trip Planners Audience

Below you'll find more information about the Washington DC Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Washington DC Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Washington DC Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Washington DC Trip Planners audience is Norfolk and Virginia Beach Trip Planners.

Interest Composition Index
Norfolk and Virginia Beach Trip Planners 42.38% 23.65x
Mid-Atlantic Voters 35.49% 21.35x
South Atlantic State Fair Visitors 32.42% 19.41x
North Carolina Travel Researchers 25.30% 14.72x
Myrtle Beach Trip Planners 21.05% 13.50x
Sea World Park Trip Planners 20.17% 12.74x
Retired Government Employees 17.71% 12.59x
Federal Employee Benefits Researchers 17.64% 12.50x
Mid-Range Grocery Shoppers 17.99% 10.76x
Pennsylvania County and Local Fair Visitors 18.77% 10.53x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Interest attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Washington DC Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Washington DC Trip Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.19x
Talbots 0.01% 1.09x
White House Black Market 0.01% 0.89x
Chicos 0.01% 0.80x
Journeys 0.02% 0.80x
Banana Republic 0.01% 0.74x
LOFT 0.01% 0.70x
Victoria's Secret 0.02% 0.69x
The Childrens Place 0.01% 0.65x
Carhartt 0.09% 0.60x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Location attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Washington DC Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Washington DC Trip Planners audience is visitrichmondva.com.

Website Composition Index
visitrichmondva.com 1.70% 47.31x
visitroanokeva.com 2.71% 46.52x
massresort.com 2.38% 45.80x
visitwilliamsburg.com 1.77% 43.64x
fxva.com 1.20% 43.55x
sentara.com 1.21% 42.52x
wolftrap.org 1.26% 42.44x
visitalexandriava.com 1.84% 42.42x
richmondmagazine.com 1.17% 41.94x
visitvirginiabeach.com 2.82% 40.85x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Web attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Washington DC Trip Planners audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 0.61% 21.93x
South Carolina Beach Travel 1.99% 18.31x
Washington & Northern Virginia 22.66% 17.65x
Virginia News 54.01% 17.39x
Mid-Atlantic Beaches 0.20% 12.91x
Delaware Cluster 4.39% 10.63x
Baltimore Cluster 22.82% 8.70x
Lacrosse College Athletics 0.54% 8.70x
North Carolina Education 7.15% 7.86x
London Tourism 0.05% 7.85x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Washington DC Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female