Dstillery Audiences

WASHINGTON DC TRIP PLANNERS

Audience Size: 3.3 Million Devices

Explore the Washington DC Trip Planners Audience

Below you'll find more information about the Washington DC Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Washington DC Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Washington DC Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Washington DC Trip Planners audience is Norfolk and Virginia Beach Trip Planners.

Interest Composition Index
Norfolk and Virginia Beach Trip Planners 42.67% 23.54x
Mid-Atlantic Voters 33.84% 22.65x
South Atlantic State Fair Visitors 31.70% 20.37x
Federal Employee Benefits Researchers 15.52% 14.87x
Retired Government Employees 15.44% 14.60x
North Carolina Travel Researchers 23.95% 14.10x
Myrtle Beach Trip Planners 18.39% 13.12x
Sea World Park Trip Planners 18.73% 12.88x
Washington Nationals Fans 11.90% 11.00x
North Carolina Football Fans 15.34% 10.54x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Interest attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Washington DC Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Washington DC Trip Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.62x
White House Black Market 0.01% 1.62x
The Childrens Place 0.01% 1.10x
Old Navy 0.01% 0.78x
Carhartt 0.10% 0.75x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Location attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Washington DC Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Washington DC Trip Planners audience is goshenandoah.com.

Website Composition Index
goshenandoah.com 1.48% 40.39x
massresort.com 1.17% 38.91x
visitroanokeva.com 1.24% 38.41x
funinfairfaxva.com 1.26% 37.50x
visitwilliamsburg.com 2.53% 36.32x
visitalexandriava.com 1.05% 36.00x
visitvirginiabeach.com 1.37% 35.03x
virginia.gov 7.14% 33.74x
suffolknewsherald.com 1.10% 32.66x
swvatoday.com 1.47% 32.54x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Web attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Washington DC Trip Planners audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 0.26% 19.99x
South Carolina Beach Travel 0.91% 16.00x
Washington & Northern Virginia 19.56% 15.84x
Virginia News 51.84% 15.54x
Mid-Atlantic Beaches 0.15% 10.70x
Delaware Cluster 4.62% 10.00x
Baltimore Cluster 24.04% 7.75x
North Carolina Education 7.07% 7.20x
Lacrosse College Athletics 0.22% 6.91x
Southeast College Athletics 0.32% 6.78x
Composition Percentage: The overlap percentage between the Washington DC Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Washington DC Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Washington DC Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female