Dstillery Audiences

WASHINGTON SKIERS AND SNOWBOARDERS

Audience Size: 5.3 Million Devices

Explore the Washington Skiers and Snowboarders Audience

Below you'll find more information about the Washington Skiers and Snowboarders audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Washington Skiers and Snowboarders audience.

Dstillery Crafted Audiences

INTERESTS

The Washington Skiers and Snowboarders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Washington Skiers and Snowboarders audience is Western Canada Skiers and Snowboarders.

Interest Composition Index
Western Canada Skiers and Snowboarders 30.54% 21.96x
Oregon Trip Planners 28.65% 14.36x
Seattle Seahawks Fans 27.39% 13.96x
Ski and Snowboard Apparel Shoppers 24.99% 13.68x
North West State Fair Visitors 30.98% 13.29x
Montana and Idaho Trip Planners 26.19% 13.24x
Colorado Skiers and Snowboarders 26.16% 12.73x
Washington County and Local Fair Visitors 26.27% 11.97x
Rock Climbing Enthusiasts 24.76% 11.96x
Seattle Trip Planners 28.33% 11.17x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Interest attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Washington Skiers and Snowboarders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Washington Skiers and Snowboarders audience is Patagonia.

Location Composition Index
Patagonia 0.02% 2.96x
Columbia 0.02% 2.63x
The North Face 0.03% 2.62x
REI 0.02% 2.36x
Urban Outfitters 0.04% 1.70x
Lululemon 0.05% 1.68x
Free People 0.03% 1.67x
American Apparel 0.03% 1.62x
Eddie Bauer 0.02% 1.60x
Bonobos 0.01% 1.53x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Location attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Washington Skiers and Snowboarders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Washington Skiers and Snowboarders audience is wsdot.com.

Website Composition Index
wsdot.com 3.49% 49.27x
summitatsnoqualmie.com 1.42% 42.19x
seattlesymphony.org 1.55% 40.40x
wa.gov 2.16% 38.16x
wenatcheeworld.com 1.25% 36.02x
wta.org 5.19% 35.08x
everettclinic.com 1.05% 34.96x
vailresortscareers.com 1.02% 33.85x
greaterseattleonthecheap.com 1.31% 33.27x
seattlemet.com 3.49% 29.51x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Web attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Washington Skiers and Snowboarders audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 13.73% 20.29x
Winter Sports & Gear 2.21% 14.88x
Pacific Northwest Information Research Cluster 19.42% 12.92x
Backpacking 4.57% 11.67x
Sports - Skiing, Snowboarding 0.01% 11.57x
Action Sports 0.79% 8.67x
Sports - Golf, Hunting, Fishing 0.20% 8.62x
National Parks 1.47% 8.50x
Colorado Snow 1.49% 8.47x
Pac 12 Sports 0.71% 8.14x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Content Affinity attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Washington Skiers and Snowboarders audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male