Dstillery Audiences

WASHINGTON SKIERS AND SNOWBOARDERS

Audience Size: 3.4 Million Devices

Explore the Washington Skiers and Snowboarders Audience

Below you'll find more information about the Washington Skiers and Snowboarders audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Washington Skiers and Snowboarders audience.

Dstillery Crafted Audiences

INTERESTS

The Washington Skiers and Snowboarders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Washington Skiers and Snowboarders audience is Western Canada Skiers and Snowboarders.

Interest Composition Index
Western Canada Skiers and Snowboarders 32.78% 20.88x
Seattle Seahawks Fans 27.67% 15.87x
North West State Fair Visitors 31.83% 14.94x
Montana and Idaho Trip Planners 21.98% 14.20x
Washington County and Local Fair Visitors 26.82% 14.16x
Oregon Trip Planners 25.15% 14.09x
Gonzaga Bulldogs Fans 18.21% 13.06x
Ski and Snowboard Apparel Shoppers 17.87% 12.22x
Rock Climbing Enthusiasts 17.61% 11.59x
Social Distancing Content Readers 9.60% 11.54x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Interest attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Washington Skiers and Snowboarders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Washington Skiers and Snowboarders audience is REI.

Location Composition Index
REI 0.01% 3.58x
Eddie Bauer 0.02% 2.28x
Urban Outfitters 0.01% 2.00x
Zumiez 0.03% 1.89x
Michael Kors 0.02% 1.82x
Forever 21 0.02% 1.72x
Lululemon 0.01% 1.72x
Coach 0.01% 1.64x
H&M 0.02% 1.56x
Gap 0.03% 1.52x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Location attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Washington Skiers and Snowboarders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Washington Skiers and Snowboarders audience is wsdot.com.

Website Composition Index
wsdot.com 3.01% 54.60x
seattle.gov 1.85% 41.74x
wa.gov 7.17% 41.23x
wenatcheeworld.com 2.29% 35.53x
evergreenhealth.com 1.23% 34.35x
onthesnow.com 6.34% 33.56x
greaterseattleonthecheap.com 1.34% 32.37x
goskagit.com 1.49% 30.28x
nbcrightnow.com 2.72% 29.78x
yakimaherald.com 2.86% 29.18x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Web attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Washington Skiers and Snowboarders audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 0.46% 19.62x
Pacific Northwest Sports & News Cluster 10.11% 19.33x
Pacific Northwest Information Research Cluster 21.57% 13.35x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.02% 11.12x
Action Sports 0.28% 10.13x
Colorado Snow 0.95% 8.62x
Backpacking 3.69% 8.46x
Retail Industry News 0.06% 8.34x
Pac 12 Sports 0.61% 6.86x
Cheerleading 0.01% 6.35x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Content Affinity attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Washington Skiers and Snowboarders audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male