Dstillery Audiences

WASHINGTON SKIERS AND SNOWBOARDERS

Audience Size: 3.4 Million Devices

Explore the Washington Skiers and Snowboarders Audience

Below you'll find more information about the Washington Skiers and Snowboarders audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Washington Skiers and Snowboarders audience.

Dstillery Crafted Audiences

INTERESTS

The Washington Skiers and Snowboarders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Washington Skiers and Snowboarders audience is Western Canada Skiers and Snowboarders.

Interest Composition Index
Western Canada Skiers and Snowboarders 31.41% 21.28x
Seattle Seahawks Fans 26.16% 15.07x
North West State Fair Visitors 31.64% 14.31x
Washington County and Local Fair Visitors 26.25% 14.11x
Oregon Trip Planners 23.85% 13.97x
Montana and Idaho Trip Planners 19.69% 13.81x
Gonzaga Bulldogs Fans 16.98% 12.69x
Social Distancing Content Readers 7.90% 12.28x
Ski and Snowboard Apparel Shoppers 15.15% 12.01x
Rock Climbing Enthusiasts 15.43% 11.51x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Interest attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Washington Skiers and Snowboarders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Washington Skiers and Snowboarders audience is REI.

Location Composition Index
REI 0.01% 3.36x
Urban Outfitters 0.01% 1.99x
Eddie Bauer 0.02% 1.97x
Zumiez 0.03% 1.74x
H&M 0.02% 1.59x
J. Crew 0.02% 1.50x
White House Black Market 0.03% 1.45x
Lululemon 0.01% 1.44x
Forever 21 0.02% 1.43x
LOFT 0.03% 1.40x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Location attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Washington Skiers and Snowboarders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Washington Skiers and Snowboarders audience is wsdot.com.

Website Composition Index
wsdot.com 3.71% 54.81x
seattle.gov 1.90% 41.84x
wa.gov 5.79% 41.39x
onthesnow.com 6.64% 38.55x
wenatcheeworld.com 1.85% 37.00x
greaterseattleonthecheap.com 1.21% 32.52x
goskagit.com 1.32% 31.85x
kgmi.com 1.35% 30.17x
nbcrightnow.com 2.51% 29.28x
yakimaherald.com 2.54% 28.75x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Web attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Washington Skiers and Snowboarders audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 8.39% 22.44x
Winter Sports & Gear 0.38% 20.43x
Pacific Northwest Information Research Cluster 20.81% 14.39x
Action Sports 0.23% 12.93x
Mid-Atlantic Beaches 0.02% 10.05x
Colorado Snow 0.79% 9.01x
Backpacking 2.49% 8.39x
Clean Energy 0.06% 8.08x
Pac 12 Sports 0.74% 7.20x
Weather Information 0.03% 6.93x
Composition Percentage: The overlap percentage between the Washington Skiers and Snowboarders audience and the Content Affinity attribute.
Index: A comparison of the Washington Skiers and Snowboarders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Washington Skiers and Snowboarders audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male