Dstillery Audiences

WATERFRONT VACATIONERS

Audience Size: 2.7 Million Devices

Explore the Waterfront Vacationers Audience

Below you'll find more information about the Waterfront Vacationers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Waterfront Vacationers audience.

Dstillery Crafted Audiences

INTERESTS

The Waterfront Vacationers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Waterfront Vacationers audience is Country Home Decorators.

Interest Composition Index
Country Home Decorators 35.28% 38.92x
Home Lending Researchers 31.61% 38.56x
Texas Activity Researchers 28.71% 38.27x
Retirement Financial Account Researchers 32.41% 38.25x
Home Exterior Design Enthusiasts 31.12% 38.12x
Realtors & Real Estate Researchers 30.40% 38.06x
Retired Wealthy Assisted Living Researchers 33.64% 37.62x
Spa and Pool Owners 32.33% 35.86x
Vacation Rental Accommodation Researchers 30.12% 35.32x
Pontoon Boat Researchers 33.19% 34.59x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Interest attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Waterfront Vacationers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Waterfront Vacationers audience is Belk.

Location Composition Index
Belk 0.01% 1.63x
Jos A. Bank Clothiers 0.33% 1.44x
Talbots 0.04% 1.35x
Chicos 0.05% 1.31x
Gymboree 0.02% 1.20x
Mens Wearhouse 0.44% 1.16x
Buckle 0.09% 1.13x
Eddie Bauer 0.02% 1.13x
White House Black Market 0.07% 1.08x
Brooks Brothers 0.03% 1.00x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Location attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Waterfront Vacationers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Waterfront Vacationers audience is lakehouse.com.

Website Composition Index
lakehouse.com 6.66% 82.33x
flwfishing.com 1.64% 55.11x
landsoftexas.com 1.22% 50.89x
landflip.com 3.04% 49.03x
landsofamerica.com 4.28% 47.95x
boatus.com 1.10% 46.64x
farmflip.com 2.38% 44.16x
vacationrentals.com 1.25% 42.79x
dongardner.com 1.38% 42.04x
academy.com 1.44% 41.69x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Web attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Waterfront Vacationers audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.56% 25.07x
Beach Vacations 21.37% 22.25x
Rural Living 0.19% 19.58x
Mexico Travel 0.98% 17.89x
Home Improvement Contractor 1.98% 17.47x
South Carolina Beach Travel 3.79% 17.21x
Home Decoration - Crafts & Kids 2.41% 16.69x
Yard Structures 3.84% 16.60x
Pool Cleaning 1.72% 16.48x
Tiny & Modular Home Researchers 5.36% 16.23x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Content Affinity attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Waterfront Vacationers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female