Dstillery Audiences

WATERFRONT VACATIONERS

Audience Size: 2.4 Million Devices

Explore the Waterfront Vacationers Audience

Below you'll find more information about the Waterfront Vacationers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Waterfront Vacationers audience.

Dstillery Crafted Audiences

INTERESTS

The Waterfront Vacationers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Waterfront Vacationers audience is Country Home Decorators.

Interest Composition Index
Country Home Decorators 31.91% 39.88x
Home Exterior Design Enthusiasts 29.38% 38.43x
Texas Activity Researchers 27.26% 37.70x
Retirement Financial Account Researchers 30.74% 37.60x
Home Lending Researchers 32.93% 37.41x
Retired Wealthy Assisted Living Researchers 31.65% 36.60x
Realtors & Real Estate Researchers 31.22% 35.85x
Spa and Pool Owners 31.35% 35.58x
Pontoon Boat Researchers 32.51% 34.72x
Vacation Planners 34.00% 34.67x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Interest attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Waterfront Vacationers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Waterfront Vacationers audience is Belk.

Location Composition Index
Belk 0.02% 1.69x
Jos A. Bank Clothiers 0.45% 1.56x
LL Bean 0.01% 1.46x
Mens Wearhouse 0.60% 1.29x
Chicos 0.08% 1.24x
Buckle 0.21% 1.22x
White House Black Market 0.25% 1.17x
Talbots 0.05% 1.14x
Johnston and Murphy 0.16% 1.14x
Bonobos 0.06% 1.00x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Location attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Waterfront Vacationers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Waterfront Vacationers audience is lakehouse.com.

Website Composition Index
lakehouse.com 6.42% 63.73x
landsoftexas.com 1.09% 49.09x
flwfishing.com 1.45% 47.46x
landsofamerica.com 3.85% 45.42x
vacationrentals.com 1.06% 38.29x
landflip.com 3.08% 38.23x
dongardner.com 1.19% 37.17x
mhsrv.com 2.29% 37.06x
academy.com 1.22% 35.26x
farmflip.com 2.41% 35.01x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Web attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Waterfront Vacationers audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.50% 23.86x
Beach Vacations 19.90% 23.50x
Rural Living 0.18% 18.64x
Mexico Travel 0.90% 17.54x
Texas Off-Roading 0.17% 17.26x
Home Improvement Contractor 1.83% 17.21x
Home Decoration - Crafts & Kids 2.37% 16.18x
Holiday Gifts 1.05% 15.93x
Yard Structures 4.11% 15.76x
Fishing 7.24% 15.62x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Content Affinity attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Waterfront Vacationers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female