Dstillery Audiences

WATERFRONT VACATIONERS

Audience Size: 2.8 Million Devices

Explore the Waterfront Vacationers Audience

Below you'll find more information about the Waterfront Vacationers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Waterfront Vacationers audience.

Dstillery Crafted Audiences

INTERESTS

The Waterfront Vacationers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Waterfront Vacationers audience is Retirement Financial Account Researchers.

Interest Composition Index
Retirement Financial Account Researchers 34.22% 24.02x
Realtors & Real Estate Researchers 30.44% 23.58x
Texas Activity Researchers 28.84% 23.39x
Country Home Decorators 35.21% 23.22x
Retired Wealthy Assisted Living Researchers 35.00% 22.73x
Home Exterior Design Enthusiasts 32.51% 22.35x
Spa and Pool Owners 32.16% 21.90x
Vacation Rental Accommodation Researchers 30.19% 20.79x
Pontoon Boat Researchers 33.62% 20.60x
Nashville Activity Researchers 27.91% 20.28x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Interest attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Waterfront Vacationers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Waterfront Vacationers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.89x
Express Outlets 0.01% 1.51x
Jos A. Bank Clothiers 0.22% 1.35x
Belk 0.01% 1.33x
Chicos 0.05% 1.26x
Brooks Brothers 0.04% 1.15x
Talbots 0.05% 1.15x
Carhartt 0.10% 1.15x
Mens Wearhouse 0.27% 1.08x
Old Navy 0.07% 1.08x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Location attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Waterfront Vacationers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Waterfront Vacationers audience is lakehouse.com.

Website Composition Index
lakehouse.com 6.41% 86.95x
iboats.com 1.07% 54.71x
flwfishing.com 1.73% 53.32x
landsofamerica.com 3.84% 52.51x
landflip.com 2.71% 52.25x
landsoftexas.com 1.13% 51.39x
boatus.com 1.21% 51.32x
farmflip.com 2.10% 46.84x
lakelubbers.com 1.39% 45.01x
academy.com 1.66% 44.68x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Web attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Waterfront Vacationers audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.62% 20.56x
Beach Vacations 23.51% 17.34x
Rural Living 0.20% 16.19x
South Carolina Beach Travel 3.85% 15.66x
Yard Structures 3.75% 15.32x
Home Improvement Contractor 2.24% 15.19x
Mexico Travel 1.07% 14.58x
Home Decoration - Crafts & Kids 2.53% 14.53x
Pool Cleaning 1.78% 14.38x
Tiny & Modular Home Researchers 5.24% 14.31x
Composition Percentage: The overlap percentage between the Waterfront Vacationers audience and the Content Affinity attribute.
Index: A comparison of the Waterfront Vacationers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Waterfront Vacationers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female