Explore the Wedding Content Readers Audience
Below you'll find more information about the Wedding Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 836.3 thousand unique devices whose actions qualify for the Wedding Content Readers audience.
INTERESTS
The Wedding Content Readers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Wedding Content Readers audience is Wedding Registrants.
| Interest | Composition | Index |
| Wedding Registrants | 64.42% | 84.83x |
| Brides & Wedding Planners | 79.85% | 75.60x |
| Engagement Ring Shoppers | 27.84% | 52.60x |
| Trendy Shoe Shoppers | 18.54% | 50.13x |
| Home Custom Bedroom Decorators | 5.47% | 46.90x |
| Custom Home Lighting Shoppers | 5.47% | 46.90x |
| Jewelry & Watch Shoppers | 35.84% | 46.51x |
| Gift Givers | 30.58% | 38.86x |
| Mens Business Clothes Shoppers | 12.69% | 36.08x |
| Orlando Activities Researchers | 3.25% | 35.35x |
Composition Percentage:
The overlap percentage between the Wedding Content Readers audience and the Interest attribute.
Index: A comparison of the Wedding Content Readers audience to the internet population.
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APPAREL RETAILERS
The Wedding Content Readers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Wedding Content Readers audience is Gap.
| Location | Composition | Index |
| Gap | 0.01% | 1.77x |
| Old Navy | 0.02% | 1.73x |
| Buckle | 0.01% | 1.43x |
| Gymboree | 0.02% | 1.41x |
| American Eagle Outfitters | 0.02% | 1.39x |
| H&M | 0.01% | 1.36x |
| Urban Outfitters | 0.01% | 1.35x |
| Express | 0.01% | 1.28x |
| Journeys | 0.01% | 1.04x |
| Maurices | 0.02% | 1.04x |
Composition Percentage:
The overlap percentage between the Wedding Content Readers audience and the Location attribute.
Index: A comparison of the Wedding Content Readers audience to the internet population.
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WEBSITES
The Wedding Content Readers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Wedding Content Readers audience is weddingwire.com.
| Website | Composition | Index |
| weddingwire.com | 2.43% | 91.19x |
| weddingideasmag.com | 1.34% | 83.79x |
| junebugweddings.com | 1.23% | 80.47x |
| theknot.com | 52.61% | 75.25x |
| apracticalwedding.com | 3.01% | 72.31x |
| emmalinebride.com | 1.95% | 72.24x |
| womangettingmarried.com | 3.53% | 71.33x |
| offbeatbride.com | 1.66% | 69.91x |
| thebudgetsavvybride.com | 2.68% | 68.79x |
| bridalmusings.com | 1.44% | 66.93x |
Composition Percentage:
The overlap percentage between the Wedding Content Readers audience and the Web attribute.
Index: A comparison of the Wedding Content Readers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Wedding Content Readers audience is Wedding Planning.
| Content Affinity | Composition | Index |
| Wedding Planning | 22.98% | 58.66x |
| Social & Demographic Trends | 0.04% | 16.10x |
| Promo Codes | 0.10% | 13.07x |
| Dating & Relationships | 6.14% | 12.55x |
| Beauty & Cosmetics | 0.13% | 12.15x |
| Travel, Food, Fashion & Fitness | 0.90% | 11.17x |
| Perfume, Makeup & Cosmetics | 0.18% | 11.16x |
| Minnesota Community Business Cluster | 0.20% | 10.35x |
| Celebrity Gossip | 0.13% | 9.49x |
| Feminism | 0.08% | 9.34x |
Composition Percentage:
The overlap percentage between the Wedding Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Wedding Content Readers audience to the internet population.
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DEMOGRAPHICS
The Wedding Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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