Explore the Wedding Registrants Audience
Below you'll find more information about the Wedding Registrants audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Wedding Registrants audience.
INTERESTS
The Wedding Registrants audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Wedding Registrants audience is Hair Care Shoppers.
| Interest | Composition | Index |
| Hair Care Shoppers | 61.43% | 44.46x |
| Women's Fashion Magazine Readers | 59.24% | 42.96x |
| Luxury Second Home Owners | 52.40% | 39.30x |
| Women's Fitness Enthusiasts | 53.77% | 39.22x |
| Women's Health Researchers | 51.61% | 36.43x |
| Trendy Shoe Shoppers | 49.14% | 36.31x |
| Home Custom Bedroom Decorators | 42.06% | 33.25x |
| Home Design and Living Publication Readers | 46.22% | 33.24x |
| Custom Home Lighting Shoppers | 42.21% | 32.95x |
| Wedding Content Readers | 44.15% | 31.75x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Interest attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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APPAREL RETAILERS
The Wedding Registrants audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Wedding Registrants audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 2.41x |
| Supreme | 0.03% | 2.21x |
| Jos A. Bank Clothiers | 0.46% | 1.51x |
| Intermix | 0.01% | 1.48x |
| Club Monaco | 0.03% | 1.45x |
| Bonobos | 0.08% | 1.45x |
| Free People | 0.04% | 1.45x |
| Uniqlo | 0.03% | 1.38x |
| American Apparel | 0.06% | 1.37x |
| Ann Taylor | 0.04% | 1.37x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Location attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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WEBSITES
The Wedding Registrants audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Wedding Registrants audience is happywedd.com.
| Website | Composition | Index |
| happywedd.com | 1.56% | 55.25x |
| beautyeditor.ca | 1.52% | 51.41x |
| badgleymischka.com | 1.14% | 48.41x |
| weddingshoppeinc.com | 1.03% | 48.04x |
| thecourtjeweller.com | 1.45% | 46.93x |
| greenweddingshoes.com | 2.42% | 46.31x |
| insideweddings.com | 3.45% | 45.84x |
| stridenation.com | 1.21% | 45.82x |
| allurebridals.com | 2.17% | 45.80x |
| modwedding.com | 2.11% | 44.88x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Web attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Wedding Registrants audience is Mysticism.
| Content Affinity | Composition | Index |
| Mysticism | 0.82% | 26.16x |
| Travel, Food, Fashion & Fitness | 7.53% | 25.46x |
| Bridal Fashion | 3.46% | 21.29x |
| Local & Travel England - East Midlands | 0.55% | 20.91x |
| Wedding Planning | 20.97% | 17.73x |
| Fashion Cluster | 15.37% | 16.63x |
| DIY Decoration & Furniture | 5.13% | 15.90x |
| Dermatology | 8.52% | 15.83x |
| Beauty & Cosmetics | 4.63% | 15.69x |
| Higher-End Fashion Brands | 1.88% | 15.65x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Content Affinity attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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DEMOGRAPHICS
The Wedding Registrants audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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