Explore the Wedding Registrants Audience
Below you'll find more information about the Wedding Registrants audience, broken down in different categories based on their digital and physical behaviors. These are 842.3 thousand unique devices whose actions qualify for the Wedding Registrants audience.
INTERESTS
The Wedding Registrants audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Wedding Registrants audience is Wedding Content Readers.
| Interest | Composition | Index |
| Wedding Content Readers | 43.67% | 81.50x |
| Brides & Wedding Planners | 73.36% | 74.28x |
| Engagement Ring Shoppers | 24.21% | 55.08x |
| Home Remodelers | 21.47% | 50.57x |
| Grandparents | 14.11% | 50.02x |
| Women’s Lifestyle Blogs Researchers | 10.28% | 49.12x |
| Wellness Enthusiasts | 8.98% | 48.78x |
| Online Health Researchers | 20.92% | 44.41x |
| Jewelry & Watch Shoppers | 29.27% | 42.49x |
| Women's Fitness Enthusiasts | 19.05% | 41.79x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Interest attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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APPAREL RETAILERS
The Wedding Registrants audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Wedding Registrants audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.02% | 1.29x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Location attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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WEBSITES
The Wedding Registrants audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Wedding Registrants audience is weddingwire.com.
| Website | Composition | Index |
| weddingwire.com | 1.86% | 124.03x |
| topweddingsites.com | 1.84% | 109.31x |
| bridalmusings.com | 2.10% | 105.50x |
| weddingideasmag.com | 1.25% | 105.50x |
| ruffledblog.com | 1.69% | 101.46x |
| offbeatbride.com | 1.38% | 101.18x |
| dressforthewedding.com | 1.63% | 101.14x |
| apracticalwedding.com | 2.91% | 94.87x |
| weddingchicks.com | 2.40% | 91.31x |
| greenweddingshoes.com | 6.94% | 87.89x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Web attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Wedding Registrants audience is Wedding Planning.
| Content Affinity | Composition | Index |
| Wedding Planning | 18.79% | 63.71x |
| Parenting & Children's Activities | 0.22% | 32.44x |
| Canadian Universities | 0.18% | 30.39x |
| Canada Consumer Product Cluster | 1.04% | 25.74x |
| Canadian Real Estate Researcher Cluster | 0.13% | 25.66x |
| Beauty & Cosmetics | 0.21% | 25.44x |
| Assorted Topics (Television, Origami, Men's Health) | 0.58% | 24.84x |
| Numerology & Astrology | 0.17% | 22.34x |
| Perfume, Makeup & Cosmetics | 0.37% | 21.95x |
| Travel, Food, Fashion & Fitness | 1.31% | 21.71x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Content Affinity attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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DEMOGRAPHICS
The Wedding Registrants audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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