Explore the Wedding Registrants Audience
Below you'll find more information about the Wedding Registrants audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Wedding Registrants audience.
INTERESTS
The Wedding Registrants audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Wedding Registrants audience is Hair Care Shoppers.
| Interest | Composition | Index |
| Hair Care Shoppers | 61.01% | 47.66x |
| Women's Fashion Magazine Readers | 61.70% | 46.72x |
| Women's Fitness Enthusiasts | 56.37% | 45.15x |
| Luxury Second Home Owners | 52.91% | 43.47x |
| Women’s Lifestyle Blogs Researchers | 54.65% | 43.46x |
| Women's Health Researchers | 53.76% | 42.66x |
| Trendy Shoe Shoppers | 55.75% | 40.89x |
| Women’s Fashion Blogs Readers | 53.70% | 39.81x |
| Home Custom Bedroom Decorators | 49.39% | 39.75x |
| Custom Home Lighting Shoppers | 49.39% | 39.74x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Interest attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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APPAREL RETAILERS
The Wedding Registrants audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Wedding Registrants audience is Gap.
| Location | Composition | Index |
| Gap | 0.01% | 1.66x |
| Chicos | 0.01% | 1.61x |
| Old Navy | 0.02% | 1.58x |
| The Childrens Place | 0.01% | 1.15x |
| Victoria's Secret | 0.01% | 1.12x |
| Carhartt | 0.12% | 1.11x |
| Mens Wearhouse | 0.01% | 0.96x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Location attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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WEBSITES
The Wedding Registrants audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Wedding Registrants audience is tamaratattles.com.
| Website | Composition | Index |
| tamaratattles.com | 3.89% | 36.68x |
| nationaljeweler.com | 1.34% | 34.22x |
| womangettingmarried.com | 3.16% | 32.96x |
| xojane.com | 1.10% | 32.43x |
| greenweddingshoes.com | 1.86% | 31.49x |
| weddingideasmag.com | 1.33% | 31.24x |
| insideweddings.com | 2.25% | 30.89x |
| everafterguide.net | 1.63% | 30.61x |
| offbeatbride.com | 2.92% | 30.57x |
| cupcakesandcashmere.com | 5.48% | 29.31x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Web attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Wedding Registrants audience is Travel, Food, Fashion & Fitness.
| Content Affinity | Composition | Index |
| Travel, Food, Fashion & Fitness | 5.60% | 25.39x |
| Bridal Fashion | 1.45% | 23.59x |
| Mysticism | 0.36% | 21.28x |
| Dermatology | 2.03% | 21.01x |
| Fashion Cluster | 14.12% | 20.95x |
| Beauty & Cosmetics | 2.38% | 20.48x |
| Diamonds & Precious Metals | 2.54% | 18.43x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.07% | 18.40x |
| Wedding Planning | 18.09% | 18.36x |
| Hair & Beauty | 1.93% | 18.27x |
Composition Percentage:
The overlap percentage between the Wedding Registrants audience and the Content Affinity attribute.
Index: A comparison of the Wedding Registrants audience to the internet population.
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DEMOGRAPHICS
The Wedding Registrants audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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