Dstillery Audiences

WEIGHT LIFTING ENTHUSIASTS

Audience Size: 2.3 Million Devices

Explore the Weight Lifting Enthusiasts Audience

Below you'll find more information about the Weight Lifting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Weight Lifting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Weight Lifting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Weight Lifting Enthusiasts audience is Exercise and Gym Researchers.

Interest Composition Index
Exercise and Gym Researchers 68.94% 85.72x
Men's Health Researchers 57.98% 71.39x
Bodybuilding Enthusiasts 52.59% 60.48x
Mens Fitness Publication Readers 43.45% 58.34x
Running Enthusiasts 43.04% 51.83x
Women's Fitness Enthusiasts 37.81% 49.17x
Weight Loss Researchers 41.46% 48.61x
Indoor Cycling & Spinning Enthusiasts 41.25% 47.28x
Fitness Enthusiasts 37.59% 47.10x
Women's Health Researchers 34.96% 45.59x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Weight Lifting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Weight Lifting Enthusiasts audience is Supreme.

Location Composition Index
Supreme 0.02% 1.84x
Bonobos 0.11% 1.60x
REI 0.03% 1.57x
Jos A. Bank Clothiers 0.50% 1.54x
Club Monaco 0.03% 1.53x
Johnston and Murphy 0.24% 1.53x
Urban Outfitters 0.08% 1.46x
Mens Wearhouse 0.76% 1.45x
Uniqlo 0.03% 1.44x
American Apparel 0.06% 1.43x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Location attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Weight Lifting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Weight Lifting Enthusiasts audience is jtsstrength.com.

Website Composition Index
jtsstrength.com 1.37% 109.44x
tigerfitness.com 1.86% 100.53x
schwarzenegger.com 1.56% 85.88x
muscleandperformance.com 6.13% 84.18x
poliquingroup.com 1.47% 82.27x
building-muscle101.com 1.54% 81.44x
dragondoor.com 1.01% 79.25x
mensfitness.com 6.40% 75.32x
bpisports.com 1.06% 74.42x
elitefts.com 5.11% 72.27x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Web attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Weight Lifting Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 24.35% 44.98x
Crossfit & Obstacle Race Enthusiasts 10.43% 32.23x
Men's Dress Shirt Shopping 2.82% 26.88x
Active Lifestyle Enthusiasts 0.24% 24.78x
Assorted Topics (Television, Origami, Men's Health) 0.30% 24.42x
Weight Loss & Nutrition Assistance Researchers 30.27% 23.45x
Healthy Eating Researchers 5.56% 21.85x
Sports - Skiing, Snowboarding 0.04% 21.47x
Paleo & Keto Diet Enthusiasts 16.15% 18.81x
Reproductive Health 5.60% 18.43x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Weight Lifting Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male