Dstillery Audiences

WEIGHT LIFTING ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Weight Lifting Enthusiasts Audience

Below you'll find more information about the Weight Lifting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Weight Lifting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Weight Lifting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Weight Lifting Enthusiasts audience is Exercise and Gym Researchers.

Interest Composition Index
Exercise and Gym Researchers 69.68% 49.76x
Men's Health Researchers 57.43% 42.21x
Mens Fitness Publication Readers 42.22% 34.60x
Running Enthusiasts 41.40% 30.93x
Bodybuilding Enthusiasts 58.24% 30.91x
Women's Fitness Enthusiasts 36.78% 29.57x
Fitness Enthusiasts 36.95% 27.27x
Health and Fitness Book Readers 44.19% 25.49x
Paleo Eaters 39.52% 24.36x
Luxury Fitness Shoppers 35.69% 24.19x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Weight Lifting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Weight Lifting Enthusiasts audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 1.80x
American Apparel 0.07% 1.70x
Columbia 0.02% 1.63x
Zara 0.05% 1.62x
Levi Strauss 0.02% 1.57x
Uniqlo 0.02% 1.54x
Express Outlets 0.01% 1.53x
Madewell 0.03% 1.53x
Patagonia 0.03% 1.51x
Lorna Jane 0.01% 1.46x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Location attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Weight Lifting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Weight Lifting Enthusiasts audience is tigerfitness.com.

Website Composition Index
tigerfitness.com 1.91% 110.80x
jtsstrength.com 1.72% 109.70x
schwarzenegger.com 1.31% 92.51x
building-muscle101.com 1.36% 88.17x
poliquingroup.com 1.82% 83.41x
mensfitness.com 8.37% 81.21x
muscleandperformance.com 5.52% 77.04x
elitefts.com 4.27% 77.03x
popworkouts.com 1.25% 71.22x
bpisports.com 1.29% 71.05x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Web attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Weight Lifting Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 24.65% 39.42x
Crossfit & Obstacle Race Enthusiasts 10.85% 27.01x
Men's Dress Shirt Shopping 3.38% 21.93x
Weight Loss & Nutrition Assistance Researchers 28.47% 21.63x
Assorted Topics (Television, Origami, Men's Health) 0.34% 20.13x
Active Lifestyle Enthusiasts 0.23% 18.82x
Healthy Eating Researchers 6.56% 17.67x
Home Décor, Furniture, & Decorating 0.07% 17.24x
Sports - Skiing, Snowboarding 0.05% 16.92x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 3.00% 16.03x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Weight Lifting Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male