Dstillery Audiences

WEIGHT LIFTING ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Weight Lifting Enthusiasts Audience

Below you'll find more information about the Weight Lifting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Weight Lifting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Weight Lifting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Weight Lifting Enthusiasts audience is Exercise and Gym Researchers.

Interest Composition Index
Exercise and Gym Researchers 68.91% 47.13x
Men's Health Researchers 55.18% 39.86x
Mens Fitness Publication Readers 40.81% 31.57x
Bodybuilding Enthusiasts 57.90% 29.89x
Running Enthusiasts 38.39% 28.29x
Women's Fitness Enthusiasts 36.78% 26.79x
Fitness Enthusiasts 34.39% 25.13x
Health and Fitness Book Readers 43.44% 23.42x
Yogis 36.34% 22.39x
Paleo Eaters 41.01% 21.77x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Weight Lifting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Weight Lifting Enthusiasts audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.39x
Supreme 0.01% 1.38x
American Apparel 0.04% 1.37x
Joe's Jeans 0.01% 1.34x
Madewell 0.02% 1.33x
LOFT 0.05% 1.32x
Armani 0.03% 1.32x
Urban Outfitters 0.05% 1.28x
Gymboree 0.04% 1.24x
Lorna Jane 0.01% 1.23x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Location attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Weight Lifting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Weight Lifting Enthusiasts audience is tigerfitness.com.

Website Composition Index
tigerfitness.com 2.52% 102.95x
jtsstrength.com 2.23% 99.77x
schwarzenegger.com 1.30% 92.95x
building-muscle101.com 1.40% 85.89x
dragondoor.com 1.04% 79.77x
muscleandperformance.com 3.92% 76.60x
elitefts.com 4.13% 75.65x
poliquingroup.com 2.29% 75.26x
mensfitness.com 10.62% 74.58x
popworkouts.com 1.27% 70.28x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Web attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Weight Lifting Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 25.29% 37.15x
Crossfit & Obstacle Race Enthusiasts 11.47% 26.66x
Weight Loss & Nutrition Assistance Researchers 28.77% 21.30x
Men's Dress Shirt Shopping 3.86% 19.28x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.36% 17.85x
Active Lifestyle Enthusiasts 0.23% 17.14x
Healthy Eating Researchers 7.03% 16.69x
Sports - Skiing, Snowboarding 0.06% 16.61x
Home Décor, Furniture, & Decorating 0.08% 15.57x
Local & Travel England - East Midlands 0.24% 15.01x
Composition Percentage: The overlap percentage between the Weight Lifting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Weight Lifting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Weight Lifting Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male