Dstillery Audiences

WEIGHT LOSS RESEARCHERS

Audience Size: 5.6 Million Devices

Explore the Weight Loss Researchers Audience

Below you'll find more information about the Weight Loss Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.6 million unique devices whose actions qualify for the Weight Loss Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Weight Loss Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Weight Loss Researchers audience is Fitness Enthusiasts.

Interest Composition Index
Fitness Enthusiasts 35.42% 26.14x
Luxury Fitness Shoppers 38.12% 25.83x
Luxury Athletic Footwear Shoppers 38.28% 25.62x
Healthy Eaters 32.51% 24.32x
Women's Fitness Enthusiasts 29.97% 24.09x
Paleo Eaters 38.41% 23.68x
Nutrition Conscious Eaters 31.98% 23.68x
Home Kitchen Chefs 31.39% 23.03x
Bargain Shopping Researchers 30.09% 22.75x
Orlando Activities Researchers 33.79% 22.43x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Interest attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Weight Loss Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Weight Loss Researchers audience is Columbia.

Location Composition Index
Columbia 0.02% 1.49x
Express Outlets 0.01% 1.39x
Levi Strauss 0.02% 1.33x
Zara 0.04% 1.31x
Gymboree 0.04% 1.30x
Madewell 0.03% 1.30x
Jos A. Bank Clothiers 0.21% 1.27x
American Apparel 0.05% 1.23x
Chicos 0.06% 1.23x
Club Monaco 0.01% 1.22x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Location attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Weight Loss Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Weight Loss Researchers audience is drjockers.com.

Website Composition Index
drjockers.com 1.08% 48.88x
whole30.com 1.58% 46.46x
beachbody.com 1.19% 40.64x
fitwatch.com 1.35% 40.12x
healthstatus.com 2.90% 38.61x
paleohacks.com 5.04% 37.65x
beautyeditor.ca 1.18% 36.10x
nobunplease.com 2.14% 36.04x
jaysbakingmecrazy.com 1.60% 35.85x
obesityhelp.com 3.01% 35.70x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Web attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Weight Loss Researchers audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.21% 17.64x
Weight Loss & Nutrition Assistance Researchers 22.57% 17.14x
Nutrition & Diabetic Living 1.28% 15.56x
Healthy Eating Researchers 5.60% 15.10x
Food Cluster 5.11% 14.81x
Low Carb Diets 10.84% 13.83x
Paleo & Keto Diet Enthusiasts 16.71% 13.32x
Dermatology 7.29% 13.06x
Pet Forums 2.81% 12.82x
Reproductive Health 5.74% 12.55x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Content Affinity attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Weight Loss Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female