Dstillery Audiences

WEIGHT LOSS RESEARCHERS

Audience Size: 2.9 Million Devices

Explore the Weight Loss Researchers Audience

Below you'll find more information about the Weight Loss Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Weight Loss Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Weight Loss Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Weight Loss Researchers audience is Wellness Enthusiasts.

Interest Composition Index
Wellness Enthusiasts 57.60% 49.98x
Fitness Enthusiasts 52.90% 45.75x
Healthy Eaters 52.34% 44.02x
Luxury Athletic Footwear Shoppers 48.83% 43.64x
Luxury Fitness Shoppers 48.82% 43.63x
Nutrition Conscious Eaters 49.10% 43.24x
Orlando Activities Researchers 40.51% 42.85x
Bargain Shopping Researchers 45.03% 42.33x
Home Design and Living Publication Readers 42.23% 42.30x
Women's Health Researchers 46.27% 41.77x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Interest attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Weight Loss Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Weight Loss Researchers audience is Dressbarn.

Location Composition Index
Dressbarn 0.02% 1.41x
Talbots 0.01% 1.39x
American Eagle Outfitters 0.02% 1.35x
Banana Republic 0.02% 1.33x
Gymboree 0.02% 1.32x
Buckle 0.02% 1.24x
Jos A. Bank Clothiers 0.01% 1.23x
White House Black Market 0.02% 1.20x
LOFT 0.02% 1.19x
Maurices 0.03% 1.19x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Location attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Weight Loss Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Weight Loss Researchers audience is fitbit.com.

Website Composition Index
fitbit.com 1.19% 52.29x
wineandglue.com 1.03% 42.13x
nobunplease.com 1.29% 40.76x
gotquestions.org 1.05% 40.37x
finecooking.com 2.40% 38.80x
culvers.com 1.05% 38.60x
ketogasm.com 2.11% 37.15x
laaloosh.com 1.37% 36.59x
skinnyfitalicious.com 1.79% 36.50x
pethealthnetwork.com 1.23% 35.91x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Web attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Weight Loss Researchers audience is Weight Loss & Nutrition Assistance Researchers.

Content Affinity Composition Index
Weight Loss & Nutrition Assistance Researchers 22.34% 27.08x
Vegans & Animal Welfare 1.14% 25.53x
Healthy Eating Researchers 0.54% 24.78x
Food Cluster 0.12% 24.65x
Low Carb Diets 6.63% 23.46x
Disease Cluster 0.16% 23.43x
Christian Music 0.08% 22.55x
Hair & Beauty 0.15% 22.44x
Networking Marketing 0.10% 21.57x
Organic Beauty & Skincare Products 0.22% 21.56x
Composition Percentage: The overlap percentage between the Weight Loss Researchers audience and the Content Affinity attribute.
Index: A comparison of the Weight Loss Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Weight Loss Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female