Dstillery Audiences

WELLNESS ENTHUSIASTS

Audience Size: 1.3 Million Devices

Explore the Wellness Enthusiasts Audience

Below you'll find more information about the Wellness Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Wellness Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Wellness Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wellness Enthusiasts audience is Women's Fitness Enthusiasts.

Interest Composition Index
Women's Fitness Enthusiasts 61.42% 56.83x
Weight Loss Researchers 58.76% 56.08x
Women's Health Researchers 60.78% 55.78x
Nutrition Conscious Eaters 56.82% 52.62x
Healthy Eaters 58.13% 52.34x
Home Custom Bedroom Decorators 43.89% 50.20x
Custom Home Lighting Shoppers 43.89% 50.20x
Home Design and Living Publication Readers 47.87% 50.17x
Yogis 55.91% 49.88x
Cholesterol Researchers 47.89% 49.31x
Composition Percentage: The overlap percentage between the Wellness Enthusiasts audience and the Interest attribute.
Index: A comparison of the Wellness Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wellness Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wellness Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.96x
Composition Percentage: The overlap percentage between the Wellness Enthusiasts audience and the Location attribute.
Index: A comparison of the Wellness Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Wellness Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Wellness Enthusiasts audience is whfoods.com.

Website Composition Index
whfoods.com 1.16% 60.17x
muscleandstrength.com 1.31% 59.29x
sleep.org 1.40% 52.50x
fitnessmagazine.com 1.79% 52.16x
forum.bodybuilding.com 5.68% 51.56x
globalhealingcenter.com 1.04% 50.31x
aad.org 3.41% 50.02x
cedars-sinai.org 2.21% 47.17x
healthlinkbc.ca 2.58% 45.58x
physio-pedia.com 1.17% 45.25x
Composition Percentage: The overlap percentage between the Wellness Enthusiasts audience and the Web attribute.
Index: A comparison of the Wellness Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wellness Enthusiasts audience is Paleo & Keto Diet Enthusiasts.

Content Affinity Composition Index
Paleo & Keto Diet Enthusiasts 2.71% 34.02x
Natural Diet & Supplement Researchers 1.25% 32.90x
Holistic Medicine 0.12% 30.68x
Food Cluster 0.32% 30.63x
Reproductive Health 0.34% 30.29x
Assorted Topics (Television, Origami, Men's Health) 1.91% 29.98x
Arthritis & Bones 1.11% 29.09x
Dermatology 0.39% 28.35x
Weight Loss & Nutrition Assistance Researchers 17.81% 26.45x
Healthcare - Dermatology & Aging 13.77% 25.94x
Composition Percentage: The overlap percentage between the Wellness Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Wellness Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wellness Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female