Dstillery Audiences

WESTERN CANADA SKIERS AND SNOWBOARDERS

Audience Size: 3.3 Million Devices

Explore the Western Canada Skiers and Snowboarders Audience

Below you'll find more information about the Western Canada Skiers and Snowboarders audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Western Canada Skiers and Snowboarders audience.

Dstillery Crafted Audiences

INTERESTS

The Western Canada Skiers and Snowboarders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Western Canada Skiers and Snowboarders audience is Washington Skiers and Snowboarders.

Interest Composition Index
Washington Skiers and Snowboarders 40.47% 19.15x
Colorado Skiers and Snowboarders 33.70% 17.14x
Ski and Snowboard Apparel Shoppers 19.89% 16.76x
Travel Reward Points Enthusiasts 30.07% 16.58x
Montana and Idaho Trip Planners 31.02% 16.11x
Tahoe Skiers and Snowboarders 34.06% 15.34x
Hawaii Trip Planners 31.07% 15.09x
Canada Trip Planners 34.97% 15.02x
Oregon Trip Planners 31.30% 14.94x
Competitive Sports Participants 23.56% 14.73x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Interest attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Western Canada Skiers and Snowboarders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Western Canada Skiers and Snowboarders audience is Columbia.

Location Composition Index
Columbia 0.02% 3.51x
Patagonia 0.02% 3.30x
Lorna Jane 0.01% 2.72x
Joe's Jeans 0.01% 2.60x
REI 0.03% 2.54x
Calvin Klein 0.01% 2.27x
Armani 0.03% 2.14x
American Apparel 0.05% 2.12x
Madewell 0.02% 2.01x
Free People 0.02% 1.94x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Location attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Western Canada Skiers and Snowboarders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Western Canada Skiers and Snowboarders audience is onthesnow.com.

Website Composition Index
onthesnow.com 7.98% 52.57x
tetongravity.com 4.42% 38.11x
seattlemet.com 3.69% 36.54x
mcmenamins.com 3.18% 35.26x
the-house.com 2.82% 34.17x
cntraveller.com 3.67% 33.60x
starwoodhotels.com 3.57% 32.48x
wa.gov 2.14% 31.67x
wta.org 5.46% 31.41x
corepoweryoga.com 3.72% 30.88x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Web attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Western Canada Skiers and Snowboarders audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 5.31% 23.33x
Sports - Skiing, Snowboarding 0.07% 17.27x
Home Décor, Furniture, & Decorating 0.10% 16.42x
Pacific Northwest Sports & News Cluster 14.12% 15.66x
National Parks 5.04% 15.05x
San Francisco Tourism 3.56% 14.81x
Backpacking 11.16% 14.56x
Local & Travel England - East Midlands 0.21% 14.04x
European Museums, Restaurants & Events 4.68% 13.71x
Colorado Snow 5.22% 11.90x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Content Affinity attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Western Canada Skiers and Snowboarders audience resonates most for the following age and income brackets.
Age
18-24
Income
Over $250,000