Dstillery Audiences

WESTERN CANADA SKIERS AND SNOWBOARDERS

Audience Size: 2.7 Million Devices

Explore the Western Canada Skiers and Snowboarders Audience

Below you'll find more information about the Western Canada Skiers and Snowboarders audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Western Canada Skiers and Snowboarders audience.

Dstillery Crafted Audiences

INTERESTS

The Western Canada Skiers and Snowboarders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Western Canada Skiers and Snowboarders audience is Washington Skiers and Snowboarders.

Interest Composition Index
Washington Skiers and Snowboarders 45.37% 38.68x
Colorado Skiers and Snowboarders 38.88% 37.07x
Ski and Snowboard Apparel Shoppers 35.79% 34.60x
Travel Book Readers 32.79% 32.36x
Tahoe Skiers and Snowboarders 35.58% 32.22x
Montana and Idaho Trip Planners 34.92% 31.72x
Travel Reward Points Enthusiasts 30.49% 30.40x
Vermont Trip Planners 30.82% 29.66x
Vacation Rental Accommodation Researchers 26.32% 28.75x
Oregon Trip Planners 34.62% 28.32x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Interest attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Western Canada Skiers and Snowboarders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Western Canada Skiers and Snowboarders audience is Carhartt.

Location Composition Index
Carhartt 0.01% 3.43x
Patagonia 0.05% 2.57x
The North Face 0.04% 2.30x
Club Monaco 0.02% 2.24x
REI 0.04% 2.19x
Kate Spade 0.03% 2.15x
Bonobos 0.06% 2.13x
Calvin Klein 0.01% 2.11x
Madewell 0.04% 1.93x
Armani 0.07% 1.91x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Location attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Western Canada Skiers and Snowboarders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Western Canada Skiers and Snowboarders audience is stevenspass.com.

Website Composition Index
stevenspass.com 2.49% 92.16x
summitatsnoqualmie.com 1.34% 81.48x
freeskier.com 1.65% 68.27x
stowe.com 1.11% 66.89x
skis.com 1.46% 63.71x
stgpresents.org 2.11% 62.67x
skiessentials.com 1.35% 62.30x
tourismvancouver.com 3.23% 59.37x
onthesnow.com 19.56% 58.44x
powder.com 1.17% 54.77x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Web attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Western Canada Skiers and Snowboarders audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 6.91% 34.05x
Sports - Skiing, Snowboarding 0.06% 25.84x
San Francisco Tourism 3.58% 22.98x
Backpacking 12.31% 22.53x
National Parks 5.33% 21.37x
Pacific Northwest Sports & News Cluster 15.95% 20.65x
Home Décor, Furniture, & Decorating 0.05% 20.34x
Colorado Snow 6.05% 19.28x
European Museums, Restaurants & Events 4.57% 18.78x
Washington D.C. Hotels 0.02% 18.09x
Composition Percentage: The overlap percentage between the Western Canada Skiers and Snowboarders audience and the Content Affinity attribute.
Index: A comparison of the Western Canada Skiers and Snowboarders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Western Canada Skiers and Snowboarders audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male