Explore the Wig Shoppers Audience
Below you'll find more information about the Wig Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Wig Shoppers audience.
INTERESTS
The Wig Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Wig Shoppers audience is Budget Grocery Shoppers.
| Interest | Composition | Index |
| Budget Grocery Shoppers | 8.75% | 15.51x |
| Easter Celebrators | 11.19% | 15.21x |
| Bargain Shopping Researchers | 3.53% | 14.22x |
| Home Rug Shoppers | 10.95% | 14.01x |
| Sweepstakes Enthusiasts | 16.23% | 13.97x |
| Department Store Shoppers | 9.49% | 13.87x |
| Cosmetics and Beauty Shoppers | 25.88% | 13.44x |
| Retired Assisted Living Shoppers | 7.47% | 13.02x |
| Crochet Enthusiasts | 17.49% | 12.94x |
| Holiday Ham Recipe Researchers | 6.92% | 12.70x |
Composition Percentage:
The overlap percentage between the Wig Shoppers audience and the Interest attribute.
Index: A comparison of the Wig Shoppers audience to the internet population.
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APPAREL RETAILERS
The Wig Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Wig Shoppers audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 0.01% | 1.22x |
| Talbots | 0.02% | 1.11x |
| Dressbarn | 0.01% | 1.06x |
| Gap | 0.01% | 1.05x |
| Maurices | 0.04% | 1.02x |
| Mens Wearhouse | 0.01% | 0.97x |
| American Eagle Outfitters | 0.02% | 0.97x |
| Old Navy | 0.02% | 0.96x |
| Michael Kors | 0.01% | 0.96x |
| J. Crew | 0.01% | 0.93x |
Composition Percentage:
The overlap percentage between the Wig Shoppers audience and the Location attribute.
Index: A comparison of the Wig Shoppers audience to the internet population.
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WEBSITES
The Wig Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Wig Shoppers audience is lotterycorner.com.
| Website | Composition | Index |
| lotterycorner.com | 1.77% | 25.18x |
| catofashions.com | 1.44% | 21.29x |
| buzzaura.com | 1.39% | 19.62x |
| therighthairstyles.com | 7.25% | 18.01x |
| lotterypost.com | 6.08% | 17.73x |
| blacknews.com | 1.01% | 16.61x |
| soapoperanews.net | 3.37% | 16.37x |
| symptomfind.com | 1.10% | 16.32x |
| kitchmenow.com | 1.34% | 16.10x |
| iheartrecipes.com | 3.22% | 15.96x |
Composition Percentage:
The overlap percentage between the Wig Shoppers audience and the Web attribute.
Index: A comparison of the Wig Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Wig Shoppers audience is Women Shoppers.
| Content Affinity | Composition | Index |
| Women Shoppers | 0.05% | 20.26x |
| African-American Hair | 0.11% | 16.69x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.50% | 10.27x |
| Teen Hair | 0.41% | 9.38x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.11% | 8.46x |
| Nutrition & Diabetic Living | 0.01% | 7.57x |
| Dermatology | 0.01% | 7.09x |
| Homemade Jewelry & Crafts | 0.03% | 7.09x |
| Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) | 4.69% | 6.64x |
| Credit Unions & Consumer Protection | 0.01% | 5.67x |
Composition Percentage:
The overlap percentage between the Wig Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Wig Shoppers audience to the internet population.
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DEMOGRAPHICS
The Wig Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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