Dstillery Audiences

WINTER HOLIDAY CELEBRATORS

Audience Size: 3.4 Million Devices

Explore the Winter Holiday Celebrators Audience

Below you'll find more information about the Winter Holiday Celebrators audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Winter Holiday Celebrators audience.

Dstillery Crafted Audiences

INTERESTS

The Winter Holiday Celebrators audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Winter Holiday Celebrators audience is Travel Insurance and Safety Researchers.

Interest Composition Index
Travel Insurance and Safety Researchers 65.88% 31.87x
Ikea Enthusiasts 51.18% 29.27x
Valentines Day With Kids 61.77% 29.17x
Christmas Recipe Researchers 71.10% 27.12x
Coachella Enthusiasts 55.85% 26.59x
Dog Lovers 18.04% 24.18x
Entrepreneurs 31.07% 24.02x
Comedy Fans 38.52% 23.48x
Eco-Conscious Consumers 36.95% 21.76x
Pet Owners 25.74% 20.45x
Composition Percentage: The overlap percentage between the Winter Holiday Celebrators audience and the Interest attribute.
Index: A comparison of the Winter Holiday Celebrators audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Winter Holiday Celebrators audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Winter Holiday Celebrators audience is Maurices.

Location Composition Index
Maurices 0.05% 1.47x
Urban Outfitters 0.02% 1.06x
Buckle 0.01% 1.05x
Dressbarn 0.01% 1.04x
American Eagle Outfitters 0.02% 0.97x
Chicos 0.01% 0.96x
H&M 0.01% 0.92x
Gymboree 0.02% 0.86x
Express 0.01% 0.84x
Journeys 0.01% 0.84x
Composition Percentage: The overlap percentage between the Winter Holiday Celebrators audience and the Location attribute.
Index: A comparison of the Winter Holiday Celebrators audience to the internet population.
Dstillery Web Insights

WEBSITES

The Winter Holiday Celebrators audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Winter Holiday Celebrators audience is finallynews.com.

Website Composition Index
finallynews.com 8.11% 39.76x
theimperfective.com 7.00% 38.07x
science-junkies.com 2.81% 38.06x
mindfulgazette.com 2.05% 37.87x
economicr.com 2.45% 36.80x
foodfortravel.com 3.45% 36.78x
womenadvance.com 4.71% 36.74x
epiqlife.com 3.66% 35.57x
lifelistener.com 2.96% 35.49x
shliza.com 2.62% 35.40x
Composition Percentage: The overlap percentage between the Winter Holiday Celebrators audience and the Web attribute.
Index: A comparison of the Winter Holiday Celebrators audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Winter Holiday Celebrators audience is Assorted Topics (Car News, Animals, Viral Media).

Content Affinity Composition Index
Assorted Topics (Car News, Animals, Viral Media) 0.80% 16.49x
Parenting Blogs 1.19% 15.51x
Assorted Topics (Pets, Surveys, Social Networking, Travel, Soap Operas, Motivation) 44.99% 13.30x
Conscious Living 1.09% 12.52x
Assorted Topics (Conservative News, Politics, Viral Media) 4.33% 11.33x
Unique & Personalized Fashion 0.13% 9.75x
Entertainment & Viral News 11.44% 9.18x
Video Content Sites 0.19% 9.00x
Assorted Topics (Freebies, Gardens, Jewelry) 0.72% 8.83x
Assorted Topics (Humor, Gossip, Viral Media) 18.49% 8.73x
Composition Percentage: The overlap percentage between the Winter Holiday Celebrators audience and the Content Affinity attribute.
Index: A comparison of the Winter Holiday Celebrators audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Winter Holiday Celebrators audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female