Dstillery Audiences

WOMENS FASHION BRANDS SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Womens Fashion Brands Shoppers Audience

Below you'll find more information about the Womens Fashion Brands Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Womens Fashion Brands Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Womens Fashion Brands Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Womens Fashion Brands Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 37.65% 29.60x
Luxury Retail Shoppers 57.67% 26.99x
Home Interior Design Enthusiasts 34.00% 24.69x
Home Goods Shoppers 38.74% 23.91x
Trendy Denim Shoppers 38.69% 23.15x
Hair Care Shoppers 26.30% 21.93x
Womens Subscription Box Shoppers 33.34% 21.64x
Photo Memory Makers 32.27% 20.45x
Wedding Content Readers 29.72% 20.05x
Wedding Registrants 25.61% 20.05x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Interest attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Womens Fashion Brands Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Womens Fashion Brands Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.56x
Mens Wearhouse 0.01% 1.46x
Victoria's Secret 0.01% 1.15x
Carhartt 0.11% 0.86x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Location attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Womens Fashion Brands Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Womens Fashion Brands Shoppers audience is bcbg.com.

Website Composition Index
bcbg.com 2.40% 41.55x
ilovedooney.com 1.89% 37.55x
pinklily.com 1.38% 36.37x
westelm.com 2.19% 33.40x
papersource.com 2.14% 33.32x
fentybeauty.com 1.53% 32.78x
vince.com 1.05% 31.87x
potterybarn.com 3.36% 31.52x
nyandcompany.com 8.85% 31.51x
zgallerie.com 2.42% 31.28x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Web attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Womens Fashion Brands Shoppers audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 0.45% 31.16x
Hipster Clothing 0.40% 23.52x
Bridal Fashion 0.99% 20.79x
Cheerleading 0.63% 20.50x
Unique & Personalized Fashion 2.01% 20.12x
Beauty & Cosmetics 1.99% 19.91x
Furniture & Home Improvement 5.38% 18.41x
Apartment & Community Real Estate Researchers 0.11% 17.07x
Women Shoppers 7.18% 16.06x
Hair & Beauty 1.22% 15.83x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Womens Fashion Brands Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female