Dstillery Audiences

WOMENS FASHION BRANDS SHOPPERS

Audience Size: 4 Million Devices

Explore the Womens Fashion Brands Shoppers Audience

Below you'll find more information about the Womens Fashion Brands Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Womens Fashion Brands Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Womens Fashion Brands Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Womens Fashion Brands Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 42.39% 30.75x
Luxury Retail Shoppers 62.56% 28.71x
Home Interior Design Enthusiasts 38.76% 26.32x
Home Goods Shoppers 43.94% 25.67x
Trendy Denim Shoppers 41.70% 25.41x
Womens Subscription Box Shoppers 35.72% 23.39x
Hair Care Shoppers 31.04% 22.45x
Photo Memory Makers 34.91% 22.03x
Apartment Furniture Shoppers 29.74% 21.58x
Wedding Content Readers 32.62% 21.53x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Interest attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Womens Fashion Brands Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Womens Fashion Brands Shoppers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.85x
Banana Republic 0.02% 1.77x
H&M 0.02% 1.70x
Michael Kors 0.02% 1.69x
Gap 0.02% 1.63x
J. Crew 0.01% 1.61x
White House Black Market 0.02% 1.59x
Gymboree 0.01% 1.58x
Jos A. Bank Clothiers 0.02% 1.58x
Urban Outfitters 0.01% 1.48x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Location attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Womens Fashion Brands Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Womens Fashion Brands Shoppers audience is bcbgeneration.com.

Website Composition Index
bcbgeneration.com 1.08% 51.55x
bcbg.com 3.37% 38.25x
ilovedooney.com 2.42% 33.66x
showpo.com 1.07% 33.46x
pbteen.com 1.36% 32.68x
pinklily.com 1.78% 31.82x
westelm.com 3.15% 30.89x
therealreal.com 2.70% 30.78x
papersource.com 3.02% 30.45x
mud-pie.com 1.30% 30.17x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Web attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Womens Fashion Brands Shoppers audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 0.67% 32.06x
Hipster Clothing 0.50% 21.70x
Cheerleading 0.94% 20.96x
Unique & Personalized Fashion 2.44% 20.94x
Beauty & Cosmetics 2.45% 20.72x
Bridal Fashion 1.28% 20.47x
Furniture & Home Improvement 7.21% 18.64x
Travel, Food, Fashion & Fitness 3.97% 18.49x
Hair & Beauty 1.77% 16.42x
Fashion Cluster 10.94% 16.28x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Womens Fashion Brands Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female