Dstillery Audiences

WOMENS FASHION BRANDS SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Womens Fashion Brands Shoppers Audience

Below you'll find more information about the Womens Fashion Brands Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Womens Fashion Brands Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Womens Fashion Brands Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Womens Fashion Brands Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 45.91% 29.62x
Trendy Denim Shoppers 49.82% 27.76x
Home Goods Shoppers 48.02% 26.33x
Home Interior Design Enthusiasts 43.77% 24.82x
Womens Subscription Box Shoppers 39.42% 22.01x
Women's Swimsuit Shoppers 40.99% 21.91x
Hair Care Shoppers 30.77% 21.45x
Sun Protection Shoppers 35.81% 21.39x
Brides & Wedding Planners 40.20% 21.15x
Wedding Registrants 29.27% 20.81x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Interest attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Womens Fashion Brands Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Womens Fashion Brands Shoppers audience is LOFT.

Location Composition Index
LOFT 0.12% 1.99x
Lululemon 0.13% 1.90x
Victoria's Secret 0.11% 1.75x
Jos A. Bank Clothiers 0.33% 1.48x
Mens Wearhouse 0.47% 1.34x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Location attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Womens Fashion Brands Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Womens Fashion Brands Shoppers audience is francescas.com.

Website Composition Index
francescas.com 1.31% 80.11x
katespade.com 8.47% 78.79x
bcbgeneration.com 2.70% 77.58x
gilt.com 2.11% 71.74x
toofaced.com 1.30% 71.25x
badgleymischka.com 1.44% 69.96x
jovani.com 1.14% 67.73x
motherdenim.com 1.01% 66.88x
coach.com 1.07% 63.93x
charlotterusse.com 3.96% 63.91x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Web attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Womens Fashion Brands Shoppers audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 5.53% 36.94x
Hipster Clothing 1.77% 25.59x
Travel, Food, Fashion & Fitness 5.82% 23.89x
Unique & Personalized Fashion 6.10% 21.99x
Beauty & Cosmetics 6.43% 21.90x
Bridal Fashion 4.31% 21.24x
Fashion Cluster 18.92% 20.97x
Beach & Intimate Wear 2.13% 19.54x
Cheerleading 2.60% 19.41x
Dermatology 9.24% 17.26x
Composition Percentage: The overlap percentage between the Womens Fashion Brands Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Womens Fashion Brands Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Womens Fashion Brands Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female