Dstillery Audiences

WOMEN'S FITNESS ENTHUSIASTS

Audience Size: 2.3 Million Devices

Explore the Women's Fitness Enthusiasts Audience

Below you'll find more information about the Women's Fitness Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Women's Fitness Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Women's Fitness Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Women's Fitness Enthusiasts audience is Women's Fashion Magazine Readers.

Interest Composition Index
Women's Fashion Magazine Readers 62.00% 67.10x
Hair Care Shoppers 57.13% 61.70x
Mens Fitness Publication Readers 53.54% 59.09x
Luxury Second Home Owners 49.87% 55.73x
Wedding Registrants 51.80% 54.45x
Yogis 61.96% 54.02x
Healthy Eaters 51.89% 53.07x
Men's Health Researchers 52.28% 52.43x
Running Enthusiasts 50.23% 51.60x
Luxury Fitness Shoppers 50.93% 51.19x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Interest attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Women's Fitness Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Women's Fitness Enthusiasts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.34% 1.44x
Mens Wearhouse 0.47% 1.23x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Location attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Women's Fitness Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Women's Fitness Enthusiasts audience is stridenation.com.

Website Composition Index
stridenation.com 1.95% 83.26x
beautyeditor.ca 2.09% 71.00x
essentialdayspa.com 2.07% 63.24x
xojane.com 10.39% 62.31x
thyblackman.com 1.28% 60.43x
poliquingroup.com 1.17% 59.61x
drjockers.com 1.14% 55.90x
youbeauty.com 3.80% 54.40x
styleatacertainage.com 1.24% 54.37x
socialanxietysupport.com 2.08% 52.42x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Web attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Women's Fitness Enthusiasts audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 6.71% 30.27x
Dermatology 11.25% 25.22x
Nutrition & Diabetic Living 1.98% 25.16x
Reproductive Health 8.10% 24.18x
Pet Forums 5.44% 24.04x
Healthy Eating Researchers 6.99% 23.33x
Organic Beauty & Skincare Products 4.52% 22.15x
Dating & Relationships 27.86% 21.62x
Paleo & Keto Diet Enthusiasts 20.63% 21.11x
Vegans & Animal Welfare 6.80% 20.72x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Women's Fitness Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female