Dstillery Audiences

WOMEN'S FITNESS ENTHUSIASTS

Audience Size: 1.9 Million Devices

Explore the Women's Fitness Enthusiasts Audience

Below you'll find more information about the Women's Fitness Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Women's Fitness Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Women's Fitness Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Women's Fitness Enthusiasts audience is Women's Health Researchers.

Interest Composition Index
Women's Health Researchers 80.59% 75.87x
Women's Fashion Magazine Readers 69.15% 60.11x
Mens Fitness Publication Readers 59.19% 59.92x
Women’s Lifestyle Blogs Researchers 61.34% 58.87x
Custom Home Lighting Shoppers 48.42% 58.72x
Home Custom Bedroom Decorators 48.42% 58.72x
Cholesterol Researchers 52.96% 58.37x
Wellness Enthusiasts 58.53% 57.27x
Home Design and Living Publication Readers 53.56% 56.72x
Luxury Second Home Owners 55.91% 56.09x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Interest attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Women's Fitness Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Women's Fitness Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.05x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Location attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Women's Fitness Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Women's Fitness Enthusiasts audience is maravipost.com.

Website Composition Index
maravipost.com 1.20% 61.60x
manrepeller.com 6.41% 61.43x
fitnessmagazine.com 1.14% 50.39x
tatler.com 1.10% 50.13x
auntyflo.com 1.08% 46.34x
ampproject.org 4.93% 46.34x
allkpop.com 3.83% 44.92x
thisisinsider.com 1.91% 44.90x
thefinancialdiet.com 1.99% 43.88x
healthlinkbc.ca 1.84% 43.78x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Web attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Women's Fitness Enthusiasts audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 2.08% 30.16x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.10% 30.06x
Mysticism 0.27% 28.88x
Food Cluster 0.21% 26.24x
Disease Cluster 0.31% 24.60x
Canada Shopping - General Commerce 0.85% 24.26x
Perfume, Makeup & Cosmetics 0.47% 23.79x
Ireland Cluster 9.10% 23.76x
Travel, Food, Fashion & Fitness 3.93% 23.56x
Canadian Seniors Real Estate Research Cluster 0.20% 23.49x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Women's Fitness Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female