Dstillery Audiences

WOMEN'S FITNESS ENTHUSIASTS

Audience Size: 2 Million Devices

Explore the Women's Fitness Enthusiasts Audience

Below you'll find more information about the Women's Fitness Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Women's Fitness Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Women's Fitness Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Women's Fitness Enthusiasts audience is Women's Health Researchers.

Interest Composition Index
Women's Health Researchers 80.71% 88.36x
Women's Fashion Magazine Readers 68.56% 70.87x
Women’s Lifestyle Blogs Researchers 62.00% 67.74x
Mens Fitness Publication Readers 60.35% 67.44x
Wellness Enthusiasts 60.89% 65.74x
Cholesterol Researchers 54.47% 65.32x
Home Custom Bedroom Decorators 50.57% 65.27x
Custom Home Lighting Shoppers 50.57% 65.26x
Luxury Second Home Owners 56.86% 64.27x
Home Design and Living Publication Readers 53.84% 64.20x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Interest attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Women's Fitness Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Women's Fitness Enthusiasts audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.09x
Victoria's Secret 0.02% 1.07x
Carhartt 0.10% 1.03x
Express 0.01% 1.00x
Maurices 0.01% 0.81x
Journeys 0.01% 0.70x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Location attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Women's Fitness Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Women's Fitness Enthusiasts audience is maravipost.com.

Website Composition Index
maravipost.com 1.63% 57.93x
manrepeller.com 9.04% 57.14x
fitnessmagazine.com 2.07% 48.92x
misskyra.com 1.07% 48.85x
rebelcircus.com 1.13% 47.38x
tatler.com 1.47% 46.26x
thisisinsider.com 7.36% 44.15x
thefinancialdiet.com 2.71% 43.62x
plantbasednews.org 1.78% 43.25x
whfoods.com 1.00% 43.12x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Web attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Women's Fitness Enthusiasts audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 2.13% 35.60x
Reproductive Health 0.42% 32.25x
Hipster Clothing 0.13% 31.47x
Local & Travel England - East Midlands 0.25% 28.12x
Mysticism 0.34% 27.62x
Dermatology 0.45% 27.32x
London Tourism & Events 0.14% 26.74x
Travel, Food, Fashion & Fitness 4.56% 26.70x
Ireland Cluster 11.74% 26.06x
Paleo & Keto Diet Enthusiasts 2.18% 25.19x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Women's Fitness Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female