Dstillery Audiences

WOMEN'S FITNESS ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Women's Fitness Enthusiasts Audience

Below you'll find more information about the Women's Fitness Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Women's Fitness Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Women's Fitness Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Women's Fitness Enthusiasts audience is Women's Health Researchers.

Interest Composition Index
Women's Health Researchers 79.04% 71.36x
Women's Fashion Magazine Readers 66.19% 57.67x
Women’s Lifestyle Blogs Researchers 59.63% 55.27x
Mens Fitness Publication Readers 59.07% 54.79x
Home Custom Bedroom Decorators 50.02% 54.24x
Custom Home Lighting Shoppers 50.02% 54.24x
Cholesterol Researchers 53.61% 53.63x
Home Design and Living Publication Readers 52.70% 52.78x
Luxury Second Home Owners 56.12% 52.35x
Wellness Enthusiasts 59.21% 51.37x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Interest attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Women's Fitness Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Women's Fitness Enthusiasts audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.78x
Forever 21 0.01% 1.66x
Dressbarn 0.02% 1.58x
H&M 0.01% 1.53x
J. Crew 0.01% 1.48x
Michael Kors 0.01% 1.37x
Buckle 0.02% 1.23x
Zumiez 0.01% 1.16x
Journeys 0.02% 1.15x
Gap 0.01% 1.09x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Location attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Women's Fitness Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Women's Fitness Enthusiasts audience is manrepeller.com.

Website Composition Index
manrepeller.com 4.62% 62.80x
allkpop.com 2.83% 46.07x
healthlinkbc.ca 1.18% 46.06x
thefinancialdiet.com 1.59% 44.28x
metalheadzone.com 1.88% 42.94x
girlsaskguys.com 1.49% 41.73x
condenast.com 3.00% 40.23x
curiosity.com 1.31% 40.14x
irishexaminer.com 1.18% 40.09x
babble.com 1.09% 40.05x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Web attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Women's Fitness Enthusiasts audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 2.27% 28.20x
Mysticism 0.20% 27.33x
Perfume, Makeup & Cosmetics 0.55% 25.81x
Canada Shopping - General Commerce 0.61% 25.40x
Hair & Beauty 0.16% 25.35x
Travel, Food, Fashion & Fitness 4.46% 24.60x
Canada Consumer Product Cluster 5.45% 23.23x
Ireland Cluster 8.19% 23.07x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.09% 22.66x
Vegans & Animal Welfare 1.01% 22.65x
Composition Percentage: The overlap percentage between the Women's Fitness Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Women's Fitness Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Women's Fitness Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female