Dstillery Audiences

WOMENS SUBSCRIPTION BOX SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Womens Subscription Box Shoppers Audience

Below you'll find more information about the Womens Subscription Box Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Womens Subscription Box Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Womens Subscription Box Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Womens Subscription Box Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 41.93% 36.79x
Hard Seltzer Aficionados Researchers 25.05% 33.48x
Gift Givers 42.09% 31.76x
Curly Hair Care Shoppers 42.94% 31.10x
Hair Care Shoppers 33.09% 31.06x
Disney Vacation Planners 36.01% 30.84x
Women's Fashion Magazine Readers 33.95% 30.47x
Orlando Activities Researchers 30.95% 29.89x
Bargain Shopping Researchers 33.16% 29.63x
Wedding Content Readers 37.14% 29.37x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Interest attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Womens Subscription Box Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Womens Subscription Box Shoppers audience is Gap.

Location Composition Index
Gap 0.02% 2.02x
Buckle 0.02% 1.76x
Gymboree 0.01% 1.69x
Old Navy 0.02% 1.43x
Jos A. Bank Clothiers 0.01% 1.40x
Journeys 0.02% 1.38x
Victoria's Secret 0.02% 1.32x
Dressbarn 0.01% 1.25x
Maurices 0.02% 1.24x
Express 0.01% 1.24x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Location attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Womens Subscription Box Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Womens Subscription Box Shoppers audience is mysubscriptionaddiction.com.

Website Composition Index
mysubscriptionaddiction.com 4.25% 40.41x
sephora.com 3.00% 38.57x
fentybeauty.com 1.38% 31.57x
crazytogether.com 1.00% 30.90x
trunkclub.com 1.71% 30.55x
musingsofamuse.com 1.58% 30.45x
aeroflowbreastpumps.com 1.04% 27.68x
dollskill.com 3.99% 25.65x
sallybeauty.com 3.45% 25.44x
allthingstarget.com 1.59% 25.11x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Web attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Womens Subscription Box Shoppers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 2.44% 28.32x
Hipster Clothing 0.40% 27.61x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.43% 24.73x
Cheerleading 0.46% 22.05x
Costumes 0.17% 20.70x
Hair & Beauty 1.12% 19.96x
Teaching Abroad 0.08% 19.95x
Toys Shopping 1.77% 19.54x
Apartment & Community Real Estate Researchers 0.10% 19.04x
Higher-End Fashion Brands 0.21% 19.04x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Womens Subscription Box Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female