Dstillery Audiences

WOMENS SUBSCRIPTION BOX SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Womens Subscription Box Shoppers Audience

Below you'll find more information about the Womens Subscription Box Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Womens Subscription Box Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Womens Subscription Box Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Womens Subscription Box Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 37.04% 25.75x
Tea Drinkers 38.13% 23.79x
Women's Fashion Magazine Readers 32.04% 23.18x
Soap Shoppers 36.55% 23.09x
Disney Vacation Planners 33.90% 23.03x
Hair Care Shoppers 30.95% 22.66x
Womens Fashion Brands Shoppers 43.43% 22.31x
Gift Givers 36.43% 22.11x
Trendy Denim Shoppers 37.93% 21.53x
Adult Acne Sufferers 38.76% 21.45x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Interest attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Womens Subscription Box Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Womens Subscription Box Shoppers audience is Columbia.

Location Composition Index
Columbia 0.02% 1.72x
Saint Laurent Paris 0.01% 1.41x
American Apparel 0.06% 1.40x
Uniqlo 0.02% 1.40x
Zara 0.04% 1.39x
J. Crew 0.05% 1.37x
Levi Strauss 0.02% 1.36x
Charlotte Russe 0.03% 1.36x
REI 0.03% 1.35x
Kate Spade 0.03% 1.35x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Location attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Womens Subscription Box Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Womens Subscription Box Shoppers audience is toofaced.com.

Website Composition Index
toofaced.com 1.44% 79.08x
elfcosmetics.com 1.97% 73.03x
morphebrushes.com 5.29% 71.68x
musingsofamuse.com 2.50% 65.33x
temptalia.com 3.44% 59.58x
peachandlily.com 1.47% 58.27x
mysubscriptionaddiction.com 11.38% 57.39x
pixibeauty.com 1.90% 56.84x
sephora.com 12.01% 56.16x
theouai.com 1.12% 55.00x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Web attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Womens Subscription Box Shoppers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 9.75% 32.21x
Hipster Clothing 1.53% 22.51x
Travel, Food, Fashion & Fitness 5.11% 22.14x
Higher-End Fashion Brands 2.90% 18.61x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.13% 17.41x
Dermatology 9.21% 17.17x
Hair & Beauty 7.55% 16.69x
Unique & Personalized Fashion 4.40% 16.17x
Organic Beauty & Skincare Products 3.70% 16.04x
Beach & Intimate Wear 1.74% 15.56x
Composition Percentage: The overlap percentage between the Womens Subscription Box Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Womens Subscription Box Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Womens Subscription Box Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female