Dstillery Audiences

WORK BOOTS & SAFETY FOOTWEAR SHOPPERS

Audience Size: 1.8 Million Devices

Explore the Work Boots & Safety Footwear Shoppers Audience

Below you'll find more information about the Work Boots & Safety Footwear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Work Boots & Safety Footwear Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Work Boots & Safety Footwear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Work Boots & Safety Footwear Shoppers audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 49.08% 37.69x
Archery Enthusiasts 42.90% 31.95x
Power Tools Shoppers 43.46% 29.37x
Car Buyers 36.14% 29.10x
Xtreme Sports Fans 42.94% 27.91x
Jeep Vehicle Shoppers 40.71% 27.89x
Auto Repair Researchers 39.10% 27.40x
Home Heating and Cooling Researchers 31.59% 27.20x
Truck Shoppers 42.98% 27.20x
Home Exterior Design Enthusiasts 28.67% 27.16x
Composition Percentage: The overlap percentage between the Work Boots & Safety Footwear Shoppers audience and the Interest attribute.
Index: A comparison of the Work Boots & Safety Footwear Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Work Boots & Safety Footwear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Work Boots & Safety Footwear Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.12% 1.58x
The Childrens Place 0.01% 1.25x
Composition Percentage: The overlap percentage between the Work Boots & Safety Footwear Shoppers audience and the Location attribute.
Index: A comparison of the Work Boots & Safety Footwear Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Work Boots & Safety Footwear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Work Boots & Safety Footwear Shoppers audience is americanhunter.org.

Website Composition Index
americanhunter.org 1.50% 55.62x
galls.com 1.78% 54.26x
cheaperthandirt.com 1.21% 54.02x
gunsandammo.com 1.37% 53.72x
gunsinternational.com 1.14% 53.70x
drivingline.com 1.28% 53.57x
remington.com 1.42% 53.51x
recoilweb.com 1.14% 52.87x
americanrifleman.org 1.76% 51.73x
machinerytrader.com 1.93% 51.71x
Composition Percentage: The overlap percentage between the Work Boots & Safety Footwear Shoppers audience and the Web attribute.
Index: A comparison of the Work Boots & Safety Footwear Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Work Boots & Safety Footwear Shoppers audience is Construction Apparel.

Content Affinity Composition Index
Construction Apparel 0.35% 32.85x
Rural Living 0.07% 28.20x
Auctions & Repossessions 0.27% 28.05x
Car Keys, Locks & Remotes 1.50% 27.87x
Police Gear 1.43% 27.59x
Cigars 0.07% 26.72x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 2.65% 26.33x
Garden Power Equipment 4.33% 26.00x
Men's Dress Shirt Shopping 0.21% 25.28x
Machines & Industrial Supplies 0.87% 25.07x
Composition Percentage: The overlap percentage between the Work Boots & Safety Footwear Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Work Boots & Safety Footwear Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Work Boots & Safety Footwear Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male