Dstillery Audiences

WORK COMES FIRST TRAVELERS

Audience Size: 3.1 Million Devices

Explore the Work Comes First Travelers Audience

Below you'll find more information about the Work Comes First Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Work Comes First Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Work Comes First Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Work Comes First Travelers audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 1.04% 71.76x
Phoenix Trip Planners 7.81% 4.50x
Budget Grocery Shoppers 6.25% 4.25x
Meal Kit Delivery Researchers 6.25% 3.77x
Vegetarians 6.25% 3.64x
Camping Enthusiasts 6.25% 3.57x
Denver Trip Planners 6.25% 3.19x
Online Home Decor Shoppers 4.69% 3.11x
Senior Living Center Researchers 4.69% 3.00x
Nursing and Physicians Assistant Journal Researchers 12.50% 2.99x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Interest attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Work Comes First Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Work Comes First Travelers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.18% 3.90x
Charlotte Russe 0.04% 3.08x
J. Crew 0.06% 3.08x
Madewell 0.04% 3.03x
Talbots 0.08% 2.86x
Intermix 0.02% 2.85x
Uniqlo 0.03% 2.81x
Hugo Boss 0.06% 2.64x
Supreme 0.01% 2.08x
Lululemon 0.09% 1.92x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Location attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Work Comes First Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Work Comes First Travelers audience is hyatt.com.

Website Composition Index
hyatt.com 3.66% 38.48x
omnihotels.com 1.22% 34.16x
insurancejournal.com 1.43% 33.70x
alaskaair.com 4.60% 33.17x
finra.org 1.07% 32.66x
fnlondon.com 1.00% 32.25x
viator.com 1.84% 32.17x
homeaway.com 6.76% 32.17x
morningstar.com 1.31% 32.03x
americanbanker.com 1.00% 32.01x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Web attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Work Comes First Travelers audience is Oil & Energy.

Content Affinity Composition Index
Oil & Energy 1.89% 9.72x
San Francisco Tourism 1.58% 8.69x
Paper & Packaging 0.54% 7.72x
Apartment & Community Real Estate Researchers 0.23% 6.97x
Electronic Document Assembly 0.27% 6.00x
Healthcare Jobs 1.26% 5.84x
Philanthropy - Charities & Fundraising 4.69% 5.74x
Organic Beauty & Skincare Products 1.26% 5.61x
Online Ticket Buyers 6.25% 5.11x
Community Planning & Transportation 0.45% 5.02x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Content Affinity attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Work Comes First Travelers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female