Dstillery Audiences

WORK COMES FIRST TRAVELERS

Audience Size: 3 Million Devices

Explore the Work Comes First Travelers Audience

Below you'll find more information about the Work Comes First Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Work Comes First Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Work Comes First Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Work Comes First Travelers audience is Family Adventures Travelers.

Interest Composition Index
Family Adventures Travelers 82.65% 55.22x
Flight and Hotel Shoppers 62.74% 38.18x
Executive Travelers 47.36% 34.59x
Orlando Activities Researchers 39.81% 33.78x
Small Luxury SUV Auto Intenders 24.35% 33.45x
Home Custom Bedroom Decorators 36.91% 32.98x
Custom Home Lighting Shoppers 36.90% 32.98x
Vacation Rental Accommodation Researchers 43.36% 32.97x
Discount Flight Searchers 48.92% 32.71x
Realtors & Real Estate Researchers 40.97% 31.93x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Interest attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Work Comes First Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Work Comes First Travelers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.78x
Victoria's Secret 0.01% 1.39x
Mens Wearhouse 0.01% 1.34x
Old Navy 0.01% 1.27x
Journeys 0.01% 1.27x
The Childrens Place 0.01% 1.18x
Maurices 0.01% 1.07x
Carhartt 0.12% 0.94x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Location attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Work Comes First Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Work Comes First Travelers audience is pehub.com.

Website Composition Index
pehub.com 1.71% 36.47x
cheapflights.com 1.03% 33.85x
homeaway.com 3.41% 33.29x
cheapair.com 1.26% 33.13x
southwest.com 8.52% 33.06x
institutionalinvestor.com 1.29% 32.43x
alaskaair.com 2.14% 32.07x
hotelguides.com 1.41% 31.33x
cruiseweb.com 1.63% 30.35x
flights.com 2.80% 30.13x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Web attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Work Comes First Travelers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 1.45% 26.84x
European Museums, Restaurants & Events 1.90% 22.56x
Retail Industry News 0.97% 21.43x
Business News & Information Readers 5.95% 20.95x
Beach Vacations 3.53% 19.96x
San Francisco Tourism 0.52% 19.44x
Franchising 0.17% 19.06x
Mexico Travel 0.30% 18.63x
Caribbean Vacation 4.79% 18.54x
Meeting Planning & Hotels 0.49% 18.10x
Composition Percentage: The overlap percentage between the Work Comes First Travelers audience and the Content Affinity attribute.
Index: A comparison of the Work Comes First Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Work Comes First Travelers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male